[New Work] Logo Design & Branding for Primitive Marketing Agency
Just Creative
JUNE 1, 2020
As designers, it’s always difficult to design for one’s self. “You can’t read the label from inside the bottle”. For this reason, Primitive (formally Primitive Social), a large digital solutions agency based in Texas, commissioned me for the rebranding of their agency. The brief in short, was to create an identity that conveyed “old school character, dependability, durability, grit and endurance but with a modern mid-west vibe”.
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