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How to set boundaries and stick to them, to protect your time and energy

Creative Boom

As creatives, our time and mental energy are our most precious resources. Denise, for example, adds her time off planned as a PS to her email signature a few weeks beforehand. I've also added my office hours to my email signature, so people know when to expect a reply." But enforcing them is a different story.

Client 243
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What does success look like to other creatives? It's probably not what you think

Creative Boom

Image licensed via Adobe Stock From financial milestones to family time, creative professionals reveal their evolving definitions of achievement and fulfilment. I'm ambitious but won't sacrifice time with my kids." Perhaps the most consistent desire we hear is freedom: freedom of time, location, and choice.

Agency 394
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The eight things illustration agencies are looking for in 2025

Creative Boom

Meanwhile, there is war in Europe for the first time in a generation, the Middle East is on fire, the climate crisis looms over us all and political instability – deliberately provoked or otherwise – has led to an uncertain outlook. These are great for big installations and out-of-home campaigns," says Bice. "At

Agency 482
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The 25 creative studios inspiring us the most in 2025

Creative Boom

Mother Mother is a renowned independent creative agency founded in London and now boasts offices in New York and Los Angeles as well. As we wrote at the time: "Its balance between theatrical grandeur and self-awareness makes the campaign uniquely engaging." Read more about the project here.

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OFFF Barcelona: 25 Years of creative evolution and community

Creative Boom

From a digital playground to a global phenomenon OFFF was conceived at a time when the internet was just beginning to reshape creative work. And the timing couldn't have been better! We can say it was the right place at the right time; we just wanted to meet and share, and this is still the spirit at OFFF." Pep Salazar.

Digital 401
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Top 10 illustrators to watch: A must-see list for art enthusiasts

Creative Boom

At the same time, of course, there are also many experienced illustrators who somehow manage to stay off your radar. With offices in Helsinki, Amsterdam, Los Angeles, and soon Paris, Agent Pekka represents a hand-picked group of artists working across various disciplines, from 3D and animation to illustration and typography.

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How Alphabet shapes brands with trust, collaboration and a 'Saul Bass ethos'

Creative Boom

We take the time to dive into the brief and have open conversations to fully understand their vision. This level of trust and transparency has been honed over time. You can always transition to a studio or office space when the time feels right." Ultimately, it's our job to let those strengths shine."

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