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Super Bowl LVII: Did brands play it safe to win big?

Creative Boom

Melissa McCarthy in Booking.com 's ad for the Super Bowl 2023 Super Bowl LVII aired this weekend, and so did nearly 80 advertisements from brands ranging from Hellman's Mayonnaise to Netflix to Bud Light, all custom created to draw eyeballs during the big game. But a safe bet doesn't equal an automatic win, according to Evans.

Brand 406
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9 Creative Advertising Ideas to Transform Your Campaigns in 2021

Design Wizard

Discover creative advertising ideas to stop your target audience in their tracks and stand out from your competitors. Boost your brand identity with a unique ad campaign and increase sales to grow your business. The problem becomes the villain while your branded solution saves the day. Safeguard Hygiene.

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8 Video Creation and Marketing Tips for 2021

Just Creative

Assuming your planning activities are in full swing, be sure to use these eight tips and examples in 2021. Consider a new Coca-Cola advertisement directed by Oscar-winning filmmaker Taika Waititi. Consider a new Coca-Cola advertisement directed by Oscar-winning filmmaker Taika Waititi. Choose Relatable Themes.

Marketing 343
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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

From pioneering entrepreneurs to innovative brand leaders and multidisciplinary creative forces, these are the movers and shakers propelling their respective fields forward. To answer that question, we turned to Frontify , our favourite cloud-based, brand-building platform. So, who are the names we need to know? In the U.K.,

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Droga5's new brand campaign for The New York Times sees more of life brought to life

Creative Boom

Global advertising agency Droga5 has worked with The New York Times to create a new brand campaign that helps people to explore the world around them by revealing how everything in life is connected. And it's this thinking which is at the heart of Droga5's new brand campaign for The New York Times.

Brand 477
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Brand Audit: How to Carry Out a Brand Audit (Updated June 2021)

Canny

Carrying out a Brand Audit is key before your company engage in any sort of rebranding project. The same applies for a Brand Audit. Here’s the deal: It’s important that you and your team understand where your brand currently stands , before you rip the whole thing up and start again. What is a Brand Audit? free ebook.

Brand 148
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Top 10 Best Marketing Courses in 2021

Just Creative

Don’t worry, we’re here to help with our list of the Top 10 Marketing Courses in 2021. The Top 10 Best Marketing Courses in 2021 (free & paid). Content Marketing: Attract Customers With Zero Advertising – $12. The Top 10 Marketing Courses in 2021 (Free & Paid). Introduction to Marketing.

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