Inkbot Design

DECEMBER 14, 2023

With December commanding our attention with year-end projections, it is tempting for marketers to squint their eyes upon specific hotspots in currency, often at the expense of missing the wood for the trees. Speaking of email marketing, email geeks are keen on leveraging the trendiest email design paradigms set to dominate 2024.

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Client Fonts Templates Marketing 97

Canny

JULY 27, 2021

That’s why we’re here today to help you out with the ultimate list of web design tips and ideas that will help supercharge your online efforts. There’s tons available on the web talking about web development best practices and hosting , but nothing insanely actionable that you can refer back to when building your website!

Web Design 174

Web Design Web Design Templates Branding 174

Inkbot Design

JUNE 24, 2022

Branding and Graphic Design : Key Differences. It is how a company is perceived by its customers and is the foundation for all advertising and marketing campaigns. Graphic design is the visual component of branding. The difference between branding and graphic design isn't simply that one is good and one is bad.

Graphic Design 105

Graphic Design Branding Brand Graphic 105

Inkbot Design

DECEMBER 10, 2023

Level Up Your Design Knowledge Thoroughly study graphic design principles like contrast, whitespace, visual hierarchy , etc. Refer to case studies and industry best practices. Research the most sought-after designs today—UI/UX, logo, advertisement, packaging, brochure, etc.—along along with current styles and trends.

Graphic Design 105

Graphic Design Graphic Portfolio Client 105

Purple Rose Graphics

DECEMBER 14, 2020

One of graphic design’s best friends is marketing. Market Positioning, sometimes shortened down simply to “positioning or position” is a tenet of marketing theory. This is why today I wanted to go over some basics on market positioning and how it ties into graphic design. What is Market Positioning?

Marketing 40

Marketing Marketing Graphic Design Graphic 40

UX Collective

FEBRUARY 21, 2023

to “how can I help the broader team surface more good designs more often?” The trouble is that since those other people are not designers, they often don’t have a strong point of reference for what good design looks like and so it can be tricky to figure out what resources will help them.

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Production Presentation Patterns Marketing 98

Inkbot Design

AUGUST 3, 2023

If you choose the latter route, check out their portfolio and references before hiring them. The Significance of Web Design Web design is a critical aspect of online marketing. Branding is the place to start if you want to get serious about your web design. technical writing vs keyword research).

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Web Design Web Design Media Marketing 75

Inkbot Design

NOVEMBER 28, 2023

This guide will explore leveraging visual design to express your brand’s personality. We’ll cover critical principles, psychology, best practices, and examples across mediums like logos, websites, packaging, marketing materials , and environments. Feature Purposeful Whitespace Whitespace refers to unused areas letting content breathe.

Branding 98

Branding Brand Fonts Layout 98

Inkbot Design

OCTOBER 26, 2023

Understanding the nuances of branding and design, from defining what a brand is to understanding the types of brands and branding, makes it clear why it is a pivotal element for any corporation. It's the bedrock of their identity, promises to customers, and competitive advantage in the market. Marketing Message: Cares and nurtures.

Branding 98

Branding Brand Marketing Marketing 98

UX Collective

MARCH 9, 2022

For example, continuing investment in CX programs or design strategies that do not yield the expected results. 2) Use Natural Language Processing and text analytics Natural language processing (NLP) and text analytics refer to the use of Machine Learning algorithms to tag and classify customer responses.

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Production Patterns Coding Presentation 145

Inkbot Design

DECEMBER 19, 2023

Privacy by Design The notion of “privacy by design” referenced under GDPR provides helpful guidance for developers even when not legally required. The concept emphasises baking privacy protections into website design rather than leaving it as an afterthought. What makes a website ADA-compliant?

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Coding Client Publication Advertising 98

Purple Rose Graphics

SEPTEMBER 14, 2020

What purpose does graphic design have in a business? I’ve seen it so much as a designer and visual marketing specialist. Here’s a little truth bomb for you: You don’t need a logo to start a business, but you’ll want to invest in one eventually along with a good brand strategy. Well, Design is an investment.

Graphic Design 40

Graphic Design Marketing Marketing Graphic 40

Inkbot Design

AUGUST 13, 2024

excel in their marketing campaigns since they employ unique shades representing their identity and values. Some considerations may include (but are not limited to) company values, target market segment & positioning concerning competitors’ strategies and cultural implications.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

AUGUST 3, 2023

Even in today's crowded beer market, Budweiser's brand image still conjures up good times with friends, the joy of cracking open a cold one after work, and the pride of being the “King of Beers. The design strategy behind The Striding Man aims to capture the essence of progress and forward momentum that Johnnie Walker embodies.

Branding 75

Branding Brand Arts and Crafts Fonts 75

Inkbot Design

AUGUST 22, 2022

Web designing is something you may have heard of as the world has been progressing significantly in the digital marketing of businesses. However, creating a successful website requires expertise in many fields, including art, programming, and marketing. Budget marketing.

Web Design 145

Web Design Web Design Media Brand 145

Shillington

DECEMBER 19, 2022

Though you most likely won’t learn motion design during a graphic design course, it’s a great creative string to add to your bow after you graduate—and something that many graphic design graduates do. For example, Shillington graduate Jack Seymour worked as a graphic designer before transitioning into motion design.

Graphic Design 52

Graphic Design Graphic Freelance Freelance 52

Inkbot Design

SEPTEMBER 3, 2022

A strong logo gives the organisation credibility and establishes its presence in the market. A few things to consider include: Does the design align with the corporate brand image ? Logo Design Tips. Research and Know the Market. As with any marketing campaign, research is the key to a successful campaign.

Internet and Software Development 59

Internet and Software Development Branding Brand Marketing 59

Inkbot Design

FEBRUARY 6, 2024

But more than attracting top talent is needed in today's competitive talent market. You need strategies to engage them for the long term. Through extensive research, we’ve identified six powerful employee engagement strategies to spark and sustain workforce morale. What is Employee Engagement?

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UX Collective

DECEMBER 8, 2021

For example, if you develop an app for the iPhone, you cannot market it as accessible to people who use screen readers unless you make it fully accessible. An inclusive design strategy will get you there, whether it’s making your website more responsive or implementing features for your voice-controlled smart speaker.

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Production Design Strategy Animation Fonts 109

Inkbot Design

JUNE 20, 2024

7 Reasons Why Your Website Design is Killing Your Branding Is your website undermining your efforts to promote your brand? The sad reality is that even with the most effective marketing in the world, your lead generation won’t mean much if your traffic hates the time they spend navigating your pages.

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Branding Brand Marketing Marketing 52

UX Collective

APRIL 22, 2022

It needs to be a joint effort where we balance eliminating negative impacts including greenhouse emissions while maintaining the harmony in the systems, structures, and markets that ultimately make the modern world we live in (and enjoy) function. Its mission is to accelerate us towards a circular economy.

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Digital Production Manufacturing Travel 98

Inkbot Design

JANUARY 31, 2024

The most impactful logo designs capture a nuanced symbolic visual language brimming with contextual references only the target audience will fully appreciate. History and culture remain invaluable anchor points for logo creation, from symbolic icons to regional typographic styles incorporating vintage design motifs.

Branding 98

Branding Brand Digital Graphic 98

Inkbot Design

MAY 29, 2024

Memes often tap into shared experiences, jokes, or cultural references many people can relate to, making them highly shareable. Optimising visuals for different social platforms Platform-specific design strategies Platform-specific design strategies are a great way to overcome social media challenges and maximise engagement on each platform.

Infographics 98

Infographics Media Internet and Software Development Adobe 98

Inkbot Design

SEPTEMBER 10, 2024

Prioritising your brand identity in a scalable design can enhance your overall marketing strategy. Looka The pros of Looka include its extensive array of templates and accessible customisation features, which make design straightforward and enjoyable. Can I make a professional logo without design experience?

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Templates Branding Brand Vectors 97

Inkbot Design

AUGUST 17, 2022

However, you might not know that your website’s graphic design elements impact your search engine rankings! Many marketing agencies and industry experts focus on keyword density and link building as their primary search engine optimisation strategies. If this is your first time hearing this, it is no fault of your own.

Graphic Design 72

Graphic Design Graphic Layout Agency 72

Inkbot Design

JULY 24, 2023

It's not just a nice-to-have; it's a game-changer that can make or break your success in today's fiercely competitive market. Whether you're a seasoned UX professional looking to stay on top of the latest trends or a newbie eager to dive headfirst into the world of UX design, these books cater to all skill levels and backgrounds.

Arts and Crafts 97

Arts and Crafts Production Publication Digital 97

Inkbot Design

AUGUST 25, 2023

3 – Creatively play around with Kerning Kerning refers to adjusting the space between individual letter pairs in a line of text to create a more even and optically consistent appearance. Both events may share the goal of bringing people together to celebrate, but the design strategy for each needs to be vastly different.

Typography 98

Typography Fonts Arts and Crafts Layout 98

Azure Magazine

SEPTEMBER 20, 2023

In this lecture, she speaks about designing and building in the Senegalese context, with references to its climate, culture, traditions and unique “concrete modernity.” Mboup will address working with biomaterials, passive design strategies, her various cultural projects, and her research and collaborations.

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Architecture Arts and Crafts Publication Presentation 119

Inkbot Design

MARCH 20, 2023

Now that we've explained what's inclusive web design, it's time to cover all the benefits that will allow you to use it to your advantage to improve conversion rates, brand loyalty and growth. 1 – Increased Market Reach Creating a website accessible to all is a great way to increase your business reach and grow customer relationships.

Web Design 40

Web Design Web Design Marketing Marketing 40

Purple Rose Graphics

OCTOBER 5, 2020

Never assume a designer does the type of work you need to be done or that all designers do the same types of work. Quite a few designers choose a market they like or types of products they prefer to create and they cater to those niches. 2- Check to see if they are a specialist.

Graphic Design 40

Graphic Design Graphic Portfolio Client 40

UX Collective

AUGUST 22, 2023

The same applies to colour in design: it should be used selectively, with a clear understanding of its role and impact. As designers and marketers, understanding the emotional geography of warm and cool colours can guide us to create experiences that elicit specific emotional responses from our customers.

Arts and Crafts 98

Arts and Crafts Brand Branding Self-employed 98

Purple Rose Graphics

SEPTEMBER 21, 2020

Typeface: a typeface refers to the style of the letters themselves. Choosing fonts for a design can be incredibly fun once you understand them and how they work and you have a headstart on understanding them and making great font choices! First up, what is a font? Font: Fonts are the name for the entire set of letters.

Fonts 40

Fonts Graphic Design Graphic Design Strategy 40

Inkbot Design

JULY 12, 2022

Whether your app idea is based on some existing market or you plan on creating something brand new, this checklist will help you get started and give you insights on where to focus first. The mobile app development workflow is a bit more complex than designing a website. App Design Strategy. Project Goals.

Internet and Software Development 52

Internet and Software Development Programming Coding Client 52

Envato Tuts+

FEBRUARY 23, 2023

By the 1940s, movie poster design played a key role in marketing movies to audiences, and the printing and distribution of posters started to be managed by the National Screen Service (NSS) in the US. Conclusion: The Best Movie Posters of All Time?

Photoshop 52

Photoshop Adobe Textures Templates 52

Inkbot Design

JANUARY 24, 2023

12 Steps to Finding the Perfect Logo Design Whether creating a logo for your business or starting your journey towards becoming a graphic designer, you'll likely feel the urge to achieve perfection. And if you think about logo design's tremendous impact on branding, marketing, and overall business success, that urge is justified.

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Client Branding Brand Production 72

Inkbot Design

MARCH 30, 2022

According to the experts at Make Tech Quick , using a specific design or symbol to promote the company's products and services is referred to as branding. People used the term “branding” to refer solely to a company's visual identity for a long time. – for many people. What is Branding in Business?

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Branding Brand Marketing Marketing 98

Noupe

AUGUST 12, 2024

How Did The Mobile First Design Strategy Come To Be? When designing websites in the early ages of the internet, it was often preconditioned that people would mostly use the large screen of desktop computers. Mobile-Friendly Design: What Is It? Mobile-First: Initially Designed for Phone Use Then Scaled.

Internet and Software Development 132

Internet and Software Development Layout Self-employed Production 132