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Fiasco creates new identity and digital home for a company on the cusp of revolutionising aviation

Creative Boom

That's where brand and digital studio Fiasco came in, breathing life into the visual identity, experience and platform of a business that has gone from fledgling startup to industry leader in the world of accessible and affordable electronic aviation in a relatively short time. The site is visually led.

Digital 415
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Online Video Marketing: Essential to Digital Advertising

Inkbot Design

Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. With platforms like YouTube and the rise of video across social media, implementing online video marketing should be a priority for businesses looking to succeed in today's digital landscape.

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Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines like a diamond in a coal mine.

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Ethical Marketing Trends in 2024 and Beyond

Inkbot Design

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. But it comes from various aspects of marketing, privacy, and taking care of the environment!

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Manufacturing and Sustainability Branding that Empowers Consumers to Act

Canny

Manufacturing and sustainability branding. When designing a brand in this space, your target market is obviously pet parents who want to make a difference. This isn’t an obvious choice in the vegan food market so it’s sets Noochy Poochy apart from their competitors. Are you thinking of big wind turbines?

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The Power of Colour in Branding and Marketing

Inkbot Design

The Power of Colour in Branding and Marketing Colour plays a vital role in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. What colour practices work best digitally?

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Tebo Mpanza on why the future of branding is young, agile and authentic

Creative Boom

Tebo sums it up in a nutshell: "Young people today come equipped with an innate digital fluency and finger on the pulse of contemporary trends," he explains. Embracing continuous digital innovation So, what does this look like in practice? So, how do those needs differ from those of older people, exactly?

Brand 370