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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers.

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Designing For Print Vs Digital: The Differences

Inkbot Design

Designing For Print Vs Digital: The Differences The debate between print and digital design has raged for years. What key differences must designers consider with emerging new technologies when creating physical print mediums versus digital platforms? Print can’t always keep up.

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Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness

Inkbot Design

Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness Imagine walking down a bustling street surrounded by a sea of advertisements. In this crowded marketing landscape, how can businesses stand out and capture the hearts of their target audience? Now, why are stickers such a fantastic marketing tool?

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Agency of None explains how it celebrated Dundee's cultural impact with D is For Design

Creative Boom

It was more than just a marketing tool or a post-it note exercise," Agency of None director Lyall Bruce tells Creative Boom. We saw this stage as a starting point where we could begin exploring some of the well-used tropes of the city through graphic design and present them traditionally as posters and prints.

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The Rising Tide: How Digital Printing is Garnering Higher Demand Each Year

Design Beep

Digital printing has come a long way since its inception. With continuous technological advancements and changing consumer preferences, digital printing has seen an ever-increasing demand year after year. Furthermore, digital printing offers unprecedented flexibility.

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5 Reasons to Use Direct Mail Advertising in Your Marketing Plan

Inkbot Design

5 Reasons to Use Direct Mail Advertising in Your Marketing Plan. Business owners who use direct mail marketing are more successful than those who don't. Direct mail marketing can be a powerful form of advertising that delivers businesses a significant return on investment (ROI).

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30+ Innovative Signage Ideas: How to Make Your Business Stand Out

Inkbot Design

30+ Innovative Signage Ideas: How to Make Your Business Stand Out Signage plays a crucial role in marketing and branding for businesses. Your signage can become an invaluable marketing asset with the right innovative approach. Savvy companies are taking kinetics to new levels with digital displays and 3D elements.