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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers.

Digital 94
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Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines like a diamond in a coal mine.

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Screen Printing vs Digital Printing: An In-Depth Exploration

Inkbot Design

Screen Printing vs Digital Printing: An In-Depth Exploration Ah, the old debate that started when digital printing came. Which is better: screen or digital printing? So, keep your seatbelts fastened and enjoy the ride as we dig deeper into the world of printing methods! It Depends!

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Designing For Print Vs Digital: The Differences

Inkbot Design

Designing For Print Vs Digital: The Differences The debate between print and digital design has raged for years. What key differences must designers consider with emerging new technologies when creating physical print mediums versus digital platforms? Print can’t always keep up.

Digital 87
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Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness

Inkbot Design

Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness Imagine walking down a bustling street surrounded by a sea of advertisements. In this crowded marketing landscape, how can businesses stand out and capture the hearts of their target audience? Now, why are stickers such a fantastic marketing tool?

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Glasfurd & Walker craft colourful and uplifting packaging for a Canadian beer collaboration

Creative Boom

But when three craft breweries emerged in Murray Street, Port Moody, British Columbia, they didn't set out to steal each other's market share. Digitally printed directly to the can, the design is transportative and nostalgic in all the right ways.

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Print is Dead. Long Live Print.

We And The Color

The printing industry in the rapid change of the digital age. Is print dead? This is a question that many people have asked in the age of digital media, where information and entertainment are increasingly consumed online. However, this growth is not evenly distributed across different segments of the market.

Print 98