Creative Boom

NOVEMBER 13, 2023

Of course, predictions are notoriously difficult, and no one can know the future with certainty. But they'll certainly give you an idea about where things are heading. (As As will our recent roundup of graphic design trends , by the way.) In the absence of an additional logo, though, there's a risk of becoming too similar.

Fonts 531

Fonts Arts and Crafts Typography Consulting 531

Creative Boom

MAY 29, 2023

Photography and digital Before the rebrand, Colour Mill had been borrowing imagery from its own online community and partners but had no distinct style of their own and was mostly showing cakes piped to perfection. However, Universal Favourite reasoned, Colour Mill is more than the end result; it's the process.

Manufacturing 467

Manufacturing Brand Branding Production 467

Creative Boom

MAY 18, 2025

It's official: Jaguar has dropped its advertising agency, Accenture Song, following huge criticism of its 2024 rebrand. In November last year, Jaguar Land Rover (JLR) unveiled a radical rebranding exercise. Sue Benson, founder and CEO of The Behaviours Agency , lists some of the reasons she feels the new approach failed.

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Agency Brand Branding Advertising 505

Creative Boom

OCTOBER 1, 2024

They're at the top for a reason and deserve the accolades and awards they receive (except the ones they pay for, which is kind of a scam). You'll see their work in every small business on the planet, and slowly and affordably, without praise, they're tapping away at the keys to pay the rent. But what about our hardworking heroes?

Fonts 488

Fonts Freelance Freelance Fashion 488

Inkbot Design

DECEMBER 23, 2024

Revamping Your Branding Strategy: Strategies for a Successful Rebranding When you think about your brand, what first comes to mind? So, let's explore why rebranding can be a game-changer for your business. So, let's explore why rebranding can be a game-changer for your business. Is it the logo? The catchy slogan ?

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Branding Brand Arts and Crafts Media 98

Creative Bloq

NOVEMBER 9, 2024

The rebrand highlights the zoo's reason for being.

Graphic Design 269

Graphic Design Brand Branding Graphic 269

Creative Boom

AUGUST 4, 2024

The new branding had to captivate a wide range of audiences, each with unique needs and reasons for engaging with Spacemade. The company currently has 11 locations across England – nine in London, one in Birmingham, and one in Leeds. This January, they decided it was time for a new visual identity. They initially contacted Wildish & Co.

Brand 485

Brand Branding Fonts Graphic 485

Creative Boom

MARCH 11, 2024

In the past few years, the NHS has been at the forefront of our nation's consciousness and made media headlines, not always for positive reasons. The tone of voice was hugely important for this rebrand, so the studio crafted a verbal language that was "reassuringly confident" with "no ifs, buts and maybes", says Topham.

Education 501

Education Brand Branding Digital 501

Creative Boom

OCTOBER 17, 2023

Mucho's rebranding of the Stern Grove Festival is a textbook example of how to do it right. "If For this reason, the team opted to create a symbol based around a simple tree icon. "A How do you keep a festival's old-time associations while making it relevant to a modern audience? However, Mucho had to strike a careful balance here.

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Artist Brand Branding Graphic 476

Creative Boom

APRIL 6, 2023

JDO's rebrand of Hawaiian Tropic shows just how to do it. For that reason and more, we felt very protective of the brand and worked very hard to retain its allure as we brought stronger relevance with a more contemporary aesthetic." Even a longstanding, iconic brand must keep up with a changing world.

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Agency Brand Branding Illustrator 489

Inkbot Design

OCTOBER 7, 2023

Reasons for Rebranding: Unlocking the Power of Change Rebranding, or repositioning, is altering a brand’s identity and messaging to improve its performance and distinguish it from rivals. A successful rebrand typically translates into increased sales, higher prices, access to larger markets and less rivalry. Consistency.

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Marketing Marketing Brand Branding 98

Creative Boom

SEPTEMBER 8, 2024

Illustration by Mia Angioy for Creative Boom Today, we kick off a special six-part series focused on the use of music in modern design. In part one, we look at the importance of music to visual content, share examples of how this works in practice, and share pro tips for picking the right tracks. Thankfully, though, there's an easier way.

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Agency Client Brand Branding 501

Just Creative

AUGUST 9, 2020

While the old Google logo included both serifs and shadows, the 2015 rebrand introduced a flat sans-serif font the company dubbed “Product Sans”. The Huffington Post’s 2017 rebrand traded in its more traditional serif font for something sleeker. Related : 38 of My Favourite Fonts for Design. Sans-Serifs in High Tech.

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Fonts Fashion Brand Branding 321

Creative Boom

MAY 18, 2022

Hamish left after the Mastercard rebrand had launched in 2016, and I stayed around for another six months because it would have been detrimental to Michael's team if we'd both left at the same time. One of Order's first projects was rebranding Kickstarter. Hamish Smyth & Jesse Reed at Order. So this idea propelled itself quickly.

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Agency Client Graphic Design Graphic 105

Creative Boom

MAY 12, 2024

There are two main reasons for this," he adds. Image licensed via Adobe Stock We canvass a panel of experts on where the graphic design profession is heading and how agencies might fit into a brave new, AI-driven world. So you can't stand still for too long. Before we get started, though, let's get one thing clear.

Graphic Design 511

Graphic Design Graphic Agency Client 511

Just Creative

JUNE 1, 2020

For this reason, Primitive (formally Primitive Social), a large digital solutions agency based in Texas, commissioned me for the rebranding of their agency. As designers, it’s always difficult to design for one’s self. You can’t read the label from inside the bottle”.

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Agency Branding Brand Marketing 209

Creative Boom

MARCH 13, 2023

Now known as Toward , founders Tom Lloyd and Mike Jordan explain how they approached the rebrand and why the new look echoes their proud Welsh roots. Toward perfectly summed up how we feel about what we do, which is the best reason for giving something a particular name." Every conversation started with us looking back at our origins.

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Agency Client Brand Branding 370

Creative Boom

FEBRUARY 9, 2023

Janny's Choose Your Own Adventure illustrations were created for Jenn Creighton’s talk at the 2019 JSCamp Conference Janny's Rite Aid rebrand revisualised traditional pharmaceutical imagery You currently work at TBWA Media Arts Lab for Apple. Despite all this, it appears she is only getting started. How did that help shape your work?

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Media Art Graphic Design Illustrator 369

Creative Boom

NOVEMBER 8, 2023

It scarcely seems like five minutes ago since we were telling you all about the best fonts of 2023 to look out for. And now we're on the verge of 2024, so get ready for more typography-related goodness. Below is a comprehensive list of the best fonts that demand your attention in 2024. Watch this space! Three big front trends for 2024 Trend 1.

Fonts 545

Fonts Branding Brand Typography 545

Creative Boom

MAY 24, 2022

The photographs are part of a global rebrand for Monopo. Monopo in Tokyo always had a certain mysterious, dreamy, ethereal and intangible image for reasons we couldn't really explain. Paige Collins, Creative Producer at Monopo © Fred Mouniguet. We talk with Monopo's Creative Director, Mélanie Hubert-Crozet, to learn more.

Agency 312

Agency Brand Branding Freelance 312

Canny

MARCH 24, 2022

When it comes to B2B rebranding examples, you’ll never be short of some inspiration! Lots of B2B businesses choose to rebrand for a whole host of reasons. Whatever your reason for rebranding, it has to be carefully considered and planned. The Rebranding Brief Template. The Rebranding Brief Template.

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Brand Branding Advertising Advertising 148

Canny

OCTOBER 26, 2021

Then perhaps it’s time for a REBRANDING. The Rebranding Brief Template. The Rebranding Brief Template. But with so much to consider, how do you get your rebranding right ? In this post we’ve compiled your ultimate list of rebranding tips and ideas to help you smash your rebranding project. Download now.

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Brand Branding Agency Media 148

Creative Boom

NOVEMBER 1, 2023

When you look at the output of large, corporate rebrands," explains Jessica, "it can feel like everyone is doing the same thing. Design solutions become ubiquitous for various reasons: the state of the world, ease of implementation, what's comfortable, what performs well, and the ebb and flow of cultural trends." One part verbal.

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Branding Brand Agency Client 506

Creative Boom

AUGUST 1, 2023

Coupled with Twitter recently rebranding as X and alternative platforms not gaining the same momentum, it feels like the golden days of social media might be over. The option to permanently delete your account will only appear after you've selected a reason from the menu and entered your password.

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Media Networking Adobe Client 370

Inkbot Design

NOVEMBER 28, 2022

Logo Redesign : How To Successfully Rebrand. “When rebranding , it's not a matter of what you look like or how you sound. ” Rebranding a company means that you are changing its name. If you want to overhaul your business's image, rebranding is the best way. What is Rebranding?

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Brand Branding Marketing Marketing 134

UX Collective

MARCH 28, 2023

When is the right time to rebrand? But if you must, these rebranding efforts might provide some useful hints. Instead, I thought I’d take the liberty of selecting a few successful cases of rebranding. Not the warmest reception to a rebranding effort. Almost never. At this point, it’s no use in piling more hate on it.

Fashion 134

Fashion Brand Branding Travel 134

Canny

JUNE 14, 2022

When it comes to B2B rebranding, view this as your complete guide. From understanding why companies rebrand, to exploring when is the right time to rebrand, we’ll leave no stone unturned. We’re no stranger to rebranding – just take a look at the Canny logos throughout the years to see our own rebranding journey!

Brand 148

Brand Branding Internet and Software Development Marketing 148

Inkbot Design

DECEMBER 11, 2020

8 Rebranding Examples Showing Superb Rebranding Strategy. Rebranding usually occurs when a business decides to change a significant element of its identity. Whatever the reason for that change might be, a rebranding strategy is crucial for success. 1 – Made in Bhutan. 3 – Co-Op.

Tourism 124

Tourism Brand Branding Marketing 124

Graphic Design Junction

OCTOBER 2, 2024

Whether you’re starting a new company or rebranding an existing one, the process of building a brand involves more than meets the eye. It’s not just about logos or colors; it’s about creating a lasting impression in the minds of customers.

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Branding Brand Inspiration Fonts 244

Creative Boom

MAY 4, 2022

There's no specific reason why. Craig Berry, designer at Nomad. Fresh back from Amsterdam, where he previously worked as a junior designer for Superunion and later Ogilvy Social.Lab, Craig Berry is now part of the team at Nomad , the rising London studio founded by Stuart Watson in 2015. We discover more about his journey so far.

Fine Art 369

Fine Art Agency Graphic Design Art 369

Creative Review

NOVEMBER 5, 2020

The charity, which has been known as Action on Hearing Loss since 2011, decided to rebrand and rethink its mission in a bid to reach a wider community of people. The charity, which has been known as Action on Hearing Loss since 2011, decided to rebrand and rethink its mission in a bid to reach a wider community of people.

Publication 134

Publication Consulting Publishing Publishing 134

Canny

JUNE 30, 2021

How to rebrand a company is a topic that we’re yet to cover on the Canny blog. But never “how to rebrand a company” in any sort of depth. We’ve talked about the fundamentals of rebranding , and even provided a free rebranding brief template. The Rebranding Brief Template. What is Rebranding? free ebook.

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Agency Brand Branding Marketing 148

Graphic Design Junction

AUGUST 17, 2022

It is the process of designing what these interfaces look and act like. For example, you are using an app on your mobile to book flight tickets. The buttons you touch, the screens you navigate and the forms you fill; in are all part of the user interface. On the other hand, UX stands for user experience. 10 UI Design Trends for Web Design.

Web Design 362

Web Design Web Design Internet and Software Development Fonts 362

Inkbot Design

OCTOBER 25, 2023

Rebranding Exercise: A Strategic Approach to Business Growth As we approach the new year, companies across industries realise that standing out in today's crowded marketplace requires a distinct and memorable brand identity. Rebranding is all about revamping and reinvigorating your company's visual branding , messaging, and overall identity.

Marketing 98

Marketing Marketing Brand Branding 98

Canny

MARCH 16, 2022

The Rebranding Brief Template. The Rebranding Brief Template. They need to have a reason to choose you. Every design choice ties back to the message, which is the premise of any successful rebrand. A Dam Good Design: The Dam Rebrand Explored. With this product it couldn’t be simpler. download now. download now.

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Production Brand Branding Templates 148

Inkbot Design

MARCH 13, 2024

Rebranding Strategies: Reviving Your Company's Image We've all experienced that sinking feeling when you realise your favourite product or company has completely overhauled its image. ” Rebranding is more than just a flashy new look, in any case. Why Rebrand? An overhaul modernises the brand. The end goal?

Brand 98

Brand Branding Marketing Marketing 98

Noupe

JULY 1, 2021

Both cases tell it’s time for a rebrand. Here in this article, we’ll take a look at some of the best cases of rebranding. True, rebranding is not always successful. But as we will see in the following cases, companies can follow calculated strategies to make a rebrand work to their advantage. They redesigned their logo.

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Brand Branding Marketing Marketing 116