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9 Common Digital Marketing Mistakes You Need to Avoid

Inkbot Design

9 Common Digital Marketing Mistakes You Need to Avoid Are you worried that your attempts at digital marketing aren't working? This article will look at nine common errors that organisations make while using a digital marketing strategy and how to avoid them. Are you attempting to grow your business and enhance conversions?

Marketing 141
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Understanding UX Writing – An In-Depth Guide

Inkbot Design

Understanding UX Writing – An In-Depth Guide User experience (UX) writing is the art and science of crafting the words that appear throughout digital interfaces and products in a way that improves the overall experience for users. Producing UX Copy For Scale A product manager or engineer may handle UX writing at small startups.

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The key to stakeholder alignment? Incentives

UX Collective

When I first started as a researcher, I would take it personally when I went off and conducted research and presented it, only to find that no one was willing to take action on it. Product Management  —  why has feature bloat become such an issue? My collaborators were intentionally wasting my time for some nefarious reason.

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The Components of a Web Development Team

Inkbot Design

At the core, the web development team is a cross-functional group that handles everything from planning and designing to building, testing and launching a digital product. SEO Rules Mandates on metadata, URL patterns, alt text and search visibility considerations.

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Information Architecture in UX Design: 6 Tips On How To Build It

Inkbot Design

IA offers principles, patterns and best practices that can elevate any designer's skills. IA aims to help users quickly find information and navigate a digital product without frustration. This allows users to seamlessly adjust to using a digital product as a fully functional tool.

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How to Run the Ultimate Website Workshop with Website Exercises

Canny

That’s why we’re presenting you with the ultimate website workshop bundle, designed to facilitate the most effective learning experience for all participants. Waiting until the rebranding is complete might lead to inconsistencies between the brand launch and the website presentation. Let’s dive in.

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10 Ways to Identify User Friction & Improve UX Design Accordingly

Inkbot Design

In this competitive digital world, creating a website that creates an optimal user experience has become a challenge for UX web designers. Users want a smooth, frictionless, and delightful digital experience to continue to use your website or mobile app. A great UX design is vital to start an excellent digital product cycle.