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Tips from a marketing expert on how to sell yourself as a graphic designer

Creative Boom

But either way, you may well be thinking in frustration: "I'm a graphic designer, not a marketing expert!" Laura has over ten years of experience in the creative and marketing realm, working with small businesses, designers and freelancers to boost brand awareness and performance. We've all been there. Laura's advice? Start simple.

Marketing 436
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Influencer Marketing Ultimate Guide [+ Campaign Brief Template]

Just Creative

Everyone’s talking about influencer marketing these days. The point is: never rush into something as tricky and complicated as influencer marketing. By the time you’re done reading this article, you’ll be ready to make the right steps to building your brand with influencer marketing. What is Influencer Marketing?

Marketing 215
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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers. Social media and digital content improve discoverability.

Digital 91
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Learn Digital Marketing: The Complete Guide for Beginners

Inkbot Design

Learn Digital Marketing: The Complete Guide for Beginners Digital marketing has revolutionised how businesses promote their products and services. This comprehensive guide will teach you how to learn digital marketing to grow your business. Why Learn Digital Marketing?

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10 excellent books for illustrators to inspire and help refine skills

Creative Boom

Image licensed via Adobe Stock Boost your abilities and raise your earning power with the best art books on the market. We present a curated list to help you develop your illustration practice. So below, we've gathered together the very best books for illustrators on the market today. But you have to know the fundamentals first.

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How to Market Your Brand on Social Media

Inkbot Design

How to Market Your Brand on Social Media It's fascinating to witness how startups, small businesses, and even large companies have recognised the tremendous potential of social media as a powerful marketing tool. Statistics reveal the sheer magnitude of social media's impact on marketing efforts.

Media 101
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The 5 Best Books on Marketing: Your Roadmap to Success

Inkbot Design

The 5 Best Books on Marketing: Your Roadmap to Success Whether launching a new business or looking to take your existing company to the next level, having a solid marketing strategy is essential for success. But with so many marketing books, blogs, and gurus, how do you know where to start and who to listen to?