Inkbot Design

APRIL 6, 2024

Why Branding Matters When it Comes to eCommerce Imagine you’re shopping online for new shoes. Name and Tagline While first impressions aren’t always everything—they matter regarding this topic. You stumble across two stores selling nearly identical sneakers at the same price.

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Inkbot Design

OCTOBER 14, 2022

For example, Nike uses the same running shoe design on both sneakers and shirts, allowing consumers to recognise the brand without needing to read the words “Nike” or “Air Jordan.” However, this approach may not work for all topics. It can also occur by repeating the same logo or brand name.

Graphic Design 136

Graphic Design Fonts Graphic Patterns 136

Design Milk

DECEMBER 20, 2021

With the announcement of the 2021 Pantone Color of the Year, Brazilian shoe company CARIUMA expanded their Pantone sneaker offerings to include the new color, or in 2021’s pick, two colors: PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating. There’s also a bit of the iconic Nike Air Jordan 4 in there too.

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Fashion Travel Color Sports 260

Inkbot Design

JANUARY 18, 2024

10: Nike, “Just Do It” (1988) Turning Branding Upside Down, Literally Overnight In 1988, Nike needed help to expand running shoe sales beyond hardcore athletes. Doing so kickstarted Nike's trajectory to world domination built on abstract ideals. #9: It spearheaded the association of athletics with pursuing life passions.

Advertising 98

Advertising Advertising Print Branding 98

crowdspring

DECEMBER 13, 2018

A strong brand is not a luxury to be enjoyed only by companies like Nike or Coca-Cola. You need to put yourself in the mind (or shoes) of your personas so you can weigh decisions and strategies against their needs. But, no one is really excited about the topic of dog poop bags – except for Paul “Mr.

Marketing 135

Marketing Marketing Branding Brand 135

Just Creative

JULY 7, 2020

To put it simply, only 20% of your entire content strategy should directly promote your brand, while the remaining 80% should talk about topics your customers find interesting and engaging. Nike sells shoes with an attitude, there’s no two ways about it. In general, pushy sales pitches are a complete no-no.

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Branding Brand Entertainment Marketing 242

Inkbot Design

OCTOBER 15, 2023

For example: If I'm fed up with my old trainers and need new ones, I could spend ages walking up and down shop aisles comparing shoes before deciding. Because if I've seen a shoe brand advertised on T.V., Recycling content across social media platforms and taking a clear stance on topics can be beneficial to raising brand awareness.

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Inkbot Design

NOVEMBER 18, 2022

Brands like Nike and Procter & Gamble are leaders in their respective industries, and they've been around for a long time because they do something for the world and have a purpose. Companies like Nike and Starbucks are famous for their unique offerings. These brands are genuinely interested in solving the world's biggest problems.

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Inkbot Design

FEBRUARY 14, 2023

Top 20 Advertising Campaigns of All Time 1 – Nike – Just Do It Nike, which initially focused on marathon runners, changed its strategy in the late 1980s to capitalise on the fitness craze and outperform its competitor Reebok. To achieve this goal, Nike created the iconic “Just Do It” campaign in the late 1980s.

Advertising 116

Advertising Advertising Marketing Marketing 116

Design Week

MARCH 4, 2020

Nike’s Dream Crazy campaign sparked said Twitter outrage. People boycotted the sports brand; they burned their shoes. Nike is now known for its brand positioning. Griffin says that the way brands use animal mascots — like Tripadvisor’s owl — could be a topic for a future exhibition. So why do they?

Branding 94

Branding Brand Exhibition Advertising 94

Canny

MARCH 14, 2022

They’ve given entrepreneurs everywhere crash courses in a wide range of topics, minus the hefty price tag found in other educational pathways. Shoe Dog: A Memoir by the Creator of Nike by Phil Knight. In these pages, Knight talks about his own life, and everything leading up to starting Nike. That’s all folks.

Arts and Crafts 147

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Inkbot Design

JULY 22, 2024

It’s not because Nike sells the best shoes. Probably Nike. Love, family, success – these topics can be used globally if dealt with respectfully. When Nike said “Just Do It”, they told people to buy their shoes, take risks, and live adventurously. Just Do It” by Nike).

Brand 98

Brand Branding Arts and Crafts Marketing 98

Inkbot Design

MAY 28, 2023

Case Study: Nike Nike took storytelling to a new level by showcasing real stories of awe-inspiring athletes conquering seemingly insurmountable obstacles. Picture this: you're sitting on your couch, feeling sluggish and unmotivated, and then you come across a Nike ad. We're ready for it, and brands are prepared to deliver.

Branding 92

Branding Brand Arts and Crafts Production 92

Inkbot Design

OCTOBER 15, 2023

Think Zappos, the online shoe and clothing retailer: customers rave about its customer service. For instance, shoe seller TOMS differentiates itself via quality products and “with a cause” They are known for donating one pair of shoes free for each pair bought by customers. that make your product stand out somehow.

Marketing 98

Marketing Marketing Branding Brand 98

Inkbot Design

SEPTEMBER 2, 2022

Influencer marketing is one of the hottest topics in social media right now, but it doesn't always go the way marketers expect. Big brands like Nike and Apple don't only use stealth marketing. Nike: Nike's “Swoosh” logo is considered one of the most recognisable symbols in the world. Reach influencers.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

OCTOBER 13, 2022

Brand activism is when a brand makes a statement about an important social issue or topic often neglected or overlooked by other brands. Brand activism is a controversial topic. For example, if you sell a pair of shoes, an influencer who focuses on sharing fitness tips might be a great fit. 5 – Know the Rules.

Branding 88

Branding Brand Media Publication 88

Eye on Design

SEPTEMBER 13, 2021

Jessica Goodman, author of the new young adult tale, They’ll Never Catch Us , recently worked with her publisher, Penguin Random House, to create a few pairs of custom Nike sneakers to disseminate to celebrities, Bookstagrammers, and BookTokers. Merchandise enables people to create engaging content in a way a book cover can’t on its own.

Brand 145

Brand Branding Publishing Publishing 145

Inkbot Design

OCTOBER 9, 2023

For example… Nike has been particularly successful at leveraging cultural relevance to build its own identity as a sports shoe company known for innovation and quality since 1964 and by using this same approach when launching new products within specific categories over time.

Branding 98

Branding Brand Sports Marketing 98

Inkbot Design

APRIL 18, 2023

SEO writing perfectly combines SEO best practices, expertise in a particular topic, and good writing skills. You can use different tools to find other topics, popular articles, questions people usually ask, primary keywords and related topics. It can help readers to explore a topic in more depth.

Publication 128

Publication Marketing Marketing Arts and Crafts 128

Inkbot Design

OCTOBER 8, 2023

For instance, consider Nike's brand narrative. Such an approach has helped Nike establish an athletic, determined, successful personality for its brand. By telling a story that reflects what its target audience aspires to or values most, Nike has created a stand-out position for itself in an otherwise cluttered market.

Branding 98

Branding Brand Arts and Crafts Production 98

UX Collective

NOVEMBER 21, 2021

Nike is building the first Meta-Theme Park , Disney wants to become the happiest place in the metaverse, Forbes believes You Absolutely Must Invest In The Metaverse , Barbados to become world’s first nation with an embassy in the ‘Metaverse’. A fair amount of signs point to this technology and it is building up momentum.

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Inkbot Design

NOVEMBER 18, 2022

Some companies, such as Nike, provide CSR because it provides a cost-effective way to help others. For example, in 2020, Nike donated their shoes to frontline workers fighting covid-19. Nike's CSR program also resulted in positive media coverage and contributed to the brand's reputation. What's the Business Case?

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Inkbot Design

AUGUST 5, 2024

Case Study 2: Nike Nike's brand monitoring includes image recognition. They increased their customisation options and started a campaign asking customers to share their designs when they noticed a trend of people posting photos of personalised Nike shoes on Instagram. How can brand monitoring help in crisis management?

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Branding Brand Media Production 52

Inkbot Design

FEBRUARY 25, 2025

For example, “Nike shoes.” For instance, “shoes.” An example could be “best running shoes.” Long-Tail Keywords : These are often four or more words long, like “best running shoes for flat feet.” What topics do they cover? Content Review : Examine their content.

Arts and Crafts 52

Arts and Crafts Media Marketing Marketing 52

Inkbot Design

JANUARY 28, 2025

It's like how I once looked for running shoes, and a few days later, my social media feed was flooded with stunning options. Nike's Personalisation Strategy : Nike employs robust data analysis to create personalised shopping experiences. It's like having a conversation where only the topics you care about are discussed!

Advertising 52

Advertising Advertising Agency Arts and Crafts 52

Inkbot Design

DECEMBER 19, 2024

Think about how Nike allows customers to customise their shoes. Next, we'll explore the topic of brand innovation and sustainability. Next, we'll delve into the crucial topic of employee brand advocacy programmes. Offering Customised Products or Services Next, let's talk about offering customised products or services.

Branding 52

Branding Brand Marketing Marketing 52