Creative Boom

NOVEMBER 6, 2024

With a collaborative vibe and a knack for timeless design, its team creates brands that don't just look great—they feel like they truly belong. The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces.

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Client Tourism Agency Branding 486

Creative Boom

JUNE 18, 2025

How do you create a brand that appeals to everyone without becoming generic? Already operating on more than 350 campuses and feeding over a million people a day, Sodexo needed more than a visual refresh. With that in mind, the studio created a name, narrative, and design ecosystem rooted in the idea of "commonality in diversity."

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Branding Brand Textures Sports 345

Creative Boom

OCTOBER 14, 2024

"We didn't want to follow the traditional logic of how elements are presented on a beer label, nor did it seem appropriate to create a semi-abstract illustration of the grasshopper, as it could be a deterrent for many people who are hesitant to try insects", he explains.

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Patterns Production Branding Brand 459

Creative Boom

OCTOBER 13, 2024

Companies everywhere are now pushing boundaries by integrating cutting-edge tech, embracing eco-friendly practices and crafting compelling brand narratives. Studio Curious Circle crafted a visual identity that reflects the brand's ethos: straightforward, gentle and easy to understand. Want examples?

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Branding Brand Packaging Design Production 458

Creative Boom

NOVEMBER 3, 2024

A collaborative zine produced by Franklyn and Michael Freimuth highlighting ai artists across an array of themes and visual exploration As our special report earlier in the year shows, many agencies have already incorporated AI into processes such as idea generation, prototyping and mockups. As a result, a wealth of content is being created.

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Arts and Crafts Branding Brand Agency 521

Creative Boom

NOVEMBER 26, 2024

James Wignall has curated a new reel to encapsulate his recent animation work and created a fresh visual identity to boot. James has created a showreel, website and brand identity to reflect how his direction has evolved. Created with Jing Zhang for ITUPP, Dubai. The website and reel are a letter of intent."

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Animation Vectors Theme Client 284

Graphic Design Junction

NOVEMBER 12, 2024

The world of visual design is constantly evolving, and 2025 promises to deliver some of the most exciting transformations yet. In this article, we explore the top visual trends for 2025 , giving you a glimpse into what will shape the creative landscape across industries. What is Maximalism?

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Web Design Web Design Arts and Crafts Digital 244

Creative Boom

NOVEMBER 3, 2024

Creative director Rob Duncan explains how a new visual identity crafted by Mucho has helped that effort. This creates a higher-quality, noticeably softer product. This resulted in a distinct direction for Gobi while creating guardrails to work within during the design process. We visited museums," he recalls. "We

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Branding Brand Manufacturing Travel 468

Graphic Design Junction

NOVEMBER 2, 2024

Digital art and illustrations have surged in popularity, with professional artists harnessing creativity, software, and technology to craft captivating visuals. Many digital illustrators create highly detailed works, whether through realistic shading or fantasy elements. Enjoy discovering the magic of these illustrations!

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Digital Illustration Illustrator Artist 268

Creative Boom

OCTOBER 22, 2024

Fitzroy of London's mission is to create design-led washrooms that are safe, accessible, and dignified for all. Positioning Fitzroy of London as a collaborator was also key to the brief, as the company wanted to highlight how its design teams understand and amplify the customer's design narrative.

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Branding Brand Interior Design Portfolio 448

Creative Boom

FEBRUARY 17, 2025

When we last spoke with him, his work was already marked by fluidity and movement, a distinctive visual language that captured the energy of the everyday. Even better, I've expanded my practice into design, working on visual identity and editorial design projects," Pan shares. Good news I'm still freelancing as an illustrator!

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Illustration Illustrator Freelance Freelance 362

Creative Boom

JUNE 24, 2025

You feed off each other's energy to create something bigger than you could alone." There's always an emotional core I'm chasing in my work, not just surface-level visuals." Designing from the inside out Louiza's approach to brand strategy and visual identity is firmly rooted in depth over decoration. Her move from NEXT!

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Education Branding Brand Photography 364

Creative Boom

JUNE 8, 2025

In an industry where technical complexity often translates into visual confusion, Eddie Opara and his team at Pentagram have crafted something remarkable for MIND—a data security platform that operates at machine speed. This concept of all-knowing awareness became the foundation for both naming and visual identity.

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Marketing Marketing Branding Brand 243

Creative Boom

NOVEMBER 20, 2024

I wanted to create stories where characters interact with each other and their environment. The workflow and the ease of creating animations and characters greatly surprised me. The challenge became greater, meanwhile, for historical figures with limited visual documentation. "In That's when everything changed," he recalls.

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Animation Exhibition Artist Digital 446

Creative Boom

MARCH 5, 2025

Enter Earthling Studio, which was tasked with overhauling HALFDAY's visual identity and brand world. However, according to Earthling Studio's managing partner, Tom Bruce, its visual identity was playing it far too safe and blending into a sea of worthy, functional wellness drinks instead of proudly owning its playful personality.

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Branding Brand Illustration Illustrator 321

Creative Boom

FEBRUARY 12, 2025

Salazar says: "It was a great moment for Barcelona and its cultural institutions that were looking for innovative formats and narratives. There were big challenges: connecting with the community, being curious about what is going on in digital and visual design, and, of course, management." For those attending, expect the unexpected.

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Digital Networking Animation Art 401

Graphic Design Junction

DECEMBER 10, 2024

His works reflect a perfect balance of intricate details, vibrant colors, and emotional depth, making them both visually appealing and thought-provoking. Whether its a whimsical tale or a deeply emotional narrative, Shinrous illustrations inspire artists and art enthusiasts alike to explore the boundless possibilities of creative expression.

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Illustration Illustrator Arts and Crafts Adobe 245

Creative Boom

MAY 22, 2023

© Fangyu Ma Atlanta-based illustrator Fangyu Ma creates decorative and narrative illustrations that bring viewers joy thanks to their vibrant colours and unique animal imagery. And as a Savannah College of Arts and Design graduate, she loves to create digital art which experiments with a diverse range of subject matter.

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Illustration Illustrator Fine Art Portfolio 543

Creative Boom

OCTOBER 17, 2024

We wanted to create a brand that captured the huge, warm, Salford welcome that you get as you step into Lowry," said Khadija Kapacee, MD at EDIT. Working with Reed Words, EDIT crafted a new narrative with a straight-talking, Salford-inspired voice, highlighting Lowry as a welcoming space for everyone. "For

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Arts and Crafts Gallery Art Branding 456

Creative Boom

FEBRUARY 9, 2025

Where the 2014 iteration leaned into a monochrome aesthetic and a heritage-focused narrative, TEMPLO's approach injects colour, movement, and a distinctly human touch. The new identity is designed not just for longevity but also for adaptabilitya vital shift in an industry where brands compete to thrive in both digital and physical spaces.

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Branding Brand Digital Manufacturing 286

Creative Boom

APRIL 4, 2024

Peace, beauty and self-discovery are at the heart of SomeOne's visual identity for London's newest district and working quarter, Canada Water Dockside. And with this comes a suitably fresh approach to creating the look and feel for the area. Accompanying Bagoss is a library of Dockside mascots created with Arcade Studio.

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Branding Brand Advertising Advertising 489

Creative Boom

DECEMBER 16, 2023

That's just what Pentagram has achieved by crafting a fresh visual identity for Stereolabs. To help reframe its narrative, Stereolabs turned to global design consultancy Pentagram to craft a new brand identity for them. The identity includes a dynamic symbol, visual toolbox, modular diagram language, icons and data visualisation.

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Branding Brand Production Digital 510

Creative Boom

JUNE 8, 2025

With Gharib Studio, architectural designer Nora Gharib is helping digital-first brands, such as Little Words Project and Basquet, move beyond the screen, creating immersive third spaces that invite people to linger, connect, and experience brands on a deeper level. I approach design from the inside out," she says.

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Architecture Branding Brand Digital 307

Creative Boom

DECEMBER 11, 2024

Photography by Aya Wind In her debut graphic novel, Home Bound, the Tel Aviv-based illustrator explores the complex, fragile nature of belonging via a word-free odyssey in which the visual language speaks for itself. Her visual language is both precise and dreamlike, reflecting her own experiences of living between worlds.

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Illustration Illustrator Arts and Crafts Publishing 435

Creative Boom

SEPTEMBER 8, 2024

In part one, we look at the importance of music to visual content, share examples of how this works in practice, and share pro tips for picking the right tracks. In the digital age, where visual content reigns supreme, music is a secret weapon that can elevate your videos, presentations and social media posts from good to unforgettable.

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Agency Client Branding Brand 501

Creative Boom

SEPTEMBER 15, 2024

Illustration by Mia Angioy for Creative Boom In the second of our special six-part series, we look at how music can elevate your visual storytelling and enhance its emotional power. In the realm of visual storytelling, the power of sound often goes underappreciated. The solution The partnership evolved far beyond the initial brief.

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Branding Brand Artist Production 458

Creative Boom

JULY 29, 2024

A fresh visual identity crafted by Bruce Mau Design is helping Canada's most esteemed ballet company pirouette past stereotypes and leap into the future of performing arts. The new visual identity, including a new innovative wordmark, icon, typeface, colour palette, and more, marries classical elegance with modern vibrancy.

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Arts and Crafts Branding Brand Design Strategy 472

Creative Boom

JULY 7, 2024

After using non-custom fonts for years in his work, Ilori reached out to the foundry specifically to create his own typeface. The brief for this commission called for an ownable typeface that could integrate into Yinka's existing visual language and work across various applications.

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Arts and Crafts Artist Theme Patterns 516

Creative Boom

JANUARY 14, 2025

In homage to its distinctive taste, the brand platform, 'Bring on the Flavour', informed the strategic narrative and visual world. The broader visual system was then simplified, with certain elements being streamlined for a more modern, impactful look. When stacked in a store, the repetition creates a brand moment."

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Portfolio Branding Brand Fonts 448

Creative Boom

MAY 1, 2023

Branding agency How&How has created a new identity for the 'street side bar' brand YumBun, rooted in 'progressive optimism'. How&How embedded the identity with "an emotional narrative which paired the rising of the buns in their steaming baskets; with the raising up of standards in the food industry," says How.

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Branding Brand Agency Patterns 526

Creative Boom

OCTOBER 4, 2023

With a background in animation and a passion for storytelling, Malin's work reflects a deep connection to literature, culture and the power of visual narratives – oh, and there's a hefty amount of colour and texture involved, too. The final image is cleaned up on a light table and transferred onto heavyweight paper of 220g – using a 0.5

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Textures Inspiration Arts and Crafts Animation 476

Creative Boom

JANUARY 17, 2024

It was a visual and electronic reinterpretation of "IN C," the iconic work by Terry Riley, with two modular synthesisers (11 oscillators) and a graphic interpretation of the original score (53 shapes)," Julien reveals. "He Therefore, I composed new tracks to align with the illustrations and the book's narrative," he says.

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Illustration Illustrator Layout Animation 493

Creative Boom

APRIL 24, 2022

This process made Megan sceptical about drawing for a long time, so instead of sketching, she changed gears and majored in visual communication. "I I always narrate from a female perspective, with women as the main narrative," she says. "I I thought it was a very free field, and you could express yourself in any way you wanted."

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Illustration Illustrator Magazine Print 538

Creative Boom

JULY 15, 2024

New York-based studio Team has created a new brand identity for Independent, an organisation known for showcasing amazing art. Team's Stephanie Zabala was the associate design director on the project and worked alongside senior designers Hua Chen and Derek Koch and creative directors Amy Globus and John Clark to develop the visual identity.

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Art Branding Brand Artist 480

Creative Boom

OCTOBER 8, 2024

Want to work for big brands yet still create game-changing and thought-provoking art? A visual designer and illustrator from India, she's currently based in Baltimore, USA. Music, science, drag, fashion, and narratives of feminine power inspire her work.

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Artist Fashion Illustration Illustrator 307

Creative Boom

SEPTEMBER 15, 2024

In particular, it references the building itself and its evolution from an original neoclassical design to its moves toward modernism in the 1930s to recent projects that have created more open and welcoming spaces. This subtle nod to the museum's literary roots (it began as a library) adds depth to the visual narrative.

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Architecture Inspiration Education Art 480

Creative Boom

JULY 3, 2023

This side project by Fen Acey combines her love of food and drink packaging with collage and elegant typography to create beautiful and original artisan wine label designs. The collage includes the composition of various materials, such as paper, photographs and found objects that combine to create a cohesive visual narrative. "The

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Printmaking Typography Freelance Freelance 470