A Cupful of Sunshine: The Top of the Mornin’ Coffee Rebrand Explored
Canny
APRIL 5, 2023
Popular YouTuber and content creator Sean McLoughlin released a range of ethically sourced coffee back in 2020 under the brand name Top of the Mornin’ as a nod to his Irish heritage. Over the last 3 years, the brand has evolved into a range of ground and whole coffee beans, tea, and hot cocoa available online to a broader global audience. Resources The Rebranding Brief Template The Rebranding Brief Template download now download now With this growth came the need for a new look that injected mor
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