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It has revealed a new visual identity and packagingdesign that consolidates its ranges of Lucozade Energy and Lucozade Sport drinks under a unified masterbrand, presumably to retain its visibility and appeal within an increasingly competitive and crowded field.
And if you work in design and packaging, here's a great opportunity to do so. Brought to you by the folks behind Pentawards , the world's leading packagingdesign competition, the annual Pentawards Festival 2023 will return to London's Science Museum on 9 November.
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And the packagingdesign is just.delicious. If that wasn't cool enough, the cool packagingdesign will be more than make your mouth water. All Good Daze pieces are designed and made ethically, from recycled metals, in small workshops around East London. Learn more about it in this article.)
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It was probably the packaging and film festival briefs. For the packaging brief, we were each assigned a product and asked to create a story-based brand (like the Kraken brand) and packagingdesign to go along with it. I was given Italian olive oil and decided that my target audience would be young families with children.
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Adobe 99U : the annual conference is aimed at inspiring creatives through keynote speakers, workshops, talks and masterclasses so that you can reinvigorate your work with new ideas and network with other creatives. Wix Playground : hosts monthly events that include workshops, talks and portfolio reviews hosted by creatives for designers.
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Consider the following: You have been charged with developing product packaging for some new snacks. You let your imagination run wild and create a packagingdesign that visually looks so good that it makes the product irresistible. Here is the thing: the actual product looks nothing like your design.
Whether it’s a branding package, a brand identity package, a logo designpackage, or website package, designpackages as a rule, tend to suck. The Full Branding Package. Let’s take a look inside the Full Branding Package. One Primary Logo Design.
They do not only show the designs but also reveal trends and the people behind them. Professional Development Opportunities Continuous learning is paramount even for experts in any field, including print design. Various workshops and online courses are available on Skillshare, LinkedIn Learning, and Coursera.
Buy on Amazon The Graphic Design Idea Book The Graphic Design Idea Book features a collection of design expert Steven Heller’s best tips and insights from the distinguished careers of 50 masters. Buy on Amazon White Space is Not Your Enemy White space is easily one of the most under-utilised elements in design compositions.
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Offer AI-Enhanced Services: Position yourself as someone who understands both design principles and AI capabilities. You could offer services like: AI-augmented ideation workshops for clients. Prompt design consulting to help clients get the most out of AI tools themselves. Be part of that wave.
It covers elements like: Your logo (the primary visual identifier) Your color palette (the emotional cues) Your typography (the voice in text) Your photography and illustration style (the visual narrative) Your tone of voice (how you speak) Other elements like icons, patterns, website aesthetics, packagingdesign, etc.
Host workshops, Q&A sessions, or themed parties that resonate with your brand and audience. Creating Unique PackagingDesigns Next, let's talk about creating unique packagingdesigns. Your product packaging is often the first physical interaction a customer has with your brand, so it needs to impress.
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