Inkbot Design

SEPTEMBER 12, 2024

They need help seeing the forest for the trees, focusing on design cost, not value created. Think how, with McDonald's golden arches or Nike's swoosh , one is exposed to an entire world of associations, memories, and emotions – just by seeing a symbol. Let's crunch some numbers and see how logo design can impact your bottom line.

Brand 98

Brand Branding Marketing Marketing 98

Canny

JUNE 2, 2021

Rebranding a company isn’t easy. On top of that, when your company gets to a certain size, the thought of rebranding can send shivers down your spine. On top of that, when your company gets to a certain size, the thought of rebranding can send shivers down your spine. The Rebranding Brief Template. free ebook.

Agency 103

Agency Brand Branding Consulting 103

Just Creative

FEBRUARY 2, 2020

How will you know if your plan is a good one if you don’t try it out? See how you can fit them into your plan. Because of that, during the selection, you need to consider how it can influence your SEO and Google ranking. In today’s day and age, a website is not just an additional marketing tool, let alone a glorified brochure.

Media 259

Media Marketing Marketing Brand 259

Inkbot Design

MARCH 13, 2024

Rebranding Strategies: Reviving Your Company's Image We've all experienced that sinking feeling when you realise your favourite product or company has completely overhauled its image. ” Rebranding is more than just a flashy new look, in any case. ” Rebranding is more than just a flashy new look, in any case.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

OCTOBER 5, 2022

A Small Business Guide to Rebranding Costs. Rebranding is changing a product's or brand's look and feel to distinguish it from competing products or brands. Many companies rebrand to make their products and brands more recognisable. Rebranding may involve a new logo, colour scheme, or marketing campaign.

Agency 89

Agency Brand Branding Marketing 89

Canny

JUNE 14, 2022

When it comes to B2B rebranding, view this as your complete guide. From understanding why companies rebrand, to exploring when is the right time to rebrand, we’ll leave no stone unturned. However, a lot has changed since those early days, and we’re now a fully-serviced creative agency who does way more than just content!

Brand 148

Brand Branding Internet and Software Development Marketing 148

Inkbot Design

APRIL 11, 2024

How to Complete a Rebranding Project Successfully Let's start from the beginning. A rebranding project is like giving your wheels a complete makeover – new paint, shiny rims, maybe even throwing in a killer sound system! However, a proper rebrand requires more than just paint and polish. Sure, looks are essential.

Brand 96

Brand Branding Agency Marketing 96

Canny

JUNE 23, 2021

We often get asked what our branding packages look like, and how much they cost. But, we don’t offer branding packages at Canny. We never have, and we never will. Whether it’s a branding package, a brand identity package, a logo design package, or website package, design packages as a rule, tend to suck. Which sounds great.

Brand 147

Brand Branding Agency Consulting 147

Inkbot Design

DECEMBER 4, 2023

8 Signs Your Graphic Design Business Is Ready for a Rebrand If you run a graphic design business, your brand image is crucial. When your branding no longer reflects your business’s strengths and personality, rebranding may be time. Refreshing tired visuals is one of the most apparent reasons to rebrand. Pare down services.

Graphic Design 98

Graphic Design Graphic Client Brand 98

Eye on Design

DECEMBER 23, 2021

Writer Margaret Rhodes certainly noticed, and she documented the trend in a smart piece that pulls thread on how, and more importantly why , this zeitgeisty aesthetic took hold. A couple weeks later, a very big design studio shared a rebrand they worked on and used the exact same mockups. Liz Stinson. Courtesy Mockup Cloud.

Graphic Design 113

Graphic Design Graphic Typography Exhibition 113

Inkbot Design

JANUARY 16, 2024

20+ Rebranding Tips for Freelancers As a freelancer, your personal brand is everything. If that’s the case, it might be time to rebrand. If that’s the case, it might be time to rebrand. Rebranding as a freelancer takes thoughtfulness, planning and good execution. Why Rebrand as a Freelancer? So tread carefully.

Freelance 98

Freelance Freelance Client Brand 98

Canny

DECEMBER 9, 2021

Looking at office branding has become a part of my regular routine at Canny. With Canny moving from office to office, and recently moving into our newest space, and clients requiring help with their office branding and signage, I’m becoming a bit of an office branding, and signage planning expert. Download now. The Design Brief Template.

Brand 148

Brand Branding Agency Manufacturing 148

Canny

JANUARY 13, 2022

But how do you choose the right corporate video agency? But back to the all-important question: how do you choose the right corporate video agency? Having a clear idea of what you would like to create will make the process so much smoother and will also benefit the relationship you have with your chosen agency. Download now.

Agency 141

Agency Production Client Media 141

Canny

NOVEMBER 2, 2021

So how do you ensure this happens at each and every stage of your project? But, if you’re a startup founder or small business owner, then you should learn how to write a video brief too as this might be something you have never ventured into before. Also, bear in mind that your video brief does not have to be a lengthy essay.

Agency 158

Agency Production Marketing Marketing 158

Inkbot Design

OCTOBER 11, 2023

But just how valuable is professional logo design – and what does it bring to the table? Not only does a professional logo design help attract customers, but it also contributes to credibility/professionalism. Professional logo design helps with credibility, professionalism and attracting customers. The result?

Agency 105

Agency Freelance Freelance Design Services 105

Canny

AUGUST 6, 2019

Learning how to write a design brief can be a tricky task, even for the most seasoned of design buyers or marketers. Some design projects you might have in mind could include: Rebranding your company. Some design projects you might have in mind could include: Rebranding your company. Launching a new website.

Templates 107

Templates Agency Brand Branding 107

Inkbot Design

NOVEMBER 9, 2023

Brand Refresh or Rebrand: Evaluating When It's Time As a business owner, you've likely put your blood, sweat, and tears into building your brand. When your brand starts feeling outdated or misaligned, you have an essential decision: Refresh your current brand or initiate a rebrand ? But over time, your brand can start to feel stale.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

JANUARY 23, 2024

How Much Does a Logo Redesign Cost? With the average logo redesign costing anywhere from £2,000 to £500,000, understanding the key factors influencing this investment is essential. If one or more factors above indicate it's time for a reboot, examining logo redesign costs versus value becomes the next priority.

Agency 98

Agency Brand Branding Freelance 98

Inkbot Design

OCTOBER 27, 2023

Rebranding Success Stories: How Companies Reinvented Themselves The lizard brain loves the familiar. That's why rebranding is so tricky. But the companies that manage to pull off a successful rebrand unlock new levels of growth. When done right, rebranding jolts stagnant brands back to life.

Brand 98

Brand Branding Arts and Crafts Portfolio 98

Inkbot Design

MAY 20, 2024

But what exactly does this term mean? To put it simply, your brand is how others see you. To put it simply, your brand is how others see you. And why should one focus on creating a powerful brand for their business, product or personal venture? And who wouldn’t love such kind of dedication from customers?

Brand 105

Brand Branding Production Marketing 105

Inkbot Design

AUGUST 19, 2024

How to Build a Brand on a Small Budget You do not need much money to create an outstanding brand. It's the whole personality behind your business – how it makes people feel, what it stands for and what it promises to them. You need guts. They think branding means flashy commercials and fancy logos. They’re mistaken. Your quirk.

Brand 98

Brand Branding Media Marketing 98

Inkbot Design

JUNE 5, 2024

It does not only involve slapping a logo on everything and calling it a day (although that certainly plays a part). Nope, branding does way more than that. Here’s another way of thinking: If your company were an individual attending a networking event, how would they dress? How should others feel after having met them?

Consulting 98

Consulting Brand Branding Art 98

Inkbot Design

JANUARY 20, 2024

Here’s How to Do It A logo redesign can be a daunting yet exhilarating project. Knowing when and how to approach redesigning a logo is crucial. When to Consider Redesigning a Logo How do you know when it's time to redesign your logo? Your logo is the face of your brand and makes that vital first impression on customers.

Brand 98

Brand Branding Agency Marketing 98

Canny

OCTOBER 31, 2022

Where and How Do You Make Your Money? Your business model is how your company sells its products to customers and makes a profit. That’s because FMCG products are sold at a relatively low cost, so you need to sell more of them to make money. Because all of these products are a necessity (i.e, The Branding Brief Template.

Marketing 148

Marketing Marketing Brand Branding 148

Design Wizard

MARCH 3, 2021

Although we’re talking about Facebook today, it’s worth pointing out that HootSuite (and pretty much all its competitors) manage multiple social media accounts, not just Facebook. Facebook still reigns supreme in the world of social media. With over 2.3 Leverage tech to maximize ROI. Edit in Design Wizard. Edit in Design Wizard.

Marketing 136

Marketing Marketing Media Client 136

Inkbot Design

JUNE 20, 2024

What does “ready-made logos” mean? Professional Design Assured Another reason people buy ready-made logos is because they promise professional-looking designs at affordable prices, unlike custom services , which charge much more for similar quality work. This demand for rapidity has been most pronounced in logo design.

Brand 98

Brand Branding Fonts Client 98

Inkbot Design

OCTOBER 7, 2023

Reasons for Rebranding: Unlocking the Power of Change Rebranding, or repositioning, is altering a brand’s identity and messaging to improve its performance and distinguish it from rivals. It goes beyond simply changing a name or logo – it involves transforming how an organisation or product is perceived. Consistency.

Marketing 98

Marketing Marketing Brand Branding 98

Inkbot Design

JULY 12, 2024

Let’s talk about creating an identity that doesn’t just look good but does work. So now comes the million-dollar question: What does your logo say? Does it mumble or sing? Thinking About Logo Design: Your Brand's Visual Identity Logo design, eh? But here’s the thing — it’s not just a pretty picture. Ready to make it count?

Brand 98

Brand Branding Agency Client 98

Canny

APRIL 1, 2022

As such, it facilitates a much smoother, hassle-free process. However, this is a vital document that facilitates smooth communication between you and your chosen agency, to ensure the design of your packaging hits the mark. The Packaging Design Brief Template. The Packaging Design Brief Template. download now. download now.

Packaging Design 147

Packaging Design Templates Agency Production 147

Canny

OCTOBER 19, 2021

Jargon and technical terms can be a real barrier to entry into the world of branding and rebranding. Especially with branding projects, where the deliverables are clear cut and defined from the get go, it’s vital to be clear on what you’re doing and how you’re doing it. We’re an agency! Ambassador. Archetype.

Brand 147

Brand Branding Production Fonts 147

Inkbot Design

JUNE 27, 2024

How to Update Your Logo: A Fresh Face for Your Brand Your logo is more than just a pretty picture. Changing your logo does not mean you should follow trends or change for change's sake; instead, it should be seen as an evolution of your visual identity system to keep pace with what you stand for and where you want to go.

Brand 96

Brand Branding Marketing Marketing 96

Inkbot Design

NOVEMBER 14, 2023

Startup Branding Tips: How to Build an Unforgettable Brand Starting a new business is exhilarating. Branding does more than just slap a logo on something. Why does your startup exist? How does it improve customers' lives? But without proper branding, your startup risks fading into obscurity. The good news?

Brand 98

Brand Branding Marketing Marketing 98

Canny

AUGUST 13, 2019

In part two of our “how to write a brief” series, we’re looking at how to write a branding brief. You run an existing company and you’re looking to rebrand. You’ve identified the need for a branding or rebranding project, so it’s time to get down to the specifics in your written branding brief. So, let’s dive in!

Brand 74

Brand Branding Templates Agency 74

Inkbot Design

FEBRUARY 18, 2024

Re-evaluating Your Brand Identity We all know how important first impressions are. Let's dive in and explore whether your logo is losing its lustre and how to give it a modern glow-up. Signs It's Time for a Revamp How do you know when a logo needs some rejuvenation? Is Your Logo Design Up To Date? That's not a good look, right?

Brand 98

Brand Branding Fonts Digital 98

Inkbot Design

JANUARY 27, 2024

However, designing an iconic, memorable logo encapsulating your business’ essence is much easier said than done. Designing a professional logo requires artistic talent and technical know-how to execute visual concepts. If you exhibit some of these signs, it may be time to seek professional assistance.

Brand 98

Brand Branding Graphic Design Marketing 98

Inkbot Design

AUGUST 23, 2023

Setting a high or low price can significantly affect how your brand is perceived. Next, we'll discuss the unique elements that affect the cost, like size, colour, and design complexity. Introduction Determining how much to charge for logo design services requires carefully weighing several vital factors.

Client 97

Client Brand Branding Marketing 97

Shillington

APRIL 28, 2022

He’s part graphic designer, including a stint at Wieden+Kennedy Amsterdam , part illustrator, part comic book writer and is still working in TV development—with the skills and knowledge he learnt on the Shillington course playing a part in everything he does. How has your life changed after Shillington?

Freelance 98

Freelance Freelance Graphic Design Illustrator 98