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Lazy Tan prioritises safety over sun with new brand by Derek&Eric

Creative Boom

However, as society becomes increasingly aware of the dangers of UV exposure, tan lovers are looking for safer ways to get their glow. Enter Lazy Tan, the brand that wants to flip the script with its innovative, easy-to-apply, skin-friendly formula. Fake tan has existed since the 1960s, and tanning beds were introduced in the 1970s.

Brand 352
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10 Top Visual Trends for 2025

Graphic Design Junction

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. Staying informed on these trends is crucial for designers, marketers, and brands looking to stay ahead in a rapidly changing visual landscape.

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Pentagram visualises cybersecurity in an original way for MIND

Creative Boom

Led by Eddie Opara at Pentagram, this new dynamic branding system for security platform MIND uses swirling motion and parametric brainwaves to visualise the platform's machine-speed threat detection capabilities. There were several goals for our new brand identity.

Marketing 243
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10 Top Graphic Design Trends for 2025

Graphic Design Junction

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

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BAGGI develops campaign in aid of food security

Creative Boom

Brand and design consultancy BAGGI is behind the design of the campaign, and their core aim is to showcase why the UK's food and drink industry is such a vibrant place to work. Baxter says: "Adding the tastiness and appeal of consumer food and drink brands inspired us to give a more delicious feel 'Mmmake your Mark'."

Animation 273
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Luke Tonge: A career shaped by passion, print, and punk aesthetics

Creative Boom

This hands-on love for print and branding carried him through a foundation year at Lincoln and eventually to Falmouth University, where he found a community of like-minded creatives. Carving a path through print and branding Upon graduating, Tonge entered the industry at a precarious time - in 2008, in the midst of a financial crisis.

Print 269
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Simply brings Danish design to the Asian milk powder market

Creative Boom

From soft, retro-inspired illustrations to packaging that demonstrates the product's effects, Them 1888's new milk powder brand is set to stand out among competitors. Danish brand Them 1888 has set out to satisfy this demand with a fresh look for its powdered milk product Grow Up, designed by the Danish agency Simply.

Marketing 221