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Meet Tüpokompanii, the type foundry redefining letterforms through 'mistakes' and tradition

Creative Boom

Founded in 2022 by Andree Paat and Aimur Takk, Tüpokompanii is embracing an unusual approach. The studio was founded in 2022 by Andree Paat and Aimur Takk, thanks to the co-founders' "shared passion for type design and the desire to create a space where we could fully explore our creative ideas", they say.

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The 25 creative studios inspiring us the most in 2025

Creative Boom

For instance, their recent bold new identity for the São Paulo art museum MASP nods to Brazilian modernist design traditions while reimagining them for a contemporary audience. The studio had an exceptional start to 2025 by collaborating with Roblox on a brand new design system. As Simon explains: "It's not a shop window.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.

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The 20 illustrators inspiring us the most in 2025

Creative Boom

In our recent Creative Boom survey, we gathered votes from hundreds of illustrators, art directors and industry insiders to spotlight the artists making waves in this challenging climate. In 2022, he published a monograph with Phaidon. And here are 20 individuals who fit that brief nicely. © Lauren Hom 4.

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Nike designer Yenny Zhang on how she found a passion for spatial design

Creative Boom

Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing the best bits and the challenges she faced along the way. It was in middle school (that's early secondary school years to us in the UK) that she decided to pursue art and design more seriously.

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Seoul Illustration Fair: Redefining Logo Design and Visual Identity

Abduzeedo

With an updated brand identity crafted by Content Form Context (CFC) in 2023, the fair’s visual identity merges logo design with illustration, representing the diversity of the modern illustration scene. The “SIF” lettering uses lively, fluid lines to symbolize the “act of drawing,” a fundamental concept in the fair’s brand.

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10 Graphic Design Trends to Pay Attention to in 2025

Graphic Mama

The bold color choices, unusual shapes, layered textures, and hand-drawn art give these designs energy and movement. Well-crafted quirky, serious, or playful characters can instantly set the tone of a project. Nature designs feel like fresh air, connecting brands with life and audience.