article thumbnail

New book celebrates the brand that changed British football forever

Creative Boom

In the 1973-74 season, sportswear brand Admiral forever changed the British football landscape with the introduction and sale of the first replica shirt. The move sparked an explosion in football design, manufacturing, and culture that continues to the present day. It was a yellow kit produced for Leeds United," he explains.

Brand 440
article thumbnail

&Walsh celebrates the art of risk-taking in brand identity for wealth tech platform

Creative Boom

Often, when a client comes to a design agency looking for brand reinvention, there are certain red lines you cannot cross: a case of working with what you've got. It's yet more superlative work from the team that in 2023 have also created a vibrant new visual identity for LQBT+ app Lex and potent new branding for creative agency GUT.

Brand 452
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Manufacturing and Sustainability Branding that Empowers Consumers to Act

Canny

Manufacturing and sustainability branding. Whilst these ideas can be part of sustainability branding , there’s got to be room for something more creative, and well, less boring. The Branding Brief Template. The Branding Brief Template. Playing it safe isn’t just limited to this sustainability branding though.

article thumbnail

FORM's vibrant rebrand of sustainable fashion show Source is joyously optimistic

Creative Boom

But Source Fashion is on a mission to change that, and they've just unveiled new branding courtesy of FORM Brands Studio. Essentially, Source Fashion is a collective of manufacturers, suppliers, buyers, dynamic brands, retail and trend experts, and media curators from around the world that gather twice a year in London.

Fashion 342
article thumbnail

The Ultimate Guide to Brand Strategy

Just Creative

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. With the help of Microsoft, it allowed Apple to shift from just being a manufacturer of Macs and reinvent itself as a creator of innovative tech products that we all know and love. What is a brand?

Brand 337
article thumbnail

Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

article thumbnail

12 Branding Archetypes: Building Lasting Connections

Inkbot Design

Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. As a branding expert, I often find myself in conversations where people ask, “How can we make our brand more relatable? It's almost like magic!

Brand 140