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8 Cheap Marketing Techniques That Deliver Big Results

Inkbot Design

8 Cheap Marketing Techniques That Deliver Big Results In today's dynamic and digital-driven business world, marketing has become a battle of budgets. It's high time we debunked the age-old myth that quality marketing always equals big spending. The answer lies in clever, cheap, and effective marketing techniques.

Marketing 102
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Branding on a Budget: Maximising Impact without Breaking the Bank

Inkbot Design

In addition to great advice, we've included examples of brands successfully using these techniques. As with all things marketing-related, success doesn't come overnight – but every little helps! Do your market research: Speak to customers about their likes, dislikes and needs; obtain feedback on products or services.

Brand 78
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Price testing: a guide to inject your design perspective into the conversation

UX Collective

This article outlines a path to ‘better’ Design-led price testing in a field which has been dominated by Economists and Market Researchers. Growth / Market Research / Design) Back to basics: Different approaches to testing price There is a range of research methods when it comes to testing price. Based on research conducted by C.

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Product Packaging Design: Creating Memorable Brand Experiences

Inkbot Design

On the other hand, cheap-looking or poorly designed packaging will provide off-putting impressions and may dishearten prospective buyers. One of the most important things to consider is who your audience is and how your product fits into its market. Several techniques can be used to make packaging more visually appealing and memorable.

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The negative impact of persuasive design

UX Collective

and other persuasive design techniques for one sole purpose: to get the user to buy more. While there have been many articles written about how these techniques serve the business (aka more sales), the discussion around the detrimental impact on the user and the environment is non-existent.

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Building the Strong Foundations That Your Business Needs to Survive

Design Beep

Social media is an excellent place to begin marketing your business. The bottom line here is that it is a relatively cheap and easy-to-use marketing technique that you should up your game in, especially if you are a newly established company. . Up your social media game.

Media 59
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Daring more raw AI-ness, a critique of personified voice assistants

UX Collective

Rather, it is intentionally created based on the logic of market demand, gender biases, and prevalent unrealistic narratives about AI. Companies are guided by market demand but they also create new expectations in the way they market their innovations. It’s a data-driven back and forth between writers and users.