Creative Boom

JULY 11, 2023

Image licensed via Adobe Stock It's easy to fall into the trap of thinking we need to be everywhere all at once, constantly updating every social media platform out there or checking emails every two seconds. What you need is a strategy. By putting together a fresh strategy for our business, that's how. Or your sales strategy.

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Client Media Marketing Marketing 285

Creative Boom

SEPTEMBER 20, 2023

Concept and strategy A new strategy was created to bind the organisation together and help steer it towards future growth and success. A strategy that calls for everyone to 'play their part' fits this organisation so well," explains Simon Manchipp, founder of SomeOne. Their feedback has been overwhelmingly positive."

Brand 408

Brand Branding Agency Photography 408

Creative Boom

APRIL 10, 2024

As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). The change aligns with the charity's new strategy, devised to respond to the growing challenges faced worldwide in animal welfare.

Animation 502

Animation Brand Branding Sports 502

Creative Boom

FEBRUARY 13, 2024

It's holiday experiences like this that mean when you get a bit older and have more money, you start to think about spending a little more to get a better experience. They enlisted long-standing partners DesignStudio to define and execute the concept, complete with brand strategy, name, verbal and visual identity and art direction.

Brand 331

Brand Branding Arts and Crafts Travel 331

Creative Boom

OCTOBER 22, 2023

Designer Ferran Feixas has worked with some of the industry's most iconic agencies, from Pentagram to Interbrand, Wolff Olins to Mother Design. In our exclusive interview, he shares his views on the positive influence of social media, how the pandemic broke down barriers, and the need to design sustainably.

Media 335

Media Brand Branding Freelance 335

Creative Boom

MAY 23, 2023

The Thinking Traveller helps people rent luxury villas all over the world. Discover how brand design studio Without helped them get the message through. Instead, it positions The Thinking Traveller as the "keyholder to places with soul" by telling real stories with soul that speak to tomorrow's luxury customers.

Marketing 284

Marketing Marketing Travel Brand 284

Creative Boom

FEBRUARY 18, 2024

We explore the thinking behind the designs. The International Contemporary Furniture Fair (ICFF) is North America's leading global platform for contemporary furnishing design. To translate this strategy into visual form, the organisers looked to award-winning creative agency forceMAJEURE to develop a new brand identity.

Inspiration 277

Inspiration Brand Branding Interior Design 277

Creative Boom

APRIL 4, 2024

London-based design agency SomeOne has collaborated with ArtInvest and Liam Pitchford to create a visual narrative for the Canada Water Dockside area, one which will encourage those who live and work there to flourish and achieve their full potential. Capitalising on the unique charms of the 5.2-acre

Brand 337

Brand Branding Advertising Advertising 337

Creative Boom

MARCH 14, 2023

No chance, you might think. Each shoe is designed around an artist that is hand selected based on their craftsmanship and true passion for their work," explains Paulo. The designs map the stories of Novella's artisans onto the sneaker through thoughtfully curated elements. If you're a creative, probably not. But artists?

Sports 387

Sports Agency Artist Brand 387

Creative Boom

APRIL 8, 2024

Before approaching A LINE, Rotate had already developed the product and worked with Israeli-based brand consultancy SIDE ST to establish a strong, actionable positioning and go-to-market strategy. An initial immersion phase unearthed key insights that later defined the new strategy, which centres around the brand phrase "Work Assured".

Marketing 357

Marketing Marketing Brand Branding 357

Creative Boom

OCTOBER 25, 2023

Taking literal inspiration from its name, Design Bridge and Partners has crafted a fresh identity for The Archer School for Girls in Los Angeles. At its core is The Archer, built on the legendary Artemis – designed to represent each student, aiming for her goals.

Education 432

Education Media Photography Inspiration 432

Creative Boom

JANUARY 15, 2024

Joelle is a creative director based in Brooklyn who heads up McKenna Studio – an interdisciplinary firm focusing on branding, creative strategy, content, editorial design, and installations. Design concept She explains the thinking behind her 8'x12' installation, entitled Work & Play. "On

Arts and Crafts 410

Arts and Crafts Fine Art Sculpture Adobe 410

Creative Boom

DECEMBER 5, 2023

LIT's dynamic and forward-thinking approach aligned smoothly with Gravis' vision for transformation. From design and campaign to assortment strategy, the team always showed great expertise in a variety of topics, really helping us to make the new brand strategy come to life."

Arts and Crafts 296

Arts and Crafts Brand Branding Agency 296

Creative Boom

APRIL 24, 2024

This is why we were keen to chat with Leah Jacobs-Gordon , a multi-disciplinary designer with a passion for illustration and a keen eye for captivating design, who's worked on more than 250 book covers to date. Her foray into book cover design began somewhat serendipitously. Ultimately, though, she didn't need to choose. "My

Packaging Design 315

Packaging Design Freelance Freelance Publishing 315

Creative Boom

MAY 24, 2023

We reveal the new 'masterbrand' for Channel 4, courtesy of Pentagram partners Hudson-Powell and 4Creative, and dive into the thinking and principles behind it. And it's been designed to evoke the channel's unapologetically rebellious nature, balanced with a need for cohesion and consistency. Clearly, something's been in the air.

Brand 297

Brand Branding Travel Digital 297

Creative Boom

MARCH 20, 2024

The workspace design and development company's new identity by Campbell and Hay includes a customised typeface and a flexible graphic icon chosen to convey a collaborative approach. One of the biggest challenges with this project was avoiding the homogeny of the design and build industry by creating a distinguishable and memorable identity.

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Photography Client Art Graphic 399

Creative Boom

NOVEMBER 1, 2023

Image licensed via Adobe Stock Success as a graphic designer isn't just about the work itself. Working in graphic design, you're constantly told that to earn more money, get more respect and work on more prestigious projects, you need to sell yourself. But, like it or not, in 2023, just being a great designer isn't enough.

Marketing 402

Marketing Marketing Graphic Design Graphic 402

Just Creative

FEBRUARY 16, 2021

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. Think of it this way, in the late ‘90s, Apple was on the verge of bankruptcy. Related: 101+ Brand strategy resources. Related: Branding, Identity and Logo Design Explained. What is brand strategy?

Brand 337

Brand Branding Marketing Marketing 337

We And The Color

APRIL 17, 2024

How Graphic Designers Can Thrive with AI Hey there, fellow pixel pushers and typography tamers! Ever have that sinking feeling a rogue algorithm might snatch your design chair? While AI is definitely shaking things up in the graphic design world, it’s not here to steal your job – it’s here to be your super-powered sidekick.

Graphic Design 60

Graphic Design Graphic Client Color 60

Graphic Design Junction

MAY 3, 2024

Often, when crafting meal plan graphics, we tend to overlook the fact that our designs need to do more than just convey information – they should feel appealing, trigger emotions, and even stimulate the sense of taste magically. So, let’s explore the recipe for a killer meal plan design. The ingredients?

Color Theory 59

Color Theory Graphic Layout Typography 59

Inkbot Design

MARCH 9, 2023

15+ Best Design Thinking Books to Read Design thinking is more than just a buzzword in today's fast-paced world. It's a way of thinking that revolutionises how we approach problem-solving, innovation, and creativity. 1 – The Design Thinking Playbook Sale Bestseller No. Let's dive in!

Publication 140

Publication Publishing Publishing Graphic Design 140

UX Collective

FEBRUARY 29, 2024

Design for problems worth solving with AI, distributed cognition, cognitive tasks and human centered intelligent systems How often have we been approached by a client to “do the AI” in a project… with the expectation that some (generative) AI might “magically” solve all known, unknown, and mostly undefined problems?

Vectors 113

Vectors Illustration Illustrator Client 113

Inkbot Design

NOVEMBER 14, 2023

Top 15 Best YouTube Channels for Designers The world of design is constantly evolving. With new trends, techniques, and technologies constantly emerging, it can be challenging for designers to stay current. This article highlights the 15 best YouTube channels for designers to subscribe to. This is where YouTube comes in.

Web Design 70

Web Design Web Design Illustration Illustrator 70

UX Collective

MARCH 26, 2023

As a product designer, I’ve discovered that inspiration can come from anywhere, but the depth and guidance of books have been particularly insightful for me. Main skills: research and critical thinking This book is a great choice for anyone looking to enhance their research and critical thinking skills.

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Production Inspiration Architecture Entertainment 73

HONGKIAT

FEBRUARY 29, 2024

However, having a love for design doesn’t automatically make you a good business owner. Conversely, lacking an MBA doesn’t preclude you from starting a successful design company. Consider the following factors if you’re thinking about launching your own small business. Insights on starting and managing a design firm.

Networking 99

Networking Education Media Advertising 99

Canny

MAY 3, 2022

The only person I can think of is my Grandad. I do love design. Whether that be web design, digital design, or print design , if it has a purpose and looks good, then I’m a fan. Whether that be web design, digital design, or print design , if it has a purpose and looks good, then I’m a fan.

Sports 148

Sports Inspiration Agency Brand 148

UX Collective

FEBRUARY 19, 2024

Weekly curated resources for designers — thinkers and makers. When Threads launched, growth experts loved their onboarding strategy. I consider myself a business-minded designer, and I’m guilty of that too. Little gems this week Design for prevention, not protection → By Ida Persson Sincerity, is it any fun? — a

Artist 85

Artist Publication Animation Publishing 85

Abduzeedo

FEBRUARY 16, 2024

Branding Mastery with VISEE: Visual Identity Redefined abduzeedo 0216—24 Explore how VISEE Design redefines branding and visual identity, crafting unique brands with a blend of thoughtful design, typography, and contrast for impactful communication.

Brand 48

Brand Branding Typography Client 48

Inkbot Design

MARCH 24, 2024

Invest in Logo Design: A Powerful Brand Identity Awaits Have you ever noticed how some logos just stick in your mind? Think about the classic Nike ‘Swoosh' or the playful Google colours. An amazingly designed logo opens the gates to your audience's perception. Getting that crucial first impression right is invaluable.

Brand 94

Brand Branding Arts and Crafts Marketing 94

Mindsparkle Mag

FEBRUARY 27, 2022

And there’re many strategies to unlock this awful situation that every creative lived at least once in their life, though we know this is a recurring feeling throughout our professional life. Today, we’re suggesting using Style Cards designed by Karalyte Team. The creative blockage is real. The post Style Cards vol.2

Color 105

Color Brand Branding Graphic Design 105

Inkbot Design

MARCH 13, 2024

Rebranding Strategies: Reviving Your Company's Image We've all experienced that sinking feeling when you realise your favourite product or company has completely overhauled its image. The striking new logo, updated packaging, and fresh marketing campaigns can leave you wondering, “What were they thinking?” The end goal?

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Brand Branding Marketing Marketing 97

We And The Color

NOVEMBER 11, 2021

” In collaboration with Kamila Figura and Katarzyna Olejarczyk , graphic designer Micha? “When you think about pixels, glitches, old games, new games… and when you think about traditional pubs, beer, dark wood, warm interiors, there is obviously a big contrast. CREDITS Naming & Strategy: Micha?

Brand 120

Brand Branding Graphic Design Web Design 120

Noupe

APRIL 4, 2023

Logo designing is important, you cannot give a face to your brand unless you have designed an authentic logo for your brand. It is important to have brand recognition, and you cannot have it unless you have designed an attractive and relatable logo for your brand. You may have KFC, McDonald’s, NIKE, or Apple in your mind.

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Brand Branding Marketing Marketing 104

Inkbot Design

JANUARY 24, 2024

Product Thinking: The Mindset Driving Successful Products Product thinking is emerging as a crucial skill for building great digital products in the modern technology landscape. This article explores what product thinking encompasses, why it matters, and how organisations can nurture it. What Exactly is Product Thinking?

Production 52

Production Marketing Marketing Publication 52

Abduzeedo

MARCH 25, 2024

Branding and Visual Identity: Nexto Agency's Approach abduzeedo 0325—24 Explore how Nexto Agency's unique approach to branding and visual identity sets the benchmark in marketing design, blending innovation with a youthful spirit.

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Agency Brand Branding Color Schemes 53

Inkbot Design

OCTOBER 21, 2022

The Branding Strategist is responsible for researching the current market trends and developing strategies to ensure the future of a brand. Most small business owners don't have the time or resources to create a branding strategy. Brands are built with a strategy and an audience in mind. How Does a Branding Strategy Help?

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Brand Branding Marketing Marketing 93

SpeckyBoy

MARCH 11, 2024

Taking your freelance web design career to the next level is challenging. Going from getting by to living comfortably is equal parts hard work and good strategy. Some designers (myself included) have turned to side hustles to increase earnings. Why Web Design Isn’t Always Enough Working with clients can be rewarding.

Freelance 101

Freelance Freelance Web Design Web Design 101