Inkbot Design

MAY 26, 2024

But what truly sets this brushstroke apart from other design elements is how flexible it can be when applied strategically across various touchpoints – thanks to some brilliant marketing moves on Discover’s part! The Capital One logo was launched in 2008. For instance, why do you think I choose vibrant colours like red?

Brand 57

Brand Branding Typography Fonts 57

Inkbot Design

JUNE 5, 2024

Drives referrals – Satisfied customers become brand evangelists and do word-of-mouth marketing for you. Not just your company or goals, but also your competition, target market–everything! Increases recognition – An easily identifiable logo will make your company stand out from competitors. The aim here?

Consulting 74

Consulting Brand Branding Art 74

Inkbot Design

SEPTEMBER 8, 2023

3 – Ineffective Typography Typography plays a pivotal role in logo design. Typography can express qualities like elegance, strength, or friendliness. Carefully selecting the font, size, alignment, spacing, and arrangement is critical to effective logo typography.

Brand 79

Brand Branding Arts and Crafts Fonts 79

Canny

JANUARY 24, 2022

Established in 2008, The Climate Change Committee is an independent, statutory body whose job is to advise the UK and devolved governments about emission targets to improve the sustainability of our planet. When designing a brand in this space, your target market is obviously pet parents who want to make a difference.

Manufacturing 147

Manufacturing Brand Branding Animation 147

Canny

DECEMBER 20, 2022

Well, at Canny Creative, we’re paid to challenge marketers, their thoughts, and perceptions. It’s like that old saying about marketing: “Good marketing won’t sell a bad product. The big curvy typography is still there, so is the colour palette. That means we often start from a negative or pessimistic perspective.

Brand 88

Brand Branding Marketing Marketing 88

Noupe

MARCH 5, 2024

Created by Andrew Paglinawan in 2008 with geometric shapes as its foundation, it underwent significant revisions by Thomas Jockin in 2016 to enhance its quality. Tilt Prism is particularly eye-catching and works great for attention-grabbing marketing materials and landing pages.

Fonts 112

Fonts Brand Branding Digital 112

UX Collective

AUGUST 14, 2022

Typography also drives a handful of other cognitive processes that often get overlooked?—?but The following science-backed ideas will hopefully inspire some typography decisions that will best suit your project and goals. First, aesthetically pleasing typography improves creative thinking. Journal of marketing, 68(4), 60–72.

Fonts 97

Fonts Typography Advertising Advertising 97

Inkbot Design

FEBRUARY 13, 2023

Cadbury has been using the colour purple in its branding and marketing efforts for over a century, and it has become one of the most recognisable aspects of the brand. From television commercials to billboards to social media ads, the colour purple is a constant presence in Cadbury's marketing efforts.

Brand 71

Brand Branding Marketing Marketing 71

Eye on Design

JULY 22, 2022

In an interview for Eye Magazine in 2000, Wild suggests that style and a universally agreed upon notion of “good design” are intertwined: Good design creates intrigue and gets consumed by the mass market, which hijacks and superficially proliferates form devoid of its context.

Marketing 81

Marketing Marketing Graphic Inspiration 81

Design Week

DECEMBER 11, 2020

Location app Foursquare has rebranded to better represent its position as a B2B software service following a period of “growing pains” Co-founded in 2008 by Dennis Crowley and Naveen Selvadurai, the app allowed people to “check-in” to venues through their smartphones – incorporating mobile GPS technology.

Digital 101

Digital Brand Branding Coding 101

“Animal Farm” & the Evolution of the Dust Jacket

Thinking Design

MAY 6, 2019

By the 1870s, dust jackets were common, but their marketing value remained unexplored as they were left blank. And so the modern view of the dust jacket as a marketing tool emerged. The typography is active, perhaps even unruly. The typography playfully uses only lower case letters printed in pink, a reference to the pigs.

Animation 81

Animation Publishing Publishing Color Schemes 81

Inkbot Design

JANUARY 9, 2024

To help, I've compiled this list of the 37 best design books covering various specialities – from typography and layout to UX and web design. Concise and heavily visual, the book examines the core elements designers use to communicate visually, including form, narrative, grids, patterns, typography, colour and more.

Publication 52

Publication Graphic Design Publishing Publishing 52

Inkbot Design

MARCH 29, 2023

These vintage symbols utilise bold colours and typography alongside playful imagery, often seen today on products from established businesses such as Pepsi or McDonald's. At this point, the aim shifted towards evoking emotion through signage while marketing products toward a wider audience. What is Retro Logo Design?

Arts and Crafts 45

Arts and Crafts Fonts Brand Branding 45

Canny

MARCH 30, 2021

Despite the very uninspiring brand image, which we will get to a little later, the new brand identity drastically impacted the company’s bottom line, with a stock market earnings of less than half. The company spends up to $125 million annually on improving their brand and marketing. Not what you want from a rebrand. TGI Fridays.

Brand 180

Brand Branding Agency Marketing 180

Thinking Design

MAY 6, 2019

By the 1870s, dust jackets were common, but their marketing value remained unexplored as they were left blank. And so the modern view of the dust jacket as a marketing tool emerged. The typography is active, perhaps even unruly. The typography playfully uses only lower case letters printed in pink, a reference to the pigs.

Animation 81

Animation Publishing Publishing Color Schemes 81

Creative Market

JANUARY 3, 2023

If you’re not a member yet, join now to unlock our monthly free Drop and save 20% on the entire Creative Market catalog. This market set has an infinite ink well and features more than 180 pressure-sensitive brushes. Keep reading to discover the Shops behind this month’s Drop, and the stunning assets that are up for grabs.

Fonts 97

Fonts Templates Arts and Crafts Vectors 97

Inkbot Design

JULY 28, 2023

Its grace, subtle ornamentation and elegance give this French Renaissance-era typeface an abiding sophistication that continues to influence typography today. Garamond remains a testament to the vision of its originator, Claude Garamond, whose exquisitely balanced letterforms honour the very origins of Western typography.

Fonts 110

Fonts Brand Branding Arts and Crafts 110

Under Consideration / Brand

DECEMBER 2, 2019

The company has been owned by Dufry -- the Basel, Switzerland-based leading travel retailer that operates many of the ubiquitous duty-free shops -- since 2008 and has been a publicly-traded company since 2018. Last week, Hudson introduced a new identity designed by Siegel+Gale. Hudson press release. Logo animation. Various print applications.

Travel 55

Travel Brand Branding Typography 55

Canny

NOVEMBER 2, 2023

Aside from the visual identity which is striking and has stood the test of time, a big part of their success is their marketing efforts. The typography is worth mentioning as this is quite chunky and stodgy which could signpost the ‘full’ feeling you experience after indulging in one of the pizzas. And really,who can say no to that?

Brand 78

Brand Branding Theme Production 78

Tuts Plus

OCTOBER 15, 2019

A Brief History of Type Text is never simply text—typography, or the way type is arranged on a layout, has a huge influence over the visual impact of a message, setting the tone and. Typography. The Ultimate Guide to Basic Typography Learn the essential terms in the world of typography. Typography. Typography.

Fonts 75

Fonts Internet and Software Development Arts and Crafts Typography 75

Shillington

FEBRUARY 19, 2020

It’s replete with quality articles on leadership, productivity and marketing—covering topics such as how to overcome your fear of failure and how to develop good work habits. Fonts In Use is a public archive of typography indexed by typeface, format, and industry. Eye Magazine. Fonts In Use. Logo Design Love. The Inspiration Grid.

Graphic Design 145

Graphic Design Magazine Web Design Web Design 145

Eye on Design

MAY 5, 2022

The story behind Bell’s covers is less a story of cunning marketing and more one of sisterly collusion; it’s a tale of two women artists supporting one another and using the space of a book’s cover to connect and collaborate in a deeply personal, familial way. . So why did Bell continue to create dust jacket designs for Woolf’s books?

Arts and Crafts 71

Arts and Crafts Publishing Publishing Artist 71

Inkbot Design

JULY 28, 2023

This book is a veritable treasure trove of groundbreaking and innovative web design examples, showcasing diverse layouts, captivating colour schemes, breathtaking typography choices, and engaging interactive elements. Buy on Amazon The book's well-structured sections encompass many industry sectors, catering to various niches and markets.

Web Design 132

Web Design Web Design Arts and Crafts Coding 132

Inkbot Design

APRIL 13, 2023

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

Brand 136

Brand Branding Marketing Marketing 136

Envato Tuts+

JANUARY 19, 2014

A big part of graphic design is understanding typography, developing your knowledge of typefaces and how to apply them in your design. Here are a few great resources on graphic design principles and typography: The Ultimate Guide to Basic Typography. Typography: The Anatomy of a Letter. 19 Apr 2008. 25 Apr 2008.

Graphic Design 97

Graphic Design Graphic Portfolio Arts and Crafts 97

Canny

MAY 18, 2021

Year: 2008 Agency: N/A. But in 2008 the owner decided to move the team to Oklahoma City , while the city of Seattle would keep the Supersonics name but cease to exist as a team. Alongside the new silhouette, there is some unique typography for the WNBA. Onto the typography, they have gone with a 3D element.

Sports 88

Sports Brand Branding Agency 88

Inkbot Design

JULY 21, 2022

The typography features the word Jones Knowles Ritchie in a custom font called Flame Sans. Therefore, the latest logo reflects the contemporary times, reflecting the current trends in marketing. In 2008, chefs began to cook the famous Beijing Beef from beef, onions, and bell peppers. 4 – Arby's. 6 – Subway.

Inspiration 59

Inspiration Brand Branding Fonts 59

Telepathy

AUGUST 23, 2017

Throughout the style tiles, we curated design elements such as color, typography, illustration, and photography. Not that we’ve ever done this… Circa 2008 and 2011. Typography. I’ve always felt the best place to start with a design system is typography.

Brand 71

Brand Branding Color Publication 71

Envato Tuts+

AUGUST 10, 2017

How to Create a Bauhaus Poster in Adobe InDesign Here we’ll look at how to create a tribute poster, using typography, colors and grids which are trademarks of the Bauhaus style. We'll look at some of the characteristics, typography, and a few Mid-Century. Diana Toma. 21 Feb 2020. Adobe Illustrator. This is a great all-round.

Arts and Crafts 52

Arts and Crafts Photoshop Graphic Design Adobe 52

Inkbot Design

FEBRUARY 11, 2023

Top 10 Green Logos 1 – Whole Foods Whole Foods Market is a grocery chain specialising in natural and organic food. In addition to the logo, the colour green is used in Whole Foods' marketing materials, including packaging, signage and website. However, the colour green used in the logo is just as crucial as the typography.

Brand 79

Brand Branding Marketing Marketing 79

Envato Tuts+

JUNE 22, 2018

It focuses on aesthetic quality typography. It is mostly known from Barack Obama’s 2008 presidential campaign. Just like the typeface it's inspired by, Ripple can work for corporate identities or marketing materials. There's a modern sophistication here that complements packaging, book covers, and marketing materials well.

Fonts 59

Fonts Arts and Crafts Inspiration Fashion 59

Inkbot Design

DECEMBER 11, 2020

A successful rebranding strategy can solve various problems and challenges such as stagnating business growth, change in target markets or expansion to new ones, unaligned management, confused or alienated clients, loss of competitive advantages, and so on. Coty has been present on the competitive fragrance market for over a hundred years.

Tourism 113

Tourism Brand Branding Marketing 113

Under Consideration / Brand

DECEMBER 10, 2019

2008) " Somersby cider is a brand of 4.5% Developed in 2008, it was originally developed for the Danish market, but today has been launched in more than 46 markets, including all of Europe, Israel, Nepal, Australia, New Zealand, Malaysia, Hong Kong, Taiwan, Thailand, South Korea, Canada and the USA.[2] Related links.

Marketing 95

Marketing Marketing Brand Branding 95

Telepathy

MAY 9, 2017

Excerpt from the speech we never got from Wall Street in 2008. Few groups were hit harder by the 2008 market crash than Millennials , and as a result, they have far less trust in traditional, big-brand financial institutions. You’ll have to earn it. Control and Convenience.

Production 75

Production Marketing Marketing Brand 75

Under Consideration / Brand

JUNE 1, 2020

The new logo is the perfect next step in the evolution of the Popeyes logo that began with the previous logo designed by Pentagram's DJ Stout in 2008 that tempered the zaniness of its predecessor and provided the first step of moving into orange as the brand color. Popeye's press release. Secondary logo.

Patterns 140

Patterns Brand Branding Color 140

Inkbot Design

FEBRUARY 17, 2023

One way they do this is through their logos, which can be seen everywhere, from their aircraft to their marketing materials. The author of the winning design for the new Lufthansa logo remains unknown, but it is known that Otto Firle headed the airline's advertising and marketing office at the time.

Travel 99

Travel Brand Branding Fonts 99

Inkbot Design

JULY 15, 2023

Colour Psychology and Typography Colours and typography play a significant role in logo design. Similarly, typography can communicate the personality and tone of your brand—whether it's bold and modern or elegant and refined. Choose colours and typography wisely: Colours and typography play a crucial role in logo design.

Brand 52

Brand Branding Typography Digital 52