We Are Queer Britain: M&C Saatchi and Queer Britain launch the UK's first LGBTQ+ museum
Creative Boom
JULY 19, 2022
Opening today with the inaugural exhibition 'We Are Queer Britain', the show includes artefacts such as Oscar Wilde's prison cell door, the stage outfit that Years and Years' Olly Alexander came out in, and a rainbow Hijab. It's achieved this with unmissable promotion, which runs across out-of-home, digital and social channels.
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