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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

As we approach 2025, the creative industry stands at a fascinating crossroads. The rapid evolution of AI is reshaping how we think about design. To gauge the industry's mood, we've spoken to leading creative directors, agency founders, and industry visionaries about the trends they believe will define 2025.

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The creative's guide to switching off, relaxing and feeling guilt-free this Christmas

Creative Boom

Image licensed via Adobe Stock We creatives often don't like to take time off: it makes us feel stressed, guilty and like a failure. Leading voices from the community discuss why that's all wrong and what we should do instead. And many of them are creative professionals. If so, you wouldn't be the first.

Freelance 504
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Michael Wolff on his 'first and only' biography, delving deep into six decades of iconic branding

Creative Boom

Photography by Christine Donnier-Valentin The design and branding icon chats to Creative Boom about an extraordinary life and career that have helped define the creative profession and industry we know today. Have you ever felt inadequate in meetings where everyone seems more intelligent and articulate than you?

Brand 493
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What successful creatives wish they'd known when they were fresh-faced graduates

Creative Boom

Image licensed via Adobe Stock Navigating the transition from student to professional can be daunting, but these lessons from creative pros will help you achieve success. But it can also feel like a sharp, handbrake turn, and thus, it can be pretty unsettling at the time.

Portfolio 476
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How to differentiate yourself as a creative in a saturated market

Creative Boom

Image licensed via Adobe Stock It's getting tougher and tougher to find work these days. So it's more important than ever to carve out your unique voice as a creative. In today's creative industry, standing out is more crucial than ever. How to find your voice So, where do you start? But think about it.

Marketing 458
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James Hurst on his new role at Google, Big Tech's bad press and why he's hopeful for the future

Creative Boom

After 17 years in the profession, he landed the role of Google's head of brand design this April, and so far, it's been everything he ever wished for. In our exclusive interview, James walks us through his spectacular career and talks about the challenges facing big tech and what the future has to offer. Where did you grow up?

Agency 457
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Ed Little of Regular Practice on what the next wave of branding design will look like

Creative Boom

We chatted with Ed Little, director of the London studio Regular Practice , about putting design at the heart of strategy, how the nature of branding is (fast) evolving, and what agencies need to do to keep up. I think it's down to many things," he responds. It also has to be simple and explainable.

Branding 476