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New campaign positions Gü as more enticing than ice cream or chocolate

Creative Boom

Founded in 2003 in London, the dessert brand Gü has grown significantly over the last two decades. And so the brand tasked Emmy-nominated creative agency Lucky Generals and media agency Goodstuff to launch a new campaign to attract new consumers, by focusing on quality and positioning Gü competitively against rivals.

Agency 242
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Charlie Smith on staying passionate and finding balance while heading up an agency

Creative Boom

After beginning her career at Pentagram, Charlie Smith founded her eponymous agency in 2003. You started Charlie Smith Design in 2003. Morrisons — Manchester Piccadilly Market Kitchen © Charlie Smith Design. Charlie Smith. How does it feel to look back just one year off your 20th anniversary? It's crazy.

Agency 266
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Maybe we don’t have to (re)brand everything

UX Collective

The prevalence of “corporate” (self) branding has created a market of digital mockups. 64 (2003) WHEN I FIRST STARTED doing freelance design, my thoughts were very much pigeon-holed into achieving results like those in Behance have showcased. and end up being clones of each other. And lastly (but not least-ly?),

Brand 99
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The 15+ Best Marketing Books to Read

Inkbot Design

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

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Pantone Matching System: A Guide for Designers

Inkbot Design

If you’re running a digital marketing agency, you’ll know the importance of matching colours and fonts across multiple platforms. If you can’t get your clients to transition seamlessly between their branding and your digital marketing, you’ll struggle to generate conversions. Why does Pantone Matter?

Print 92
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20 Most Influential Graphic Design Companies From Around the World

crowdspring

In addition to branding and marketing, an in-house design team tackles a variety of projects for clients of all sizes and industries. This Seattle-based agency has been “creating kick-ass brands since 2001,” according to its website. Leo Burnett. courtesy of Leo Burnett. Urban Influence. SuperUnion. courtesy of SuperUnion. Winkreative.

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Top Mobile App Development Companies in The USA

HONGKIAT

The growing market of mobile app development. The market of mobile apps has been interestingly growing, making its way and evolving since the first time a mobile phone was created in 1984. If you look at the current status of the app development market. the USA mobile market is experiencing its highest. was launched.