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Image licensed via Adobe Stock We speak to the great and the good to get the temperature of the industry as we head into the halfway point of the 2020s. As we approach 2025, the creative industry stands at a fascinating crossroads. The rapid evolution of AI is reshaping how we think about design.
This year, that idea centred around biophilia and moving in a different directionone that didn't focus solely on technology, which we had explored in previous years." "We loved the idea of really embracing organic randomness but subtly guiding and shaping it with a human touch," says Townsend.
From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. Brand innovation with purpose Sustainability is only one element in a growing trend for agencies to want to go good.
When you’re developing a new brand, creating a website, or simply need to present your design in an appealing way, free mockups can take your work to the next level. These resources not only save time and money, but they also enable designers to elevate their designs instantly without needing to start from scratch.
Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. The world of visual design is constantly evolving, and 2025 promises to deliver some of the most exciting transformations yet. What is Maximalism?
Growing up in the '90s had a profound effect on Tonge, as it was a time of loud, countercultural, and bombastic design. This hands-on love for print and branding carried him through a foundation year at Lincoln and eventually to Falmouth University, where he found a community of like-minded creatives. Falmouth was formative for me.
Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art.
Dutch agency Verve has launched its new brand identity for African fintech Flutterwave , which has just been valued at over $3 billion, currently making it the highest valued African startup on the continent. The whole identity and brand strategy is grounded on this single story and pulls through across the new brand and its assets.".
As digitization and online marketing continue to be essential elements for businesses and brands worldwide, graphic design talent is in demand. However, graphic designers must maintain their health and well-being as the market constantly grows to fulfill client requests effectively.
A key part of the brief was for the brand to strike a balance between being instantly recognisable while being flexible and personal to reflect each location and all the ways people can use the spaces," he tells Creative Boom. "To Anyone who lives in London will tell you it can be a challenge. That's where Ark comes in.
Creative agency Universal Favourite explains the thinking behind the brand. Here's a great example of how thoughtful branding can achieve both these things and help bring the providers of cutting-edge medical tech together with those who need their help. It's incredible what new health services are coming online these days.
The new look across our magazine, podcast and newsletter reflects our growing status and ambitions as we celebrate almost 15 years of supporting the creative industries. It was in 2017 when we revealed our existing brand to the creative community. It's a brand that doesn't take itself too seriously. The friendly demeanour.
After a turbulent few years for the NHS, Future Docs is on a mission to bolster its workforce by coaching students through competitive med-school applications with an intuitive and accessible brand and website. More recently, in the budget announcement on 6 March, Chancellor Jeremy Hunt confirmed an additional £2.5
Chisom Okechukwu Nigerian CEO Chisom Okechukwu offers a lesson on growing with outsiders and explains why so-called 'stranger danger' is a mirage. No such thing as stranger danger: a lesson on growing with outsiders I remember the liberating simplicity of travelling as a kid born in Nigeria. How long do you plan to stay?"
While the 2020s has certainly been a tumultuous decade, world events have accelerated existing business, technological and cultural trends in a way that's brought design skills into high demand as brands across the globe scramble to adapt, evolve and survive. Read on to find out what it's all about. Oh, what a time to be a designer.
Whether you are looking for realistic device mockups, elegant branding presentations, or eye-catching packaging displays, these platforms offer a wide range of options to help you shine. Various Formats Mockups can help speed up your graphic design work and give you time to be more creative.
Illustration by Mia Angioy for Creative Boom In the fifth of our special six-part series, we look at the cutting-edge developments shaping the future of audiovisual design and how they're set to transform brand experiences by 2025. And this means every brand needs to consider how its audio identity translates into a 3D space.
Image licensed via Adobe Stock. Instagram has been a beloved tool to creatives everywhere since its launch in 2010. But recent algorithm changes and a push for more video content have left many artists and designers struggling to enjoy the same likes and reach. If IG has become too exhausting, what marketing alternatives are there?
London creative director and graphic designer Radim Malinic has a long history in publishing, and we last covered his book Pause, Breathe and Grow: Notes on mindful creative life back in 2020. So we're excited to see the head of Brand Nu Studio is bringing out two new books designed to inspire and empower his fellow creatives.
Koto is behind the identity of an early-stage UK startup that supports sustainable businesses as they grow. The new brand for Kikin has outdoor adventure club-like references, earthy colours and bespoke illustrations that celebrate the harmony between people and the planet. Grounded with the motto, 'Better finance.
Frive – formerly known as Lions Prep – was originally targeted at gym goers, while its new brand looks to open the menu to a variety of people needing speedy, nutritious meals. Among Equals has collaborated with ready-to-eat meal brand Frive on its new identity as it moves to improve how we eat in the UK.
As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions.
Led by Israeli designer Ofir Mizrahi, Ofir Design is a brand and design studio based in New Orleans that provides a full service, from identity to tone of voice. When I was growing up in Israel, I was always doing art and figured this was what I was going to do. At this point, my focus was mainly on branding and print.
To help guide you, we've sat down with some of the design industry's best-known experts and got their input into the trends likely to dominate in 2024. To help guide you, we've sat down with some of the design industry's best-known experts and got their input into the trends likely to dominate in 2024. Their answers may surprise you!
Image licensed via Adobe Stock The leaves will soon change colour, there's a growing cooler breeze in the air, and the students are back in town. Or just to grow creatively and learn new things for the joy of learning. The perfect time, in short, to take a new course and learn some fresh skills. Here are six of the best.
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In today’s saturated marketplace, a strong brand identity is no longer a luxury, it’s a necessity. Every detail, from logo design to social media voice, contributes to the story you tell about your brand. Enter brand guidelines – the secret weapon for achieving brand coherence and unlocking its full potential.
Image licensed via Adobe Stock Facing your fears and sharing your creative work online can be daunting, but it's essential for growth and success in the digital age. Here's how to overcome the hurdles and thrive. A lot of us don't like to admit this, even to ourselves. But there's a problem. And this fear is not unfounded. YouTube can be brutal."
The decline of interactions since the push for viral and video content has made me engage less with platforms," says brand and print designer Matt Lamont. "The The decline of interactions since the push for viral and video content has made me engage less with platforms," says brand and print designer Matt Lamont. More videos.
Challenges can help you grow, stay consistent, and develop a routine. For creative professionals like artists, photographers, and designers, inspiration and growth are constant pursuits. Reddit, a community-driven platform, offers creative professionals a unique opportunity to connect, share, and learn on a global scale.
So we spoke to the experts at JDO , and they've identified six visual themes to watch out for – all guided by recent cultural shifts. At the cutting edge of brand design and innovation, they have a keen sense of what's around the corner. Image licensed via Adobe Stock Want to know what 2024 will look like? Well, up to a point anyway.
So, it feels like a moment for brands to capitalise on demonstrating a level of altruism whilst showing their identities in a fresh way. Brinca typeface by In-House International Which typefaces are going to be hot in the year to come? We bring together 50 fabulous fonts that everyone needs to know about – in one easy place.
When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. The point of that little story is that sometimes, even the biggest brands need a brand strategy or need to change theirs up to succeed in today’s economy. Related: 101+ Brand strategy resources.
James Hurst, Head of Brand Design at Google. After 17 years in the profession, he landed the role of Google's head of brand design this April, and so far, it's been everything he ever wished for. Where did you grow up? Dream jobs don't just have to stay dreams. British designer James Hurst is living proof.
Just for once think about the world’s richest, successful, or most influential people with great brand vision for example Jeff Bezos, Bill Gates, Elon Musk, Mark Zuckerberg, Jack Ma, etc. Brand Vision is an extremely integral part of any Brand. Guess which Brand had this Vision? The Brand was Microsoft.
At the start of this week, we published our guide to Bluesky Social , and since then Meta has launched Threads. Image licensed via Adobe Stock In the week that Meta launches Threads , we ask: can new platforms bring social media back to life? Or should creatives be looking elsewhere for self-promotion? The conversation is getting a bit muted.
In today's rapidly evolving world, traditional approaches to branding and design are struggling to keep up with the pace of cultural change. At the same time, of course, the principles of branding and design haven't changed. And that's why a branding agency like Unfound Studio is well worth talking to.
But don’t panic – we have prepared a step by step guide that will help you craft unique captions for social media. How to write social media captions that engage & grow your audience. Browsing social media posts has become a regular part of our everyday routine. People have become picky in what they choose to watch or read.
In today’s competitive market, establishing a unique and recognizable brand is essential for businesses of all sizes. Branding and visual identity design play a crucial role in defining how a company is perceived by its audience. Branding is the overall perception that a company creates in the minds of its customers.
Quebec-based illustrator and graphic designer Chad Grenier uses his beautiful illustrations as a means of connecting with other people and the world around him. We caught up with him to learn how he's inspired by everything from Wes Anderson to his grandparents, as well as hearing how he stays focused on his creative ambitions. Wise words.
Ideal for personal identity, professional branding, advertising, calling cards, launches, events, invites and more. Elegant Business cards can help you establish your brand, which in turn makes your business more recognizable. Business cards are an immediate and universally understood snapshot of your brand.
In the competitive world of business, a brand logo designs on other words “visual identity” can significantly influence its success. Central to this visual identity is the brand logo, a powerful symbol that encapsulates a company’s essence, values, and vision. Oliviare Brand Logo Design 2. Wonka Brand Redesign 6.
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