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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

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The Ultimate Guide to Marketing for New Businesses

Inkbot Design

The Ultimate Guide to Marketing for New Businesses Congratulations on taking the bold step of starting your own business. Whether launching a tech startup, opening a cosy café, or offering a unique service, one thing is clear: marketing is the key to making your venture thrive. times more likely to experience significant growth.

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Creative agency forced to change name through no fault of its own

Creative Boom

This Washington, DC–based advertising agency had to rebrand after bad luck and a bizarre coincidence. Case in point: independent advertising agency January Third is rebranding to This January. Insurrection and irony The independent advertising agency was founded by two long-time collaborators in Washington, DC, back in January 2020.

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The best ads of the year 2021

Creative Review

This is reflected in the advertising that brands created, much of which tackled the challenges presented by the pandemic head on, often with humour. Other brands used laughter to sell everything from gin to vegan food to road safety , with marketers clearly signalling that they realised that comedy was a way to get us through hard times.

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Vintage Logo Design: Inspiration & Examples

Inkbot Design

Modern designers frequently draw creative inspiration from retro advertisements, typography, colour palettes , and graphic styles. He likely lifted motifs from another era to render the words with elaborate curlicues in an advertising poster around 1895. It evokes simplicity, nostalgia, and something authentic from decades past.

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The Essential Guide to Hospitality Marketing

Inkbot Design

The Essential Guide to Hospitality Marketing You're in the hospitality business, selling experiences, memories, and excellent service. Your marketing efforts need to capture that magic and entice potential guests. But it's about more than just advertising rooms or menus. Let's dive into the world of hospitality marketing!

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Micro-influencer Marketing: Authenticity and Engagement

Inkbot Design

Micro-influencer Marketing: Authenticity and Engagement Micro-influencer marketing, a form of social media advertising , has emerged as an effective way for brands to connect with their target markets. But what is micro-influencer marketing , and how does it differ from traditional influencer marketing?