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Why the Jaguar rebrand is a total disaster

Designer Daily

#Jaguar pic.twitter.com/BfVhc3l09B — Jaguar (@Jaguar) November 19, 2024 At this point, you must all have seen the Jaguar latest video, as it went viral on almost every social media platform. The car brand went for something totally different from their usual ads, as you can see in the embedded video above.

Brand 393
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How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

The design intentionally mirrors the content-rich allure of streaming platforms. The idea was to create a sense of abundance and choice through endless carousels and immersive video content, which provide an invitation into a world of many exciting experiences.

Education 518
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Pentagram visualises cybersecurity in an original way for MIND

Creative Boom

Led by Eddie Opara at Pentagram, this new dynamic branding system for security platform MIND uses swirling motion and parametric brainwaves to visualise the platform's machine-speed threat detection capabilities. web experience to videos, event materials and the platform interface itself.

Marketing 244
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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

Beyond that, new AI platforms like Exactly.ai AI is now firmly embedded in search for Google, generative images are getting better and better, while numerous platforms are showcasing generative video tools that are shockingly convincing. Sometimes it feels like we are reflecting marketers' tastes rather than those of consumers."

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New Genre designs identity, platform and website for new design standards tool

Creative Boom

Follio was created to fill a gap in the market for architecture and interior design tools. Its no-nonsense identity allows the platform itself to shine. The intent behind Follio was to fill a gap in the market for architects and interior designers who had no guideline tools for their standards, specifications, and documentation.

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How to use music to transform your visual content

Creative Boom

In the digital age, where visual content reigns supreme, music is a secret weapon that can elevate your videos, presentations and social media posts from good to unforgettable. Audience engagement : A well-chosen soundtrack can keep viewers watching longer, increasing engagement metrics across platforms.

Agency 501
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How to Turn Ideas into Videos with Green Screen Editing

Graphic Design Junction

Most videos today use special effects (VFX), thanks to green screens. It’s not just movies that use green screens and VFX anymore – you’ll see them in TV shows, personal videos, brand ads, product videos, and other marketing videos. Things are different now.

Color 232