Inkbot Design

JANUARY 8, 2024

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. This includes: Radio spots – Brief pre-recorded audio ads aired on AM, FM, or digital streaming radio stations. Local TV – In specific metro areas.

Advertising 85

Advertising Advertising Digital Entertainment 85

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll also look at data-backed trends that indicate where marketing is headed in 2023 and beyond.

Marketing 84

Marketing Marketing Brand Branding 84

Inkbot Design

MAY 17, 2022

Top 6 Digital Marketing Trends for Your Small Business. We are in the second quarter of 2022, where keeping up with dynamic digital marketing trends may seem challenging, but business owners need to do so. With the addition of artificial intelligence , this year’s trends have led to a more digital environment.

Marketing 136

Marketing Marketing Digital Advertising 136

Creative Boom

APRIL 10, 2024

As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). Animal iconography also features across the new brands, with an animal reflective of the regional wildlife matched up to each location.

Animation 505

Animation Brand Branding Sports 505

Creative Boom

OCTOBER 31, 2023

He's since worked on several global campaigns and for well-known international brands, including Disney+ and Apple TV+. Upon arriving, Rafael secured an internship at DISTINC, a branding and design firm that later sponsored him for a work visa. Los Angeles depends so much on the entertainment industry," he explains. "In

Freelance 329

Freelance Freelance Graphic Design Graphic 329

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

Brand 78

Brand Branding Templates Marketing 78

Inkbot Design

OCTOBER 31, 2023

How to Craft a Digital Brand Strategy That Connects In the crowded and noisy online world, standing out with a digital brand strategy is more complicated than ever. ” This remains true even as marketing channels and strategies have radically shifted. .” Yet, it's essential to thrive. Who Is Your Tribe?

Digital 87

Digital Brand Branding Arts and Crafts 87

Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 142

Marketing Marketing Brand Branding 142

Inkbot Design

MAY 6, 2024

11 Inexpensive Branding Strategies on a Budget Have you ever felt that only big companies with huge marketing budgets can afford to have stellar branding? There are plenty of ways for even cash-strapped businesses to create a fantastic brand identity connecting with their audience; all it takes is imagination and know-how.

Brand 74

Brand Branding Marketing Marketing 74

Inkbot Design

SEPTEMBER 28, 2023

Integrated Marketing: Boost Your Marketing Strategy Integrated marketing is a holistic approach that uses different channels to convey a consistent message and connect with consumers. It involves coordinating various marketing activities to create a unified brand experience.

Marketing 87

Marketing Marketing Publication Media 87

Inkbot Design

FEBRUARY 19, 2024

Video Content Marketing Strategy: A Comprehensive Guide Hey there, fellow marketers! In today's fast-paced digital landscape, video content has become an indispensable tool for businesses to engage with their target audience. And when combined with a well-crafted marketing strategy, video can be a game-changer for your brand.

Marketing 87

Marketing Marketing Media Advertising 87

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

Brand 76

Brand Branding Arts and Crafts Digital 76

Creative Boom

AUGUST 22, 2023

It originally grew out of the world's first news agency, created in 1835, and most recently was integrated into media, entertainment, and communications conglomerate Vivendi in 2017. And like all brand identities, that occasionally needs reinventing to bring it up-to-date for the modern world.

Entertainment 257

Entertainment Advertising Advertising Networking 257

Inkbot Design

OCTOBER 8, 2023

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. They craft messages that capture the essence of a brand and communicate its unique value proposition to the target audience.

Advertising 79

Advertising Advertising Agency Marketing 79

Just Creative

NOVEMBER 24, 2020

There is a sweeping ambivalence about what branding truly is and its role, especially among small businesses and startups. In other words, your brand is the collective perception of your customers and workforce toward your business. The 12 Most Popular Branding Courses Online. Brand and Product Management – Free.

Brand 250

Brand Branding Marketing Marketing 250

Just Creative

JULY 7, 2020

If you were to explain what the term ‘brand image’ means to a ten-year-old, what would you say? If implemented strategically, a strong brand image can deliver amazing results, such as: Increased revenues & profits: “The average increase in revenue attributed to always presenting a brand consistently is 23 percent.”

Brand 242

Brand Branding Entertainment Marketing 242

Canny

JANUARY 24, 2024

As a brand grows and develops, establishing a brand architecture becomes increasingly important. With the introduction of more brands, products, and services, companies need to work out how these all fit together within the top-level brand or it can become very confusing. What is Brand Architecture?

Architecture 78

Architecture Brand Branding Portfolio 78

Just Creative

MARCH 3, 2021

If you are looking to View Course about branding and logo design, there are so many different courses, classes, videos, and tutorials available online that can make it difficult to choose the right one for you. To help, we’ve compiled the best branding and logotype courses on Domestika. Related Posts: Top 8 logo design courses.

Brand 357

Brand Branding Client Illustration 357

Canny

SEPTEMBER 15, 2022

Like you, we can’t get enough of marketing movies and marketing-focused television. That said, if you were to ask me to pick between the two, I’d more than likely go with a movie where marketing is one of the main elements. Marketing movies, on the other hand, tend to be a lot easier to digest, in my opinion. Steve Jobs.

Marketing 147

Marketing Marketing Inspiration Networking 147

Inkbot Design

MARCH 4, 2024

Gamification Marketing: A Fun Way to Boost Engagement Let's get straight to the point – gamification marketing is the buzzword du jour in the marketing world. Simply put, it integrates game-like elements into your marketing campaigns and strategies. But what exactly does it mean? Why Does Gamification Work So Well?

Marketing 52

Marketing Marketing Brand Branding 52

Inkbot Design

APRIL 5, 2023

Affiliate Marketing for Beginners: How to Start with Zero Investment Do you want to penetrate the affiliate marketing world and suggest products like your favourite blogger but don't know how or where to begin without investing in advance? From the basics of affiliate marketing to making money online. You got lucky today.

Marketing 109

Marketing Marketing Programming Production 109

The Branding Journal

JANUARY 12, 2021

Gen Z (those born after 1997) are expanding the boundaries of the digital world beyond what we ever expected. As a result, brands are stretching their once analog offers far into the online realm, and doing so successfully, from Marc Jacobs’ latest digital-only fashion collection, to Deliveroo’s digital delivery drivers.

Digital 126

Digital Brand Branding Self-employed 126

Inkbot Design

OCTOBER 25, 2023

The Top 5 Benefits of Blogging for Marketing Blogging has become a potent tool for connection, education, and expression, where information is shared exponentially. Understanding the fundamental benefits of blogging is vital in this digital era. It includes journalism, storytelling, marketing, education, and entertainment.

Marketing 83

Marketing Marketing Networking Media 83

Inkbot Design

FEBRUARY 23, 2024

Mobile Marketing: Reaching Customers Wherever They Go Mobile devices have become an integral part of our everyday lives. As technology advances, mobile marketing is emerging as a highly effective way for brands to reach target audiences. Mobile marketing aims to reach and engage with customers no matter where they are.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

AUGUST 28, 2023

Top 10 Futuristic Logos Redefining Brand Identity In today's digital world, technology continues to evolve rapidly, fundamentally changing how we live, work, and interact. This digital transformation is also reshaping brand identity and logo design. Audiences now expect a more engaging brand experience.

Brand 85

Brand Branding Animation Digital 85

Just Creative

APRIL 13, 2020

From a digital marketing standpoint, it’s not hard to make a case for whiteboard animation. Both marketers and scientists agree on the format’s ability to enhance learning and long-term retention of ideas. Now, can you picture the impact that such a tool could have on your brand awareness?

Brand 215

Brand Branding Marketing Marketing 215

Inkbot Design

NOVEMBER 3, 2023

8 Video Marketing Strategies that Reel in an Audience Have you ever gone fishing? Video marketing is a lot like fishing. Just like novice anglers, many businesses struggle with video marketing. Just like novice anglers, many businesses struggle with video marketing. 99 Firms ) Video dominates today's digital landscape.

Marketing 89

Marketing Marketing Media Production 89

Inkbot Design

MARCH 13, 2023

The Impact of Video Marketing on Consumer Behaviour The last few years have seen phenomenal growth in the video marketing space, with marketers increasingly using videos to promote their products and services. Further, video marketing has recently become more action-oriented due to evolving consumer behaviour.

Marketing 81

Marketing Marketing Internet and Software Development Production 81

Creative Boom

MARCH 12, 2024

Entries are just opening for 2024, including some brand-new categories! And when it comes to digital design, it doesn't get more prestigious than this. Europe’s digital industries are experiencing a surge of cross-sector collaborations," she continues. Today, they opened submissions for this year's entries.

Digital 370

Digital Agency Theme Entertainment 370

Just Creative

OCTOBER 13, 2020

No matter how excellent your products and services are, your business is never going to grow if you don’t practice the best marketing strategies. Fortunately, there is no shortage of experts willing to help both up-and-coming marketers and business leaders of all kinds. Top 10 Best Digital Marketing Courses Online.

Marketing 321

Marketing Marketing Digital Advertising 321

Creative Market

DECEMBER 30, 2021

This is not always true in the marketing world. A lot of graphic designers have come up with marketing methods that are based on getting people to look at their work before they are given any insight. It’s called marketing through design and it has been quite popular among graphic design businesses lately.

Client 128

Client Graphic Design Marketing Marketing 128

Inkbot Design

JULY 8, 2023

Brand Licensing: Unlocking New Opportunities Building a strong and recognisable brand is crucial for success in today's fiercely competitive business landscape. While the benefits of brand licensing are undoubtedly enticing, it is essential to approach this strategy with careful consideration and a well-defined plan.

Brand 89

Brand Branding Marketing Marketing 89

Just Creative

JUNE 29, 2020

Your brand is your company’s most valuable asset. Brand identity includes visual elements such as your logo, slogan and color scheme. In other words, your brand is your business’s reputation. As a marketer, one of your most important jobs is to improve prospective customers’ awareness of your brand.

Brand 326

Brand Branding Marketing Marketing 326

Inkbot Design

NOVEMBER 14, 2023

How Dynamic Content Makes Your Brand More Relatable Staying ahead of the curve in today's competitive digital landscape takes much work for brands. seconds ) and changing purchase behaviours, brands must constantly compete and provide content and solutions that help them stand out.

Brand 85

Brand Branding Marketing Marketing 85

The Branding Journal

JUNE 5, 2023

Branding awards celebrate excellence, innovation, and creativity, offering a platform for agencies and brands to showcase their best work. These awards celebrate innovative ideas in a wide range of categories, from brand identity and logo design to brand strategy and communications.

Brand 52

Brand Branding Agency Advertising 52

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. What is tourism sector branding? In this article, we will discuss both.

Tourism 69

Tourism Travel Brand Branding 69

Canny

AUGUST 26, 2021

B2B marketing is difficult, and one of the most important parts of B2B marketing is understanding your audience. The Marketing Brief Template. The Marketing Brief Template. In the world of marketing, you need to understand the difference between targeting individual consumers and businesses. What is B2B Marketing?

Marketing 145

Marketing Marketing Media Production 145