Inkbot Design

MARCH 20, 2023

Digital Advertising: Boosting Your Online Presence Technological advances have dramatically changed the business landscape, revolutionising advertising, a critical aspect of business operations. Digital advertising offers excellent potential for improving your online presence and connecting with your target audience.

Advertising 123

Advertising Advertising Digital Marketing 123

Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? However, creative packaging goes beyond beauty; it is a vital marketing tool that can significantly affect buying decisions. That is the power of creative packaging design.

Packaging Design 65

Packaging Design Production Brand Branding 65

Inkbot Design

JUNE 15, 2023

Unleashing the Power of Lead Scoring in Digital Marketing In today's rapidly changing digital landscape, more is needed to generate leads for your business. That's where lead scoring comes into play, a strategy that might be your secret weapon in conquering the ever-competitive digital world. That's old news.

Marketing 89

Marketing Marketing Digital Programming 89

UX Collective

JUNE 1, 2023

Most digital designers today are participating in some form of “continuous design”– iteratively improving and scaling a post-launch product — yet this is not reflected in the most common models that we use to describe the design process. I found myself straddling two era’s of design.

Production 91

Production Digital Internet and Software Development Consulting 91

Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 140

Marketing Marketing Brand Branding 140

Inkbot Design

JANUARY 8, 2024

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. Magazine ads – Glossy, full-page ads with high production value in monthly niche publications. It is often localised. Local TV – In specific metro areas.

Advertising 81

Advertising Advertising Digital Entertainment 81

UX Collective

JULY 24, 2023

Think inside the box: How accessibility shapes digital product design How constraints ignite creativity, spark innovation, and why accessibility is a uniquely effective constraint everyone should embrace. Let’s see how!

Production 88

Production Digital Self-employed Arts and Crafts 88

Inkbot Design

NOVEMBER 4, 2023

Optimising Product Design: Creating Products People Love Product design is an art and a science. It requires creative vision and analytical precision to craft digital experiences that truly resonate with users and deliver real value. Low engagement, poor retention, and products that fail to achieve product-market fit.

Production 80

Production Arts and Crafts Industrial Design Manufacturing 80

Inkbot Design

FEBRUARY 29, 2024

How to Manage a Marketing Budget A marketing budget is a plan that outlines the costs associated with marketing efforts over a specific period. A well-managed marketing budget is critical for any business wanting to grow and succeed. Setting your overall budget guides the scope of marketing activities possible.

Marketing 68

Marketing Marketing Media Advertising 68

Inkbot Design

JULY 9, 2023

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? How you package your product can make or break its success in the market. Did you know that 64% of consumers try a new product simply because the packaging catches their eye?

Packaging Design 143

Packaging Design Production Brand Branding 143

Inkbot Design

JANUARY 6, 2024

Designing For Print Vs Digital: The Differences The debate between print and digital design has raged for years. What key differences must designers consider with emerging new technologies when creating physical print mediums versus digital platforms? Print products rely on the CMYK (cyan, magenta, yellow, black) colour format.

Digital 85

Digital Print Layout Arts and Crafts 85

Inkbot Design

JANUARY 19, 2024

UI and UX Design: Creating Intuitive Digital Experiences User interface (UI) and user experience (UX) design focus on crafting intuitive and pleasing digital experiences. UI/UX has become critical in product development and customer satisfaction as more businesses go digital.

Digital 88

Digital Arts and Crafts Production Architecture 88

Inkbot Design

JANUARY 24, 2024

Product Thinking: The Mindset Driving Successful Products Product thinking is emerging as a crucial skill for building great digital products in the modern technology landscape. With consumers demanding exceptional digital experiences , having a product-focused mindset can give companies an edge.

Production 52

Production Marketing Marketing Publication 52

Inkbot Design

JANUARY 14, 2024

The Power of Colour in Branding and Marketing Colour plays a vital role in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. What colour practices work best digitally?

Marketing 71

Marketing Marketing Brand Branding 71

Noupe

JANUARY 3, 2024

Everything, and everyone, is fast-paced, making it a struggle for many marketing departments to keep up with rapidly changing market trends and audience demands. However, agile marketing is ready to make sure you are not running behind competitors. We will also explore agile marketing methodologies to look out for.

Marketing 114

Marketing Marketing Production Digital 114

Canny

MARCH 4, 2022

Right now, there are dozens, if not hundreds, of product management books out there. With more books comes more research, and the last thing anyone wants to do is spent hours trawling through book sites in search of the best product management books. 30 Things To Do in Your First 90 Days as a Marketing Manager. Download now.

Product Management 146

Product Management Production Patterns Marketing 146

Inkbot Design

JULY 7, 2023

How to Market Your Brand on Social Media It's fascinating to witness how startups, small businesses, and even large companies have recognised the tremendous potential of social media as a powerful marketing tool. They use these platforms efficiently to promote their products and services to a broader audience.

Media 102

Media Marketing Marketing Brand 102

Creative Market

DECEMBER 19, 2019

Your product description is a place to answer your customers’ questions, showcase your brand, and highlight key features of your product. Make sure you clarify which software is compatible with the product you offer; in certain cases, it might be useful to also mention the software that won't support it.

Production 146

Production Templates Fonts Programming 146

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll provide actionable tips to refine your marketing strategy based on the latest market research and real-world examples.

Marketing 79

Marketing Marketing Brand Branding 79

We And The Color

SEPTEMBER 7, 2023

Let’s explore the vibrant universe of Bloomicon’s colorful vector background patterns. Whether you’re a seasoned graphic designer or a newcomer to the creative field, having access to a diverse and captivating collection of vector background patterns can elevate your work to new heights.

Vectors 70

Vectors Patterns Color Graphic 70

UX Collective

AUGUST 15, 2023

Exploring the complex layers of digital transformation to understand why it’s an ‘ongoing process’. Organisations often view digital transformation as a destination, like the Holy Grail or reaching Valhalla. But when is digital transformation ever ‘done’? Digital transformation is an ‘ongoing process’.

Digital 76

Digital Marketing Marketing Photoshop 76

UX Collective

FEBRUARY 9, 2024

For years now, we’ve been surrounded by products leveraging Machine Learning (ML). It determines what we see on social media, the GPS systems that find the best travel routes, and the recommendation engines on e-commerce websites that suggest products adapted to our preferences. Diary studies are also very effective for AI products.

Production 99

Production Travel Product Management Presentation 99

Inkbot Design

SEPTEMBER 25, 2023

How to Identify & Dominate a Niche Market Finding an untapped or underserved niche market can be like striking gold for an entrepreneur or small business. In this article, we'll break down a simple yet effective process for pinpointing profitable niches and dominating them through targeted marketing and positioning.

Marketing 77

Marketing Marketing Production Brand 77

Inkbot Design

JULY 16, 2023

The Ultimate Guide to Marketing for New Businesses Congratulations on taking the bold step of starting your own business. Whether launching a tech startup, opening a cosy café, or offering a unique service, one thing is clear: marketing is the key to making your venture thrive. times more likely to experience significant growth.

Marketing 75

Marketing Marketing Media Brand 75

Inkbot Design

JULY 24, 2023

The Power of Suggestion in Marketing Welcome to the captivating marketing world, where persuasion and influence reign supreme. In this article, we'll delve into one of the most potent tools at a marketer's disposal – the power of suggestion.

Marketing 80

Marketing Marketing Arts and Crafts Advertising 80

UX Collective

SEPTEMBER 21, 2022

In recent years I’ve developed an interest in mechanical watches and how the aesthetic and product design decisions, made over a hundred years ago, have defined and informed wrist watch design today. In today’s digital world I find myself drawn to these physical and tactile things, hand-finished and steeped in heritage and history.

Production 88

Production Digital Marketing Marketing 88

Inkbot Design

SEPTEMBER 26, 2023

Essential Tools and Resources for Digital Nomads The world of work has changed dramatically in recent years. Remote work and digital nomadism are growing trends, with more people working remotely and travelling the world than ever. However, being an effective digital nomad requires the right tools and resources. Let's dive in!

Digital 86

Digital Internet and Software Development Project Management Travel 86

Inkbot Design

JANUARY 10, 2023

The 50 Best Procreate Brushes for Digital Illustration. Whether a professional artist or a hobbyist, Procreate offers a wealth of tools to help you create stunning digital pieces. Soft Marker Brushes for Procreate are a must-have in any digital illustrator 's toolkit. Loading Preview… Powered by Creative Market.

Digital 59

Digital Illustration Illustrator Arts and Crafts 59

Creative Market

DECEMBER 1, 2022

Una Matison has a beautiful collection of photos and videos for use in social network projects, especially for Instagram designers and marketers. Prioritizing simplicity and artisanal production, the 1871 Project studio offers high-quality assets for every kind of design project. 1871 Project. KAZER STUDIO. EnvolAgency.

Templates 178

Templates Arts and Crafts Fonts Vectors 178

Canva

JUNE 1, 2020

These days, patterns are everywhere. If you’ve been poking around online lately, chances are you’ve seen patterns being used in web design as well. Trying to figure out what elements to use to build your website’s pattern? Create a symmetrical pattern. Design a pattern using linework only. It’s delightful.

Patterns 125

Patterns Templates Color Animation 125

Inkbot Design

APRIL 25, 2024

That’s what you want from having consistent branding throughout your website and other digital platforms. You’ll gain an upper hand over other players in our crowded digital arena by the end. Brand consistency refers to keeping your marketing channels and touchpoints uniform with branding elements. Then, let’s get started!

Web Design 68

Web Design Web Design Brand Branding 68

UX Collective

APRIL 13, 2023

Learning to spot the patterns. Image by DavidZydd (CC0), pixabay.com “There are only patterns, patterns on top of patterns, patterns that affect other patterns. Patterns hidden by patterns. Patterns within patterns. These are common ways we see patterns. Palahniuk (1999, p.

Patterns 92

Patterns Animation Self-employed Architecture 92

Inkbot Design

JULY 14, 2023

Contextual Marketing: A New Era of Relevance Hey there, fellow marketers and business enthusiasts! Are you ready to plunge into the exciting marketing world in the digital age? Well, hold on tight because we're about to journey into a new era of relevance with contextual marketing. ” Absolutely!

Marketing 69

Marketing Marketing Brand Branding 69

Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. Branding in Marketing: What is It? It is not the product itself.

Marketing 91

Marketing Marketing Brand Branding 91

Inkbot Design

JULY 15, 2023

Crafting a Winning Brand Positioning Strategy for Market Success Have you ever wondered what sets successful companies apart from the rest? It's the key that unlocks the doors to market success and ensures your brand stands out in a sea of competitors. It goes beyond merely listing the features or benefits of a product or service.

Marketing 72

Marketing Marketing Brand Branding 72

Inkbot Design

DECEMBER 30, 2022

Market Research for Branding: How Insights Help Your Brand Growth. Market research is critical, whether launching a new product, expanding your services, or staying ahead of your competition. The market is predicted to increase at a compound annual growth rate of 5% from around $75 billion in 2021 to $90.79

Marketing 75

Marketing Marketing Brand Branding 75

Inkbot Design

OCTOBER 10, 2022

How to Optimise Your Brand Logo For Better Marketing. Who is my target market? Logos can help your business stand out in crowded markets or reflect your business's values and personality. Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing). How can it help grow my business?

Marketing 118

Marketing Marketing Brand Branding 118