Creative Boom

FEBRUARY 20, 2025

With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. DNEG, the world-renowned visual effects and animation studio with seven Academy Awards to its name, has revealed a brand refresh in collaboration with DesignStudio.

Animation 284

Animation Digital Brand Branding 284

Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. The world of visual design is constantly evolving, and 2025 promises to deliver some of the most exciting transformations yet. Let’s explore these top visual trends that will dominate the coming year.

Web Design 246

Web Design Web Design Arts and Crafts Digital 246

Creative Boom

SEPTEMBER 29, 2024

Each asset has been transformed to better communicate the brand's quality, including a new wordmark inspired by a version from the archives. Household brand Jaffa has launched a new identity designed by Earthling Studio as it moves into a new era of expansion and looks to enhance its digital presence.

Branding 540

Branding Brand Portfolio Digital 540

Creative Boom

FEBRUARY 9, 2025

marks a significant evolution in accessible typography. Cedrat by Formagari Emmanuel Besse's Cedrat family represents a thoughtful evolution of historical type forms, reimagined for contemporary use. This month's selection is particularly notable for how it spans the full spectrum of contemporary type design. With over 1.25

Fonts 300

Fonts Typography Inspiration Digital 300

Graphic Design Junction

NOVEMBER 15, 2024

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

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Graphic Design Graphic Textures Color Schemes 246

Creative Boom

FEBRUARY 5, 2025

It was launched as part of the first phase of the company's brand re-stage, which is set to be fully revealed during its return to the Super Bowl. Buying a home is the single biggest financial decision most people make, but brands in this arena struggle with low awareness and little loyalty.

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Brand Branding Client Photography 221

Graphic Design Junction

DECEMBER 15, 2024

Their elegant, timeless appeal adds sophistication to designs, especially in branding and editorial content. Custom Typography Brands are investing in custom typefaces to stand out in a crowded digital space. These unique fonts help establish brand identity and foster user recognition. Line heights of 1.5x

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Fonts Typography Media Brand 245

Design Milk

OCTOBER 29, 2024

Bakery Photo: Alison Dunlop Amid this evolution, two extraordinary cake artists – Alison Dunlop of A.R.D Bakery Photo: Alison Dunlop Amid this evolution, two extraordinary cake artists – Alison Dunlop of A.R.D Dunlop spent a decade working in the industry, designing bags, shoes, and jewelry for many high-end brands.

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Art Arts and Crafts Sculpture Artist 279

Creative Boom

JUNE 25, 2024

A new book explores their evolution and impact in our increasingly visual digital world. From text messages to social media posts to brand identities, icons and pictograms have become essential tools for conveying information rapidly and clearly. Visual shorthand We start by asking where the idea came from. Iconic' was one such book.

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Print Theme Arts and Crafts Digital 516

Creative Boom

MARCH 18, 2025

The airlines first rebrand in 40 years signals its evolution into a top-tier global carrier. Korean Air has unveiled a refined new brand identity, marking the first major refresh in four decades. Premium brands exude a single-minded approach to design, and we reflected that in the rebrand.

Branding 248

Branding Brand Travel Consulting 248

Creative Boom

MAY 15, 2025

Aseil's journey to founding Design Wolf LDN took several creative turns, from earning a first-class honours degree in Interior Architecture to working on Netflix sets and fashion shoots before finding her true calling in brand design. Throughout this evolution, Adobe tools such as Photoshop and After Effects have been a constant companion.

Adobe 221

Adobe Templates Client Brand 221

Creative Boom

OCTOBER 27, 2024

Leeds International Festival of Ideas covers some tricky topics, so the branding and visual assets needed to be sensitive. Credit: Tom Martin When it came to branding, the event organisers turned once again to Leeds and Glasgow-based design studio Rabbithole. Rabbithole explains how it developed it.

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Brand Branding Graphic Presentation 273

Creative Boom

MAY 30, 2022

You'll also see how sporting and musical collaborations helped shape the brand's identity, including collaborations and work from Amy Winehouse, Charles Jeffrey, Gorillaz, Comme des Garçons, Nicholas Daley, Raf Simons and The Specials. Vintage Fred Perry brochures / catalogues, 1950s 1970s. All images courtesy of Design Museum.

Sports 545

Sports Exhibition Brand Branding 545

Creative Boom

APRIL 20, 2023

Now boasting more than 450 UK stores, Pets at Home's evolution has seen it become the nation's biggest pet care brand. The previous Pets at Home was made from a group of sub-brands, sister companies and services. Nomad worked closely with Pets at Home head of brand Cath Ryan throughout the project. "As

Brand 544

Brand Branding Animation Photography 544

Creative Boom

DECEMBER 11, 2023

On the one hand, you want to celebrate that a brand or company has been in business for several decades or even centuries. On the other hand, you don't want people to think you're old hat. Striking that balance is one of the biggest challenges facing advertisers, but it can be done. The video was a centrepiece of the campaign.

Sports 497

Sports Client Photography Digital 497

Creative Boom

JANUARY 28, 2025

If the evolution of the last few generations is anything to go off, Gen B will also be highly engaged with social issues, advocating for equality and inclusivity across all aspects of society. For brands, that means being ultra transparent about their practices, values, and ethical sourcing while offering unique and personalised experiences.

Education 243

Education Brand Branding Digital 243

Creative Boom

FEBRUARY 4, 2025

Now, it has an identity that competes with global brands without compromising on its roots in the country's culture. Known for its unconventional campaigns and innovative designs over the last nine years, the brand contributes approximately 74% to the company's total revenue, selling millions of pairs globally.

Branding 195

Branding Brand Fashion Digital 195

Creative Boom

JANUARY 18, 2024

Brand studio Robot Food has collaborated with Germany's biggest sports nutrition company ESN to create a new look that refines what had gone before and creates a stronger evolution of its identity. But just like any big-range brand, ESN has lost its way over time. The need for a new identity came at a pivotal time.

Sports 501

Sports Photography Brand Branding 501

Creative Boom

AUGUST 4, 2024

Spacemade is a co-working brand with a difference. The idea had been that while the B2B-intended branding for Spacemade was minimal and somewhat corporate, personality would come through in the designs for the individual locations. Crafted by Wildish & Co., They initially contacted Wildish & Co. Wildish & Co.,

Brand 485

Brand Branding Fonts Graphic 485

Creative Boom

JUNE 30, 2024

The studio has had a long-standing relationship with the brand's parent company, British Land, working with them on various projects over an eight-year period. While the old work once served its purpose, the brand's evolution made it apparent that it no longer aligned with Storey's current vision and future goals", says Agimal.

Inspiration 475

Inspiration Brand Branding Infographics 475

Creative Boom

FEBRUARY 6, 2024

Go-to design team for edgy and cool interiors also chosen to revamp the club's brand. Award-winning studio Run for the Hills had already redesigned the inside of West London hospitality venue Kindred when asked to follow up the work with a new brand identity.

Illustrator 513

Illustrator Illustration Brand Branding 513

Creative Boom

NOVEMBER 8, 2023

Deezer approached Koto – the global design studio that boasts Meta, Google and Amazon as recent clients – to give its platform a refreshed look and feel that reflects a strategic shift towards a new brand purpose, one that "helps you be and belong". How does one instantly communicate a love of music and beats? We find out more.

Brand 486

Brand Branding Theme Patterns 486

Creative Boom

SEPTEMBER 3, 2024

Web3 is, broadly speaking, a vision for the next evolution of the internet, emphasising decentralisation and user empowerment. To brand the event, they turned to brand design studio Fold7Design. The [REDACTED] brand idea creates a core visual language from individual graphic 'blocks'," he explains.

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Branding Brand Digital Graphic 466

Creative Boom

JANUARY 21, 2024

Brooklyn-based brand studio Athletics has collaborated with content collaboration platform ShareFile to create a personable new brand identity that revolves around its users and play. The brand we developed to tell this new story would put people at the centre," the Athletics team explained.

Animation 487

Animation Photography Brand Branding 487

Creative Boom

DECEMBER 14, 2023

The brand unveils a new identity today, with a warm and inviting nature to help it stand out in a competitive market. So recently, they teamed up with DesignStudio , a brand and design agency based in London, New York, Sydney and Shanghai who clearly didn't want to trouble anyone by giving themselves a complicated name.

Travel 476

Travel Marketing Marketing Brand 476

Creative Boom

AUGUST 12, 2024

This presented a new opportunity to collaborate and launch a new brand for a series of tap rooms that could appeal to a broad, diverse audience. To help create this new brand, they turned to ORCA , a Bristol-based brand agency with whom they'd already worked on a previous project. In 2023 they achieved B Corp certification.

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Agency Brand Branding Typography 411

Creative Boom

OCTOBER 10, 2023

It's become a brand we see on our city streets and suburbs, with employees whizzing by on electric bikes to deliver restaurant food to our homes. Today, Deliveroo's in-house creative agency has unveiled a refreshed identity, but it's more of an evolution than an overhaul.

Agency 468

Agency Brand Branding Coding 468

Creative Boom

AUGUST 18, 2024

Digging around in the archives revealed some interesting and ownable brand stories that the studio used to solidify its position as 'THAT juice'. Branded juices are increasingly being viewed as a commodity and in decline, with consumers opting for own-label juices instead. One example is the story of Tropicana founder Anthony T.

Brand 458

Brand Branding Fonts Packaging Design 458

Creative Boom

SEPTEMBER 15, 2024

All photos by Adrianna Glaviano A cultural cornerstone of New York City, the Brooklyn Museum has revealed a striking new brand identity to mark its bicentennial year, spearheaded by Brooklyn-based design studio Other Means. And there's no better time to launch it than our 200th anniversary."

Architecture 480

Architecture Inspiration Education Art 480

Creative Boom

JUNE 23, 2024

Delving into the interplay between creativity, process, and building a studio practice in graphic design and branding, the book reveals key insights and strategies from Owens' career. But recently, a new type of book by a contemporary author has entered the literary playing field.

Arts and Crafts 482

Arts and Crafts Publishing Publishing Graphic Design 482

Creative Boom

OCTOBER 16, 2024

Read on to discover how designers and brands alike are set to navigate the complex terrain of typography in 2025, balancing functionality with flair and tradition with innovation. With recent trends reflecting on brand's histories and evoking nostalgia, serif type has naturally resurfaced," says Beth. But let's get real.

Fonts 514

Fonts Typography Brand Branding 514

Designer Daily

NOVEMBER 28, 2022

Gorgeous packages with a subtle color scheme and delightful illustrations, excellent work by FiveStar Branding. Designed by Up Brands , a Russian studio based in Moscow, this coffee packaging built the brand on the impressive traditional masks of Indonesia, where the coffee sold comes from. Lucifer Coffee Roaster. 3-19 Coffee.

Packaging Design 418

Packaging Design Color Schemes Graphic Design Color 418

Creative Boom

NOVEMBER 8, 2023

Deezer approached Koto – the global design studio that boasts Meta, Google and Amazon as recent clients – to give its platform a refreshed look and feel that reflects a strategic shift towards a new brand purpose, one that "helps you be and belong". How does one instantly communicate a love of music and beats? We find out more.

Brand 431

Brand Branding Theme Patterns 431

Creative Boom

SEPTEMBER 19, 2024

Pentagram's work aims to match that simplicity while giving the brand a more contemporary and optimistic feel. Known for their clean, bold design work for major global brands, Pentagram has injected new life into PayPal , crafting a modern and flexible system while staying true to the platform's original simplicity. So, what's changed?

Digital 536

Digital Brand Branding Advertising 536

Creative Boom

JUNE 17, 2024

Poke sought to create something that excites audiences both internally and externally, an identity that is future-proof and able to keep pace with football's constant evolution. The visuals are driven by the brand idea Football Matters, which aims to spotlight the sport's complex and important role in society.

Tourism 465

Tourism Agency Fonts Branding 465

Creative Boom

DECEMBER 17, 2023

I sat down with our strategy, advertising, design and development teams in November 2022 and said, hey, we need a refresh, an evolution. I sat down with our strategy, advertising, design and development teams in November 2022 and said, hey, we need a refresh, an evolution. It's a brand that doesn't take itself too seriously.

Magazine 542

Magazine Advertising Advertising Illustration 542

Creative Boom

OCTOBER 6, 2024

Illustration by Mia Angioy for Creative Boom In the fifth of our special six-part series, we look at the cutting-edge developments shaping the future of audiovisual design and how they're set to transform brand experiences by 2025. And this means every brand needs to consider how its audio identity translates into a 3D space.

Brand 482

Brand Branding Digital Artist 482