article thumbnail

Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. And I bet you can think of a few more.

article thumbnail

Hanna Barczyk explores balance and harmony in her mural for Frank And Oak

Creative Boom

Her illustrations have also been commissioned by major publications such as The New York Times, The New Yorker and The Economist. She works with advertising clients such as Apple and Meta. In 2014 she moved to NYC and pursued a career in illustration. But murals aren't the only string to the German-born creative's bow.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Kjetil Wold Kjetil Wold is an internationally award-winning executive creative director and founder of ANTI, one of Norway's top independent advertising agencies, with offices in Norway and Minneapolis, U.S. This includes the Cannes Grand Prix for the Bergen International Festival in 2014.

Agency 382
article thumbnail

The Evolving Legacy of Ken Garland’s First Things First Manifesto

Eye on Design

The late Ken Garland ’s First Things First manifesto, written in 1963 on the spur of the moment during a public meeting, has become a tradition of enduring protest that its originator could never have predicted. Graphic design had helped to construct “a reductive and immeasurably harmful code of public discourse.”

article thumbnail

Ornate & Highly Decorative 3D Typography by Katt Phatt

Design You Trust

Graduated from the Vega School of Brand Leadership, he now works as an art director in the advertising agency Joe Public United based in Johannesburg. Katt Phatt is a South Africain 3D illustrator and art director, specializing in typography and decorative arts. Next to that he continues his freelance work.

article thumbnail

Inspiring creative women to follow in 2022

Creative Boom

Her work has been featured on National Public Radio (NPR), ESPN and ESPN Radio, and NBC Sports California. Strong print, branding, advertising and packaging, she has a keen interest in arts, entertainment, pop culture and the internet. She recently published her first book, Ask Olivia: An Entrepreneur's Advice For Entrepreneurial Life.

article thumbnail

Guerrilla Marketing Tactics: Unleashing Creativity and Innovation

Inkbot Design

Unlike conventional advertising campaigns, which often require significant financial investment, guerrilla marketing relies on a mix of originality, creativity and surprise to get people talking. Guerrilla advertising campaigns aren’t just designed to disrupt; they’re created to challenge established norms for promoting products or services.