Inkbot Design

FEBRUARY 14, 2023

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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Advertising Advertising Marketing Marketing 115

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

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Brand Branding Templates Marketing 78

Creative Boom

FEBRUARY 7, 2023

Because whether you're sharing your showcase with an art director at a creative agency, an editor at a newspaper or magazine, or a course leader at a university, they're more than likely to be time-pressed people who want to decide in a matter of minutes, if not seconds. "It Hannah Shilland from illustration agency Brilliant Artists agrees.

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Portfolio Illustration Illustrator Arts and Crafts 538

Inkbot Design

FEBRUARY 8, 2023

20 Major Benefits of Advertising for your Business Whether you have started a new business or want to take your small business to new heights of success, you need to promote your business to your potential customers. Advertising is about targeting the right audience and promoting your products or services at the right time.

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Advertising Advertising Marketing Marketing 66

Creative Boom

MAY 17, 2023

Even though billboards are massive, they don't always grab people's attention the way advertisers hope for. Lucky Generals worked closely with Freuds+ , who handled regional and sports PR outreach, and 23red , who delivered the partnerships with the FSA and Arsenal Supporter's Trust, as well as distributing the beer mats.

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Sports Advertising Advertising Agency 442

Creative Boom

NOVEMBER 5, 2023

Most of the big brands are carefully side-stepping the reality that most of us have a lot less ready cash to spend this year. The brand failed to read the room this year, with a spot featuring expensively dressed celebrities "hilariously" attacking Christmas traditions. Another theme that clearly emerges is: "Cost of living crisis?

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Sports Theme Animation Brand 440

Inkbot Design

OCTOBER 15, 2023

Brand Awareness: Strategies, Examples, and Measurement To grow, any business needs to build brand awareness. But what exactly is brand awareness – and how can you know if your efforts are successful? In this post, we'll explore some effective strategies for raising brand awareness with real-world examples.

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Brand Branding Media Marketing 94

Canny

AUGUST 11, 2022

However, the state has so much more to offer than just being ‘The Big Apple’ as it is home to some fantastic brands. This week we are moving further East on our state of branding tour, and discussing all things New York, from Niagara Falls and Yonkers, to Rochester, Buffalo, and Syracuse. The Branding Brief Template.

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Brand Branding Sports Theme 148

Feature Shoot

MARCH 10, 2023

.” Women’s Work, a collective of women and non-binary photographers, is doing just that through an advertising campaign running on billboards across Wellington and Auckland. In recent years, sexism in advertising has come under closer scrutiny: in the UK, for example, ads that perpetuate gender stereotypes were banned in 2019.

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Advertising Advertising Photography Sports 63

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. What is tourism sector branding? In this article, we will discuss both.

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Tourism Travel Brand Branding 67

Just Creative

JULY 28, 2020

It’s already difficult for a health and wellness brand to stand out in any way – and it’s not going to get any easier. You’ll need to do a great job branding your business , your product and your services in order to attract consumers’ attention and survive. The value of brand humanization goes beyond the health and wellness industry.

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Brand Branding Production Marketing 222

Inkbot Design

MARCH 24, 2024

Invest in Logo Design: A Powerful Brand Identity Awaits Have you ever noticed how some logos just stick in your mind? That clever little symbol or wordmark that immediately conjures up the brand image? Logos are much more than just a pretty picture – they're the essence of a company's brand distilled into one powerful visual.

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Brand Branding Arts and Crafts Marketing 95

Graphic Design Junction

DECEMBER 8, 2021

Influencer marketing consists of social media personalitie s , or ‘ influencers ’ as they call themselves, advertise different products or services on their social media platforms. In 2021, it has been predicted that almost 75% of brands are going to follow this strategy and make it a part of their marketing plan. Small Influencers.

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Marketing Marketing Brand Branding 121

Creative Review

DECEMBER 14, 2021

This is reflected in the advertising that brands created, much of which tackled the challenges presented by the pandemic head on, often with humour. In general, in the face of adversity, brands and advertising agencies have managed to deliver memorable, distinctive and fun campaigns in 2021. Packaging update.

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Tourism Agency Sports Advertising 118

Creative Review

JANUARY 27, 2021

Over the course of its near 50-year life span the logomark has become a ubiquitous addition to our visual landscape, so easily identified that for half of that time it has stood alone, without supporting typography, to represent the Nike brand. In other words, a brand is not what you say it is. .” All images: © Nike, Inc.

Brand 138

Brand Branding Sports Advertising 138

Canny

APRIL 13, 2021

What is branding? Because branding is such a misused and misunderstood term, “what is branding?” For example, people ask us: What is branding? For example, people ask us: What is branding? What does branding mean? How do you define branding? Branding – that’s just your identity isn’t it?

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Brand Branding Agency Media 148

Creative Review

APRIL 22, 2021

The latest ad to be created as part of Channel 4’s annual Diversity in Advertising Award, which sees the winning campaign granted £1m of commercial airtime funding, has been released. It also stars Premier League star and newly signed EA Sports FIFA Ambassador, Hamza Choudhury. Credits: Agency: adam&eveDDB.

Advertising 60

Advertising Advertising Sports Agency 60

Creative Boom

APRIL 13, 2022

You're permitted to use Mixkit's music for free in private projects, YouTube videos, blogs, websites, social media platforms, podcasts and online advertisements. This makes it a great choice for agencies or anyone who needs to license a lot of music in the space of a year. Premium Beat. Adobe Stock Audio. Music Vine. Music Vine.

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Adobe Agency Media Animation 500

Creative Review

NOVEMBER 12, 2021

It may only be the second week of November but Christmas is upon us, at least in the world of advertising. If this year it all feels a bit earlier and more intense than usual, you’d be right – a number of brands have released their ads a good week ahead of their usual schedule and more brands than ever ( Sports Direct ?)

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Agency Sports Brand Branding 91

Inkbot Design

OCTOBER 21, 2023

Top Brand Slogans and How to Create One Brand slogans are crucial in enhancing brand recognition and serving as practical marketing tools. A brand slogan is a short and memorable phrase or tagline that encapsulates the essence of a brand and resonates with its target audience.

Brand 77

Brand Branding Arts and Crafts Marketing 77

Canny

FEBRUARY 12, 2024

Last time you made a purchase, a brand archetype would have had an influence on your decision. View this archetype as a silent storyteller who is subtly guiding your decision-making process, encouraging you to choose one brand over another. Enter The Outlaw brand archetype. Enter The Jester brand archetype.

Brand 78

Brand Branding Production Marketing 78

Eye on Design

JULY 7, 2022

Apart from physical similarities, the two also have much in common in the world of advertising. Even before the proliferation of smartphones led to the popularity of “mobile advertising,” matchboxes plastered with advertisements once offered an affordable and portable means of marketing too. Courtesy In Plain Words.

Advertising 63

Advertising Advertising Manufacturing Marketing 63

Creative Boom

APRIL 17, 2023

In truth, though, most graphic design jobs aren't advertised on job sites, and of those that are, many don't have salaries attached but are negotiated with the successful candidate. You'll also assist in larger projects, such as designing a brand's website or visual identity, as part of a team of designers led by a senior.

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Graphic Design Graphic Freelance Freelance 463

Canny

MAY 18, 2021

Because of this, they have some of the most recognisable brands in basketball, some being good, and some not so good. This post will focus on the NBA and the WNBA for branding and rebranding, with the idea of expanding the article out as new brands pop up, as well as looking overseas to the European leagues. Miami Heat Rebrand.

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Sports Brand Branding Agency 88

Inkbot Design

OCTOBER 8, 2023

How to Create a Branding Manual for Your Business A branding manual, known by various names such as a brand style guide or brand identity manual, is an all-encompassing document that outlines the guidelines and specifications for how a brand should be presented to the world.

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Brand Branding Marketing Marketing 78

Creative Boom

JULY 5, 2022

If 53% of all graphic designers are women, but only 11% of those are in leadership roles (with even fewer as agency principals, according to recent figures ), what on earth does that mean for the number of mothers in those positions? But at the same time, many feel pigeon-holed by brands or that marketing to mothers is sexist.

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Sports Marketing Marketing Advertising 240

Creative Boom

MARCH 12, 2024

Entries are just opening for 2024, including some brand-new categories! Now, as the Lovie Awards enter their 14th year, they're partnering with Creative Boom to ensure the best digital work from brands, agencies, entertainment, platforms, museums, cultural institutions, causes, and governments gets the plaudits it deserves.

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Digital Agency Theme Entertainment 358

Inkbot Design

NOVEMBER 26, 2022

How to Introduce New Branding. The introduction of new branding can be a daunting task. First, make sure your brand is unique, then give people a reason to use your brand over other products or services. Finally, set a price, marketing plan and branding standards that allow you to continue growing your brand.

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Brand Branding Marketing Marketing 110

Abduzeedo

MAY 6, 2021

Hungarian State Railway Digital Brand Guidelines. MÁV (Hungarian State Railway company) and it's advertising agency (Lounge Design) invited Dot Creative to redesign the online ticket sale platform of passenger transportation for the Hungarian State Railway. Brand Guideline Book?. abduzeedo 05.06.21 Credits.

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Digital Brand Branding Project Management 62

Inkbot Design

APRIL 22, 2022

10 Sports Marketing Tactics That Work. If you’re a sports fan, you probably understand the power of sports marketing. You’ll learn some powerful tips for using sports marketing to boost your own business. Sports marketing has been a big part of American culture since the 20th century.

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Sports Marketing Marketing Client 109

Creative Review

DECEMBER 16, 2020

Agency: Iris. Cast your mind back to the beginning of this year, and you may remember that Starbucks was announced as the winner of Channel 4’s annual Diversity in Advertising award, which this time aimed to encourage more nuanced portrayals of LGBT+ experiences. Agencies: INGO Stockholm, Publicis, David Miami.

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Agency Sports Advertising Advertising 130

Creative Boom

MAY 4, 2022

Notable articles include a piece on his favourite fashion brand, Carhartt, titled Work in Progress and thoughts on the 1980s British typographic revolution. He joined Nomad in 2021, becoming part of a growing team of 20 people who are behind fresh identities for the Premier League, Disney+ and Sky Sports. It's incredibly vibrant.

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Fine Art Agency Graphic Design Art 288

Inkbot Design

DECEMBER 6, 2022

Their job is to promote the company brand. In today's world, where corporate sponsorships and branding play a massive part in companies marketing efforts, you must develop a relationship with your customers. As a business owner, you already understand that brand awareness is a huge factor in increasing your customer base.

Advertising 93

Advertising Advertising Brand Branding 93

Canny

OCTOBER 31, 2019

Brand marketing campaigns are all the rage. They’ve always been happening, but lately, every brand and their parent company are getting in on the show. Netflix is one of the fastest-growing brands in the world. Brand marketing is growing and will continue to grow. Traditional sales marketing is dying.

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Marketing Marketing Brand Branding 88

Design Week

SEPTEMBER 3, 2020

The branding and logo for the 2028 Los Angeles Olympic and Paralympic Games has been revealed, with organisers opting for a continuously changing emblem that features a “dynamic ‘A’” graphic. The 2028 games will mark the third time the Californian city has hosted the sporting event.

Sports 88

Sports Brand Branding Typography 88

Just Creative

APRIL 11, 2021

That’s a ton of money for a small ad during the biggest sporting event of the year. Content Marketing: Attract Customers With Zero Advertising – $12. It will also help you create a plan for self-branding and becoming an affiliate marketer. Content Marketing: Attract Customers With Zero Advertising.

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Marketing Marketing Advertising Advertising 250

Canny

DECEMBER 20, 2022

And, we’re paid to look at and think about branding and rebranding, whether it works, and whether it doesn’t. For me, it’s all about the connection between the brand and their intended audience. Quick sidenote: Branding in the world of sports is something else entirely. Is it how it helped the company perform afterwards?

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Brand Branding Marketing Marketing 88