This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Andrew Vucko, founder and ECD of Vucko, explains how motion can transform static identities into living ones fit for the 21st century. A few years ago, the question was: should your brand identity include motion? So nowadays, the question is more like: how is motion interwoven into the heart of your brand?
In an era when attention spans are dwindling and visual overload has become the norm, Counter-Print's new book celebrates the transformative power of expressive typography. It led to a book that considers the challenges of visual clutter by showcasing typography as a bold and innovative medium.
The studio is widely celebrated for its bold use of colour, form and typography, pushing the boundaries of what branding and design can achieve. This year, they've also launched a sister agency focused on typography and type design, called Type of Feeling. Work by Studio MPLS Work by Studio MPLS Work by Studio MPLS 17.
This trend takes inspiration from the past’s vision of the future, often characterized by neon colors, metallic accents, bold geometric shapes, and vintage typography. Graphic Design Elements: Designers use retro-futuristic color schemes and typography to create posters and social media graphics.
With offices in Helsinki, Amsterdam, Los Angeles, and soon Paris, Agent Pekka represents a hand-picked group of artists working across various disciplines, from 3D and animation to illustration and typography. His stop-motion animations turn familiar forms into something new, balancing humour and craftsmanship. Karlotta Freier 2.
"I think over the years we have tipped the balance to include more motion and moving images while still staying true to our graphics and illustration roots, but AI is here now so let's reassess the balance in a few years! Web development, typography, branding, motion and VFX. Could be fun." Salazar recalls. "It
With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. Since the company is synonymous with cutting-edge motion imagery, the new DNEG brand identity needed to reflect movement in every aspect.
With big, industrial-era typography, a "straight-talking" tone of voice and a vibrant colour palette, the new identity marks a fresh chapter for the arts centre. Drawing inspiration from the bold architecture and colourful interiors of Lowry's iconic building, EDIT's design uses industrial-era typography and a dynamic colour palette. "We
Manchester-based creative studio Dotto and Brighton's very own Buff Motion explain how they have brought a series of inspirational typographic prints to a new audience with the help of some energetic animation. But the studio has taken things one step further for its latest collaboration with Buff Motion.
Returning to Milton Keynes this May, All Flows has curated a proper treat for anyone with even a passing interest in graphic design, typography, illustration and creative innovation in general. She'll share insights from her work pushing the boundaries of motion and identity design. Well, here's your chance. Who's coming?
Originally from Denmark, Julie Solvstrom has become a leading light in Vancouver's creative community with her beautiful, organic approach to illustration and typography. This can mean collaborating with other creatives, such as the motion designers Mat Voyce and Martin Kundby, to produce new works that enrich her portfolio.
Blurred Silhouettes Of People In Motion, Illuminated By Colored Lights by Jason Buckley 3. Taking inspiration from luxury fashion houses like Louis Vuitton, Gucci and Fear of God, this trend amplifies visual impact and creates strikingly modern aesthetics, especially when paired with clean typography.
Just our type On the typography, Pentagram began with the Reddit wordmark, customising Reddit Sans, one of the company's proprietary typefaces, turning the rounded counter forms of lowercase letters into bubbles as a nod to Reddit's interface.
Typography and colour palette As for the typography, Rabbithole's approach focused on clarity and simplicity this year. "In Motion design became an effective way to further amplify the impact of the graphics. "We We aimed to use motion to make the visuals as joyful as possible," notes Tim. "We
Exploring Motion Design with Kinetic Typography: Mat Voyce’s Type Scraps abduzeedo 1028—24 Discover Mat Voyce’s kinetic typography in motion design, blending animation and personality for impactful visuals. Mat Voyce’s “Type Scraps” collection is a captivating exploration of kinetic typography in motion design.
Typography is evolving rapidly, reshaping how we perceive and interact with digital designs. This article delves into the latest typography innovations that promise to make digital interfaces more engaging, accessible, and visually appealing. Minimalist and Clean Typography The “less is more” approach remains popular.
The horizon line is activated across touchpoints to reinforce this journey, using perspective to break the frame and springing to life in motion." The motion brought this to life. Typography and colour palette The typefaces used are Everett and Everett Mono from Weltkern.
Firstly, global brands often leverage iconic marks and typography for instant recognition (think Nike's swoosh and Adidas' three stripes), so Biti's Hunter needed its own signature brand asset, which led to the creation of the adaptive 'H' monogram.
All photography by Yeshen Venema TYPEONE magazine isn't just a beautifully designed print publication; it's also full of key insights about the evolving interaction between typography and graphic design. Ultimately, typography doesn't exist in a vacuum but is just one element in a dynamic and ever-evolving design landscape.
The curvature of the mark emulates the characteristic cut-out in its new 'Smiley Fork' logo, and both curve and cut-out 'smile' express living, dynamic variations in both motion and static use cases. Motion brings brand assets and type to life via social media updates and a newly designed website.
Project by Buff Buff's Creative Director and Co-founder Tom Allen explains why he's become the course leader for the English-language Online Master in Motion Graphics at LABASAD. Variations in people's learning style means that not everyone can simply watch online tutorials on YouTube and become a motion designer.
If you think about the typography trends of recent years, one, in particular, stands out. Big, bold type can be seen everywhere, from billboards to websites, motion design to motion pictures. So it's great to see a new book from Counterprint devoted to this very subject.
So, every year, we gather intelligence from creative leaders to inform you about the latest typography trends bubbling up within the industry. Read on to discover how designers and brands alike are set to navigate the complex terrain of typography in 2025, balancing functionality with flair and tradition with innovation.
The lead brand colour, Ascential Yellow, acts as a spotlight highlighting UI, typography, and data to tell stories. The patterns seamlessly integrate with imagery, typography, and custom illustrations across brand communications.
Marketing assets and new can designs feature festive ornament graphics, a classic Santa with a modern, mono-colour twist, vibrant contour bottle silhouettes, fresh bespoke typography and motion principles to bring the holiday magic to life.
Buck created the new motion design. The colour palette and typography alike will be used across the brand's digital and physical assets and into motion with design by Buck. The main hues are dubbed Boot Black and Chalk White, while the field itself informs the supporting colours, Pitch Green and Forest Green.
As we delve into graphic design trends 2025 , web design trends 2025 , and logo design trends 2025 , we’ll also highlight the influence of AI, typography innovations, and sustainable practices. Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs.
It uses colour to evoke emotion and adapts to various contexts, unifying the Copilot+ identity across backgrounds, typography, and art direction. To bring it all to life through movement, Koto was also behind the art direction and motion design system executed by creative studio Buck.
In digital spaces, the LG logo will come to life in motion; the brand symbol, composed of the letters 'L' and 'G,' can perform eight unique motions, including nodding, spinning and winking. With these new motion-powered capabilities, the brand symbol can greet customers with a friendly smile or bop and background music.
Motion, interaction and composition principles guide the brand outputs regardless of content type, creating a consistent yet inherently variable experience. Optimised by Pentagram whilst retaining its legacy, the '4' logo was redrawn to hold a greater visual presence in digital assets. Graphic system Great shows are the heart of Channel 4.
The typography is inspired by jazz album covers from the 50s and 60s highlighting the strong connection with music, which is also enhanced through the rhythmic text compositions that emphasise movement and freedom.". "To complement the symbols, a selection of background gradients were created each with a subtle movement of colour.
Typography and illustrations For typography, Hyperfocus used the serif from the STK Bureau font and then customised it for the wordmark. When it came to motion, everything was done in After Effects and again kept as simple as possible. "We "Our goal was to create a simplified, accessible, and personable hiring experience.
The unapologetic logo is complemented by a minimal colour palette and elegant and refined typography that put the talent at the forefront. The final identity is recognisable but subtle enough to act as a backdrop for their creative talents' work.
Motion and Dynamism As digital platforms and multimedia continue to dominate the branding landscape, logos that embrace motion and dynamism are gaining popularity. Vintage typography, color palettes, and illustrations reminiscent of different eras create a sense of familiarity and warmth.
Emotive Typography: Words with Feeling In the ever-evolving realm of design, a revolutionary trend takes center stage in 2024—Emotive Typography. The Artistry of Typeface Selection At the heart of Emotive Typography lies the deliberate and thoughtful selection of typefaces.
The agency, therefore, created a modular identity system and motion principle elements around LabaLaba meaning 'butterfly' in Yoruba, one of the principal languages spoken in Nigeria and throughout the African west coast. "We In this day and age, in order to survive you need to stand out and adapt as a living brand," concludes Stikkelorum.
The Intrinsic Tool is an image and video-making platform that creates semi-abstract visualisations that replicate real-world robotic motion. Users can customise the motion, camera and aesthetic parameters, as seen in each scene, to allow for various types of brand outputs. The team has also built a web-native app for the tool.
The studio developed an adaptable identity system that includes a round wordmark that helps inform brand shapes, patterns, product design and motion. Typography and colour palette The visual identity system uses Duplet Open, a timeless and elegant typeface that gives the brand credibility.
Learning how to convey a narrative with your layouts and typography is a must if you want a career in graphic design. Let’s learn the ins and outs of effective visual communication, from Motion Graphic Design Training to different Types of Graphic Design. Typography plays an important role in the area of narrative.
Its motion and pulsating quality aim to directly mirror the essence of music and how we, as humans, enjoy listening to it, much like a heartbeat. From the logo to typography, colours, design system, iconography, art direction, and motion, this belief has been infused into every creative vein.
Robot Food took a simple approach to typography and didn't want to overcomplicate the identity with unnecessary additional fonts. The existing core of Sarson's brand typography, Veneer Soft, now has more impact on how it interacts with other assets in the identity, like food photography. "As
Tina Touli Tina Touli's work delights in the power of motion, colour, type, and positivity. It's not just about showing off: hopefully, we'll start inspiring each other and pushing the boundaries and creating new meanings, using typography to show new creative ways."
Motion offers a fresh new layer that brings the 1920s inspiration straight into the 21st century. Scher told Creative Boom: "We drew the font, but it was styled in a manner derived from '20s typography, though thinner than the fonts of the time. He drew beautiful and elegant idolized women, and we wanted a beautiful nun."
We organize all of the trending information in your field so you don't have to. Join 66,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content