How to build a personal brand that feels authentic and not BS
Creative Boom
JUNE 11, 2024
Well, for starters, it's about far more than just crafting a cool logo or curated Instagram feed. With that in mind, illustrator and designer Rich Banks recommends: "Don't spend ages working on a fancy logo, business cards, flyers etc. A great logo doesn't matter if your work is mediocre. I haven't had a logo in 15 years."
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