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Coca-Cola pulls apart its iconic red-and-white logo to encourage recycling

Creative Boom

So Coca-Cola doesn't mess with its logo lightly, which means that for graphic designers in particular, the brand's new global out-of-home advertising campaign is an intriguing sight. Each outdoor advertisement features a truly one-of-a-kind, crumpled logo extracted from the crushed cans.

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Wolff Olins creates a renewed, defiantly optimistic brand identity for LG

Creative Boom

Titled 'Life's Good', the campaign features digital out-of-home (OOH) advertisements at renowned landmarks across the globe, including sites in Dubai, London, New York, Vietnam and Seoul. And we've worked on every side of the experience, helping to stand out in-store, online, social media, advertising, and every side of daily life.

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Guide to Marketing Jobs: Journey Through the Maze

Inkbot Design

Guide to Marketing Jobs: Journey Through the Maze Hey there, my friends! Welcome to the exhilarating, at times uproarious, and occasionally perplexing realm of marketing professions. Did you know that the marketing industry is currently experiencing a period of rapid growth and expansion? between 2020 and 2030.

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45+ Standout Websites Designed with the Latest Trends

Graphic Design Junction

Rocking the boat in the conventional yachting market with a big bold content-rich experience. Swire Sustainability Report 2023 It showcases Swire Properties Sustainable Development (SD) 2030 Strategy, 2023 SD performance, and progress towards targets. Watch your dream come alive on the website.

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18 Affiliate Marketing Tips to Boost Your Earnings

Inkbot Design

18 Affiliate Marketing Tips to Boost Your Earnings In this article, we will share with you not just a few but a whopping 18 affiliate marketing tips that can skyrocket your profits and significantly impact your online business. Affiliate marketing has become a force to be reckoned with in the digital world.

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Cannes Lions 2021 Grand Prix winners in full

Creative Review

If you follow any marketers or advertising folk on LinkedIn, it cannot have escaped your attention that this week has seen the announcement of the Cannes Lions winners. The other obvious trend is just how sprawling the marketing industry – and therefore the spread of awards categories – has become.

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Evolution of the BP Logo: A Century of Design & Branding

Inkbot Design

The bold letterforms ensured legibility, even from a distance, making it ideal for use on motor spirit cans and early advertising materials. The company wanted to project authority in international markets where nationalism was rising, especially in the Middle East. The visual change maintained the shield but incorporated the new name.