Brand Deals: The Art of Sustainable Creator Economy Collaborations
Noupe
MAY 17, 2024
A recent report reveals that the creator economy is worth more than $100 billion dollars. In the last eight years, its global market size has increased by more than 20 times and is expected to reach $500 billion in the next three years. And it’s not hard to see why. 67% of B2B marketers see more impact with influencer marketing than brand-only campaigns.
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