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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Most recently, the studio led a rebrand for John Lewis , which unified the UK retailer's branding and visual identity across channels, while their work for animal charity Battersea created an inclusive brand identity that connects with pet lovers everywhere. John Lewis rebrand by Pentagram Battersea by Pentagram Paypal by Pentagram 2.

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From Vision to Reality: 40+ Fresh Branding Ideas and Logo Designs for Inspiration

Graphic Design Junction

Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Through strategic logo designs, which become symbols of the company’s voice, mission, and goals. But how is this achieved?

Branding 275
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Rebrand of Riot Games by Stink Studios prioritises the player experience

Creative Boom

As a result, Stink Studios has developed a dynamic design system that celebrates Riot's iconic 'fist bump' logo and injects its identity through every medium, from in-game visuals to social posts and live events. The rebrand now elevates it to a living symbol of approval and a fist bump to the community.

Media 471
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DesignStudio refreshes VFX powerhouse DNEG

Creative Boom

DNEG's established logo has been subtly refined, maintaining recognition while introducing a more modern and flexible execution. While immediate reactions have been strong, the true success of the rebrand will be measured over time in terms of its impact on business opportunities, talent recruitment, and industry perception. "A

Animation 276
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Logo Redesign: How To Successfully Rebrand

Inkbot Design

Logo Redesign : How To Successfully Rebrand. A logo redesign involves making changes to a company's logo. Some companies make changes to their logo because they feel confident and are ready to move forward with a new design. “When rebranding , it's not a matter of what you look like or how you sound.

Branding 134
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15+ New Creative Branding Visual Identity and Logo Design Examples

Graphic Design Junction

Whether it’s a bold redesign like Spotify’s, a strategic rebranding like Mailchimp’s, or a nod to the past like Burger King’s, each of these cases highlights the impact that visual identity has on a brand’s success in today’s competitive landscape. List of Branding Visual Identity and Logo Design 1.

Brand 334
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Fiasco gives new meaning to volunteering, with its branding for OnHand app

Creative Boom

After a successful appearance on BBC's Dragon's Den, the app's creators turned to Fiasco Design , a 15-strong creative studio based in Bristol. Brand idea and logo The brand centres around the idea: 'Mini missions that matter to you'. At the heart of the rebrand is the new logo. The capitalised 'O' adds extra impact.

Branding 533