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Creatives are saying social media is over… so what next?

Creative Boom

Image licensed via Adobe Stock In the week that Meta launches Threads , we ask: can new platforms bring social media back to life? Right now, many of you are saying that's how social media feels. But will these platforms breathe new life into social media? I feel jaded by social media," he says. "On We're not convinced.

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What is Digital Branding? Benefits & Strategies

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What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly.

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JKR overhauls RSPCA’s identity to align with its newly defined purpose

Creative Boom

Although the 200-year-old brand has a notable 96% awareness, JKR identified how it needed to evolve to tackle the new challenges, looking at every aspect of brand interaction, including physical, digital, and tonal elements. We often don't realise that we are unintentionally funding, fuelling or furthering suffering.

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Types of Advertising: Traditional vs Digital Strategies

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Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. This includes: Radio spots – Brief pre-recorded audio ads aired on AM, FM, or digital streaming radio stations. Local TV – In specific metro areas.

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The Ultimate List of 25+ Social Media Hacks and Tricks

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The Ultimate List of 25+ Social Media Hacks and Tricks Social media is proving itself daily that it's not just some mindless app we use to scroll through and look at cat videos. It’s packed with insider tips, tricks, and social media hacks to help you take over your industry like a boss. Although, who doesn’t love those?

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Online Video Marketing: Essential to Digital Advertising

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Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. With platforms like YouTube and the rise of video across social media, implementing online video marketing should be a priority for businesses looking to succeed in today's digital landscape.

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DixonBaxi's new identity for streaming platform Max looks to the future

Creative Boom

The rebrand is said to signal a new era for the company's digital ambitions and looks to help the channel draw in larger audiences. Discovery over the course of a year, collaborating with the company's marketing, product and brand teams to create a "unique" identity for the entertainment destination. DixonBaxi worked with Warner Bros.