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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Ragged Edge Ragged Edge, founded in London in 2007, has fast earned a reputation for rebranding and strategic design. Hey Studio Based in Barcelona and founded by Verònica Fuerte in 2007, Hey Studio is known for both its all-female team and its clean, bold designs, characterised by vibrant colours and geometric shapes.

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Andrés Higueros avoids coffee shop clichés with a BoJack Horseman-inspired brand identity

Its Nice That

He founded AH fonts, his brand-focused custom type foundry and AH Work, a studio specialising in culture, hospitality, fashion, and commerce projects, as well as having worked with brands such as Apple, Uber, as well as Columbian singer J Balvin. Creating distinct visual identities is Andrés’ bread and butter. 6 days ago POV Work.

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Inclusive Sans expands upon Penguin’s history with playfulness and curiosity

Its Nice That

Now, her open-source and variable font has been commissioned by Penguin Books in a slick, contemporary custom font called Penguin Inclusive Sans. Staying true to this spirit of inclusion, Olivia has helped serve its primary brand font across its global publishing house. This project has been incredibly humbling and rewarding.

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How small studios stay independent in Korea

Its Nice That

Recently, the media side of Be(Attitude) has been sold and from this venture a new life was born, Nupip. Above Copyright © Nupip “What I see is a combination of all the design strategies of a branding agency, a boutique shop and media outlet at work.”

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You don’t need loads of cash to be a great creative – and we can prove it

Its Nice That

Other animators are turning to mixed media for its speed and affordability. And in the world of graphic design, 25-year-old designer Katrina Romulo has built an impressive portfolio of polished branding projects from her own bedroom studio, often using free fonts and textures.

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Pauline Mauruschat creates watercolour murals for motherhood and loneliness

Its Nice That

I think we are moving away more and more from our origin, with social media and the way we live today,” says Pauline. “My Scenes of animal violence or harmony between humans and nature feel vulnerable under Pauline’s eye for composition, allowing the fragility of watercolour to side with the oppressiveness of heavy crayons. “I

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Jack Sachs takes us through his new intro sequence for The Wonderfully Weird World Of Gumball

Its Nice That

The swiftness of the digital media meant he could have more freedom in the design as well as being able to feed in direct references from the show. The tone was set with the new logo first, which features font design created from different materials, ranging from fuzzy to bubbly, representing the plethora of textiles in the world of Gumball.