This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Most recently, the studio led a rebrand for John Lewis , which unified the UK retailer's branding and visual identity across channels, while their work for animal charity Battersea created an inclusive brand identity that connects with pet lovers everywhere. John Lewis rebrand by Pentagram Battersea by Pentagram Paypal by Pentagram 2.
The rebrand brings a sense of freshness and flair that matches the product's personality. This project is a clear example of what Marks does best: combining brand strategy, semiotics, structural design, and storytelling into a cohesive, culturally attuned identity.
The brief This new rebrand was spearheaded by Brooklyn-based design studio Other Means in collaboration with the museum's in-house team. Shining example In short, the rebrand goes beyond mere aesthetics; it's a thoughtful reflection of the museum's role as a convergence point for diverse ideas, identities, and origins.
When it comes to B2B rebrandingexamples, you’ll never be short of some inspiration! Lots of B2B businesses choose to rebrand for a whole host of reasons. Whatever your reason for rebranding, it has to be carefully considered and planned. Whatever your reason for rebranding, it has to be carefully considered and planned.
Go.Compare, the brand we all can't help but sing in our heads, has enjoyed a big and bold rebrand courtesy of Ragged Edge. The rebrand focused on a genuine point of difference in that Go.Compare is the only comparison site accredited by BIBA, ensuring integrity and trustworthiness in every recommendation.
This rebrand for an Italian musical institution fuses sound and visuals and Milan's avant-garde futurism as a way to draw in Generation Z. And that's exactly what happened when leading brand and design specialist Landor created a multi-sensory rebrand for Milan's Symphony Orchestra. That's pretty great, right?
These recent examples showcase the importance of a strong visual identity in conveying a brand’s values , mission, and personality. Contemporary, innovative, and expertly crafted corporate branding and visual identity logo design examples to ignite your creativity. A company’s identity serves as its most invaluable asset.
M N Associates has rebranded Vietnam's national sneaker brand Biti's Hunter, introducing a completely new trademark, logotype, custom typeface, and holistic branding system designed to seamlessly bridge the physical and digital experience. Biti's Hunter makes sneakers that the Vietnamese youth can wear with pride.
gets an inspired rebrand, thanks to Angel & Anchor. Recently, the company asked Angel & Anchor to take to the drawing board and deliver a rebrand that would represent a significant shift in personality. are a perfect example of professionalism and personality co-existing," notes Ben. Back in the day, Triple Co.
And offers an example of how that can look in practice. While rebranding Sesame Street and Sesame Workshop , we used a type family that was broad enough to unify the two identities while allowing each brand to have its own unique voice," explains Rosie. In his view, that's no bad thing.
When is a rebrand, not a rebrand? Uber was a perfect example of this. The rebrand back in 2018 was exactly what the business needed at that moment. Evolution, not revolution, as a 'go anywhere, get anything' model gears up for the next stage of growth.
For example, the pitch for this work by Havas London might have read something like this: "Havas London has rebranded supermarket giant ASDA, focusing on the retailer's core values of value, quality, and community. Examples of visual assets you could send to Creative Boom. These are our own!
And this new work by Endless Studio for Hoi Polloi is a great example. And here's a prime example. They came to Leeds-based creative collective Endless Studio seeking a complete rebrand, one to stand out against the massive plethora of street vendors currently on the scene. "Hoi With eye-catching branding, of course.
Instead, Deji believes self-taught creatives need access to reliable and relatable African role models, as well as examples of excellence that can inspire them to pursue a similar path. For this reason, his vision for The Torsche is to highlight exceptional projects and their impact on brands and companies.
When you're given a chance to rebrand a company founded by and named after a former professional basketball player, you'd definitely take your design skills to new heights. With a growing fanbase and fleet, Mucho was commissioned to rebrand the firm for its expanding business and audiences.
Revamping Your Branding Strategy: Strategies for a Successful Rebranding When you think about your brand, what first comes to mind? So, let's explore why rebranding can be a game-changer for your business. So, let's explore why rebranding can be a game-changer for your business. Is it the logo? The catchy slogan ?
Back to basics A pivotal part of the rebrand was to examine the existing identity, figure out what was and wasn't working, and refine it. A perfect example of these concepts in action is the new ESN logo. Winning underlines all of these creative decisions, and it's made for a winning rebrand.
Defy's 85th birthday ads for luxury retailer Boyds provide a shining example. A more recent example of this dynamic in motion can be seen in "Boyds. In fact, Defy recently underwent a rebranding of its own, changing its name from [2 one 5] Creative to Defy during the pandemic after more than two decades in business.
All examples are simply amazing. Rebrand Branding Identity. The post 25+ Best Branding Visual Identity Examples first appeared on Graphic Design Junction. Beautiful hand-picked collection of branding visual identity and stationery design elements for inspiration. Brand Identity of Cosmetics. Perfect Personal Identity.
Angus Prior and Rob Jenkins's rebrand of the homeless charity Barnabus instead takes an optimistic and confident approach. And if you're wondering what that might look like in practice, here's a great example. The rebrand has seen a universally positive response from staff, donors and people experiencing homelessness.
And that's just what creative and brand consultancy BLVR have succeeded in doing with their rebrand of Californian theme park Belmont Park. For example, the bespoke wordmark features chunky curves reminiscent of that era. We wanted to use this rebrand to say, 'You can have these times back.'"
And for its latest rebrand, the company wanted to strengthen its foundations and reach out to new demographics who may not have given its sauces a go, namely younger millennial and Generation Z customers. Perhaps the most significant departure in the whole rebrand is Dolmio's new word mark.
At the heart of the rebrand is the new logo. OnHand is a prime example of the kind of client we love working with," says Chris Tozer, associate creative director. "A Brand idea and logo The brand centres around the idea: 'Mini missions that matter to you'. And by all accounts, it's been a rewarding project for all concerned.
It follows COLLINS' recent rebrand for the firm. for example. Brooklyn-based brand studio Athletics is behind a new website design for Guild , a career and education platform that helps Fortune 1000 companies and America's workforce get ahead. Guild was founded in 2015 to make education benefits more accessible to frontline workers.
For example, not since Carson would anyone of solid reputation ever pitch typography with, say, seven different fonts in the same word to a company with a CEO and CFO and all the other acronyms of which I don't know their meaning. But just so you know, you are the majority, the trendsetters, the cool ones.
We've seen some great examples lately of clever branding giving new life to seafood and fish brands, from Jamhot's reinvention of Scottish trout firm Kames to Span's rebranding of Asian carp as Copi. Amsterdam studio Fitzroy explains how they responded to the challenge of creating a "seafood love brand".
Before we begin dissecting the details of this logo trend, let’s take a look at a few of its most notable examples. Sitting in a league of its own, tech behemoth Google is our first notable example of the sans-serif-izing of logo fonts. The Huffington Post’s 2017 rebrand traded in its more traditional serif font for something sleeker.
For a great example of how to do it, it's worth checking out this new identity for Kirkland Urban, a mixed-use development northeast of Seattle, in the city of Kirkland in King County, Washington. Branding plays a big part in this, of course.
Mucho's rebranding of the Stern Grove Festival is a textbook example of how to do it right. "If How do you keep a festival's old-time associations while making it relevant to a modern audience? If you're going to San Francisco, be sure to wear some flowers in your hair," went the classic 1967 song by Scott McKenzie.
Iconic skincare brand E45 has revealed a modern and inclusive rebrand inspired by skin cells. The logo, for example, which displays E45 in a cell shape, has been retained, albeit rebalanced with new shapes that can be rearranged across its broad portfolio.
Tropicana's rebrand coincides with a shift in the category, likely due to the turbulent economy of recent years. One example is the story of Tropicana founder Anthony T. Branded juices are increasingly being viewed as a commodity and in decline, with consumers opting for own-label juices instead. "The Rossi, who arrived in the U.S.
This article delves beyond the realm of “examples” and conventional approaches. Buscapé Rebranding 5. Clarysse Rebranding 8. This rebranding effort reaffirms Buscapé’s position as a leader in the industry, poised to adapt and thrive in an ever-changing landscape. Homi Brand Identity Design 2.
With this in mind, Pentagram's Angus Hyland and his team used Art Republic's unique position as the basis of its rebrand. Straplines such as 'fill your every day with extraordinary art' and 'every wall needs a story' are perfect examples of this new voice in action and signal a departure from Art Republic's peers.
JDO's rebrand of Hawaiian Tropic shows just how to do it. Protecting the brand Overall, the designs offer a great example of revitalising an iconic brand without throwing the baby out with the bathwater. Even a longstanding, iconic brand must keep up with a changing world. In recent years, though, that's all changed.
One example of this had been their work for Curve Club , which we covered in May last year.) Anna adds: "It was great to see our founders, who were initially cautious about the level of change, fully embrace it, taking them on a journey of what they thought would be a 'refresh' to a full-scale visual rebrand.
Now it's time for the club to move forwards and properly enter the digital age with the help of an exquisite rebrand courtesy of London-based brand consultancy DixonBaxi. Tackling the rebrand of one of England's founding football clubs is no small order.
From using DALLE to rebrand nuclear power to launching "queer playground" app Lex , their work is invariably full of fun, bursting with fresh visual ideas and eyebrow-raising in all the right ways. And here's another example of why &Walsh is an oasis of originality in a sea of samey branding.
The best example of this time-dependent branding can be found in the P-shaped logomark. Centred around the slogan "launching into a different every day", the new Paddington Central identity features a bespoke logo, colour palette and typographic elements which adapt to the time of day, whether that's dawn or dusk.
For example, a 'stunning penthouse' became 'The House in the Clouds', while a 'villa with stunning views' became 'The House with the Church Bells Playlist'. Without found and articulated our point of difference – our soul – in a beautiful and emotive rebrand," says Elena Fotiadi, head of brand and partnerships at The Thinking Traveller.
How To Rebrand Your Business With These Golden Rules. 30 Professional Logo Design Templates, Modern Examples. These logos are designed using creative methods so that you can easily make a guess about the brand by looking at the logo only. . You may be interested in the following related articles as well. Unlimited Downloads.
One frustrated creative director, for example, decried "not being able to spread a creative vision consistently across the network and making sure people live and breathe it". Commit to a strategy: reaffirm, refresh or rebrand Secondly, based on your audit findings, determine the level of change necessary for your brand.
If you're an industry-leading body, you need to lead by example. The brief was for a refresh rather than a rebrand, and the small but important changes that were made have created a canvas for our communications that feels fresher, warmer and cleaner." "Our But OPX Studio has done exactly what we wanted.
For example, the logo used alongside the children's offer includes playful letter characters, each with its own distinct personality. As an institution there to share musical experiences, we couldn't be more pleased to see how NB Studio put music at the core of every design detail and touchpoint they have rebranded.
So a couple of years ago, we rebranded as Code 3, which is the intersection of creativity, commerce and media. We recently rebranded Duff & Phelps as Kroll, and have been working on all the ways their new branding shows up in the world. And we felt like the name needed to evolve with those changes.
We organize all of the trending information in your field so you don't have to. Join 66,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content