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Illustrator and designer Molly Maine on how to run a creative career while travelling the world

Creative Boom

Ever been tempted to chuck in the 9-5 and follow your dream while travelling the world? That's exactly what illustrator, designer and creative consultant Molly Maine did in 2016, and since then, she's been enjoying the joy of travel while bringing her creative ambitions to life. Quit and travel the world. Her solution?

Travel 427
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Brand Differentiation: How to Stand Out in a Saturated Market

Canny

In a saturated market where everyone is shouting their message, brand differentiation is a fundamental strategy to help you stand out. A saturated market is one where too many companies are fighting for the same pool of customers, meaning the value of a product or service is often missed.

Marketing 148
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12 Ways to Find Potential Clients on Instagram

Inkbot Design

12 Ways to Find Potential Clients on Instagram Instagram is home to over 2 billion monthly active users. With such a massive user base, it's unsurprising that many businesses and entrepreneurs leverage Instagram to find potential clients. Intrigue potential clients to follow you for more.

Client 80
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Luxury Brand Marketing & High-End Branding

Inkbot Design

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. Marketing luxury products and services require a specialised approach that balances these brand attributes while understanding luxury consumers and trends.

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Ultimate Guide to Successful Video Pre-Production

Just Creative

Before the age of high-speed internet and mobile access to wireless connections, video content was a costly marketing accessory, available only to a small percentage of online users. Now, production technology has advanced and consumers are armed with computers and mobile devices that can view videos anywhere at any time. Outsourcing.

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Photography in Marketing: Capturing Attention and Driving Engagement

Inkbot Design

Photography in Marketing: Capturing Attention and Driving Engagement Photography has become an indispensable part of marketing. In our visually-driven world, photography in marketing packs a powerful punch. It's no wonder that photography in marketing has taken on increased importance.

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The Essential Guide to Hospitality Marketing

Inkbot Design

The Essential Guide to Hospitality Marketing You're in the hospitality business, selling experiences, memories, and excellent service. Your marketing efforts need to capture that magic and entice potential guests. Hospitality marketing amplifies your brand story, personality, and unique hospitality experience across multiple channels.