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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

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Inspiring creative women to follow in 2022

Creative Boom

She's well known for working with big brands, writing human interest pieces, and promoting the value of diverse thinking. Olivia Christian has worked as a brand strategist for more than 15 years. She co-founded her branding and creative agency The Working Assembly , while pregnant with her first child in 2017. Charlotte Adorjan.

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The best ads of the year 2021

Creative Review

This is reflected in the advertising that brands created, much of which tackled the challenges presented by the pandemic head on, often with humour. In general, in the face of adversity, brands and advertising agencies have managed to deliver memorable, distinctive and fun campaigns in 2021. Packaging update.

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Ant and Dec parody the creative brainstorm in new ad by Leo Burnett UK and Mitre Studios

Creative Boom

Since 2019, the UK public has gotten used to loveable Geordie TV presenters Ant and Dec representing Santander via their parody brand Bank of Antandec. So you may be confused about them promoting an entirely different brand in their latest spot.

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How to Use the Psychology of Color When Creating a Website

Just Creative

With the help of color psychology , you can form strong connections in your prospect’s mind from the moment they first interact with your brand. When you want your brand to seem elegant, sleek and timeless, black elements will help you put those associations at the very forefront of your design.

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The Vibrant World of Japanese Graphic Design

Inkbot Design

Their innovations blended past and present to define the postwar Japanese style. These mascots appear across branding , merchandising, and promotions. Prefectures, cities, towns, and train stations adopt cute mascot characters or “yuru kyara” to promote tourism and local goods. trillion yen.

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Picks of the month: the best design events to catch in March

Design Week

The global non-profit (it’s present in over 200 across the world) aims to help female and non-binary designers internally through a series of talks and meetings; currently it’s estimated that only 12-16% of creative directors are female. Exhibition: When Brands Take a Stand. Product: Lego Dots. Info: Tickets are free.