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Skittles dials up the nonsensical in fun-loving brand refresh

Creative Boom

Design consultancy Elmwood has leaned into Skittles' off-beat personality to create a global brand refresh based on nonsensical core assets to appeal to Gen Z. This unusual sense of humour has been picked up by Elmwood for Skittles' major global brand refresh. This refresh is perhaps most apparent in Skittles' flagship, ownable quirks.

Brand 316
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Creatives are saying social media is over… so what next?

Creative Boom

Image licensed via Adobe Stock In the week that Meta launches Threads , we ask: can new platforms bring social media back to life? Right now, many of you are saying that's how social media feels. But will these platforms breathe new life into social media? I feel jaded by social media," he says. "On We're not convinced.

Media 532
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Feat: A New Era in Entertainment Branding

Abduzeedo

Feat: A New Era in Entertainment Branding abduzeedo 0427—24 Feat reinvents branding and visual identity in entertainment, blending strategy with creativity to create impactful connections. In an industry where creativity meets commerce, Feat stands out as a beacon of innovation in entertainment branding.

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The Ultimate List of 25+ Social Media Hacks and Tricks

Inkbot Design

The Ultimate List of 25+ Social Media Hacks and Tricks Social media is proving itself daily that it's not just some mindless app we use to scroll through and look at cat videos. It’s packed with insider tips, tricks, and social media hacks to help you take over your industry like a boss. Although, who doesn’t love those?

Media 87
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JKR overhauls RSPCA’s identity to align with its newly defined purpose

Creative Boom

As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). Animal iconography also features across the new brands, with an animal reflective of the regional wildlife matched up to each location.

Animation 497
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Managing Social Media Brands: The Complete Guide

Inkbot Design

Managing Social Media Brands: The Complete Guide Today, social media is one of the most powerful tools for building and managing your brand. You need a strategic and thoughtful approach to social media to connect with customers, boost engagement, and grow your brand in the long run.

Media 76
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DixonBaxi's new identity for streaming platform Max looks to the future

Creative Boom

Discovery to create the brand identity for streaming service Max, stripping the HBO from the name. Discovery over the course of a year, collaborating with the company's marketing, product and brand teams to create a "unique" identity for the entertainment destination. DixonBaxi worked with Warner Bros.