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The Ultimate Guide to Manufacturer Branding, Marketing, and Website Design

Canny

When it comes to manufacturer branding, there’s sometimes not a lot to get excited about. It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. How manufacturers can sell directly to consumers.

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New Genre designs identity, platform and website for new design standards tool

Creative Boom

Follio was created to fill a gap in the market for architecture and interior design tools. The intent behind Follio was to fill a gap in the market for architects and interior designers who had no guideline tools for their standards, specifications, and documentation. Its no-nonsense identity allows the platform itself to shine.

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Manufacturing and Sustainability Branding that Empowers Consumers to Act

Canny

Manufacturing and sustainability branding. When designing a brand in this space, your target market is obviously pet parents who want to make a difference. This isn’t an obvious choice in the vegan food market so it’s sets Noochy Poochy apart from their competitors. Are you thinking of big wind turbines?

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Universal Favourite celebrates the joyful mess of baking in a new identity for Colour Mill

Creative Boom

Colour Mill is a family-owned, Australian-based food colour manufacturer specialising in the 'cake and bake' industry. A curated collection of complementary combinations was designed to be used across campaigns and marketing, making it easy for the client to dial expressiveness to the max without compromising on the premium feel.

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Three Rules of Authentic Trappist: the beer bottle that’s a work of art

Creative Boom

It sounds like the brief for a luxury champagne or a high-end single malt, but the Eindhoven branding agency Tte de la Course has introduced a premium-level presentation to the beer market in the form of Three Rules of Authentica special edition dubbel with a story behind it that feeds right into a narrative of quality and craftsmanship.

Art 441
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Fiasco creates new identity and digital home for a company on the cusp of revolutionising aviation

Creative Boom

Sarah Keegan, head of brand marketing at Vertical, says the company finally has an identity that does the brand justice. She adds: 'The past few years have seen Vertical transform from a fledgling eVTOL manufacturer to leading the industry. In post-production, the images were processed with an analogue film grain.

Digital 460
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Parker crafts modern new identity for historic mattress brand Ostermoor

Creative Boom

So Ostermoor, a historic mattress brand with roots dating back to 1853, needed to steer a careful balance between positioning itself as a standout player in the modern direct-to-consumer (DTC) mattress market while honouring its rich history.

Branding 322