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Capturing a sense of vulnerability is what illustrator Mark Conlan does best

Creative Boom

He's a thoughtful artist whose approach is very much about storytelling and finding emotional resonance through imagery. I draw inspiration from the vulnerability of nature, fleeting moments of human interaction with the world around us, and the bold spectrum of colours that can evoke entire moods and memories," he says. In Your Head.

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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

The rapid evolution of AI is reshaping how we think about design. To gauge the industry's mood, we've spoken to leading creative directors, agency founders, and industry visionaries about the trends they believe will define 2025. Generally, we try not to worry too much about the big trends in graphic design," she begins.

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Rise of the machines: How illustrators can avoid being replaced by AI

Creative Boom

Illustration by Tom Woolley As AI-generated artwork becomes more common, many illustrators worry about being replaced. Illustrator Tom Woolley shows us how to future-proof your career in an evolving industry. Stories of brands using AI in their latest campaign have become a daily occurrence. Don't panic!

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The 25 creative studios inspiring us the most in 2025

Creative Boom

What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society. Read on to discover the 25 studios our community is most excited about right now. Read more about the project here.

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How Alphabet shapes brands with trust, collaboration and a 'Saul Bass ethos'

Creative Boom

For us, it's all about being genuine and really getting to know what our clients want to express," he continues. "We Clients come to us for our expertise, so it's important they give us the creative freedom to do what we do best. If the pandemic taught us anything, it's that our work adapts well to remote setups.

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Design studios reveal what's got them energised and excited about 2025

Creative Boom

So why not join them in their enthusiasm and optimism about the coming year? The vast majority of them told us a positive story about how the industry is working to build a future that balances global impact with local relevance. We're excited about supporting the next generation of creative leaders," he says.

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Playful branding for new country club summons the spirit of Caddyshack

Creative Boom

Local agency People People explain how they went about it. A cross between tennis, badminton, and table tennis, it's played on a badminton doubles-sized court using paddles and a hollow plastic ball with holes – also known as a wiffle ball. The studio created a full branding package, serving up retro aesthetics courtside and beyond.

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