Creative Boom

JUNE 25, 2024

Founded by dermatologist Dr Alexis Granite, it aims to create a new category called "Affective Wellness", which combines beauty and skincare with emotional and mental wellbeing in body care products such as body wash, lotion, scrubs and serums. Here, Joonbyrd's brief was to inject joy and fun into the beauty and wellness category.

Brand 496

Brand Branding Arts and Crafts Production 496

Creative Boom

FEBRUARY 22, 2022

"Flutterwave is such a powerful and dynamic brand that exudes the spirit of African entrepreneurship and so our collaborative approach was critical to this, ensuring the brand remained authentically African while standing out in its category," says Roman Stikkelorum, managing director at Verve.

Agency 540

Agency Brand Branding Photography 540

Creative Boom

NOVEMBER 20, 2024

These broadly fell into two categories. In these cases, I created the characters based on facial features which were appropriate to their place of origin," he explains. "I Using the Headshot plugin for Character Creator made it easy for Jose to generate fully animated 3D characters from historical portraits and photographs.

Animation 443

Animation Exhibition Artist Digital 443

Creative Boom

JUNE 26, 2024

The judges went through over 1,800 submissions this year, choosing one winner for three different categories (children's, adult fiction and adult nonfiction), plus second and third-place awards. The third-prize winners of each category will receive a Wacom Intuos Medium tablet and Penguin Random House design books to the value of £100.

Arts and Crafts 510

Arts and Crafts Illustration Illustrator Art 510

Creative Boom

FEBRUARY 10, 2022

A big requirement of the brief was to ensure Panda's branding "reflects and retains its position as the category leader while helping it secure new store listings and dialling up stand out on-shelf," according to the agency. Panda is the original liquorice, and it needed to better communicate its role as a brand leader.".

Agency 465

Agency Brand Branding Coding 465

Creative Boom

FEBRUARY 14, 2024

Let's get physical After spending hours every day staring at screens, what better treat for your eyes than an original, physical art print, acting as a beacon of personalisation and sophistication and providing a blend of contemporary appeal and timeless charm? Of course, it's important to find a piece that personally speaks to you.

Print 524

Print Arts and Crafts Art Gallery 524

Creative Boom

AUGUST 28, 2023

Originally launched during lockdown, Take Stock quickly achieved best-seller status on Amazon in the UK. The repositioning aims to drive category growth and assert Freja as the leading brand in stocks and broths.

Brand 445

Brand Branding Consulting Animation 445

Creative Boom

MAY 6, 2025

This novel approach plays with notions of digital ownership and originality in type design, pushing the boundaries of how we think about visual identity. Rather than simply scaling the original design, Deterling has redrawn the typeface with semi-condensed proportions that improve copyfit while providing more even rags and justification.

Fonts 195

Fonts Digital Inspiration Brand 195

Creative Boom

JULY 1, 2024

Featuring 36 athletes within 58 shots, the animation showcases a diverse range of sports and captures the subtleties and nuances in the expressions and movements of each category. Achieving its elegant final design required hundreds of hours, meticulously refining frame by frame, to preserve the essence of the original designs.

Sports 454

Sports Animation Programming Agency 454

Creative Boom

MAY 15, 2024

The studio's head of design, Meg Jannott, describes the brief as "exciting and ambitious" while stressing the importance of the client's category as parenting is overwhelming enough without having to sift through hundreds of brands that don't resonate with them. So they stuck with the original name.

Brand 486

Brand Branding Illustration Illustrator 486

Creative Boom

APRIL 2, 2024

I was inspired by Prince because of his stubborn dedication to being original and for having such a range in his music," Sam explains. To help keep himself organised, he breaks his work down into three categories: nouns, verbs, and typography. Barry McGee for showing the world that Graffiti was just as legit as other genres.

Inspiration 496

Inspiration Artist Art Illustration 496

Design Milk

NOVEMBER 15, 2023

Falling into the category of house mullet (when the front and back facades don’t match), Tiara House’s ornamental frontage keeps its Victorian roots, but has been updated with a neutral palette. The original bedrooms have been restored with the wood floors stripped and lime washed. Photography by Dianna Snape.

Photography 321

Photography Inspiration Architecture 321

Creative Boom

NOVEMBER 12, 2023

The packaging's bold colour is mixed with red Istrian earth from the olive groves – just like the clay that was originally used to make the vessels. One such winner was Studio Tumpić/Prenc 's contemporary bottle design for Istriana, inspired by Roman containers that might have stored olive oil. It was a really easy decision for us."

Packaging Design 533

Packaging Design Inspiration Agency Branding 533

Creative Boom

APRIL 8, 2024

Larsson describes the beauty category as "a design-intense category featuring a sea of minimalist designs mixed with beautiful flamboyant solutions"." According to Larsson, three things drew the design team to the project: "super-high ambitions, a passionate founder, and exceptionally high-quality products."

Branding 431

Branding Brand Illustration Illustrator 431

Creative Boom

FEBRUARY 9, 2022

From the Big Bang - which has been renamed the Big Pop - right the way through to how we developed opposable thumbs and tongues finely tuned to the taste of Pringles, the short spot packs in laughs and original visuals to get its message across. It even gets Charles Darwin's seal of approval.

Advertising 450

Advertising Advertising Agency Brand 450

Creative Boom

JANUARY 20, 2025

Denmark has a number of food brands that are primarily known for their slightly vintage illustration, with several of them originating from the 50s and have not changed since," says Simpy co-founder and creative director Thomas Kjr.

Marketing 219

Marketing Marketing Production Brand 219

Creative Boom

MARCH 11, 2024

The brand's journey from its original identity, 'Foods by Ri', to its new moniker, Everiday, marks a pivotal shift. Midday's innovative design strategy builds on this mission and introduces a modular system that anticipates rapid growth across diverse product categories.

Brand 504

Brand Branding Design Strategy Production 504

Creative Boom

SEPTEMBER 16, 2024

Originally established in 2008 as a boutique grocery store, Anton&Anton has now started to position itself as a soulful alternative to large supermarket chains. One valuable insight we gained was the opportunity for a new type of ready-made meal category: one made from high-quality ingredients without being positioned too premium.

Brand 465

Brand Branding Illustration Illustrator 465

Creative Boom

SEPTEMBER 20, 2023

The original design intention had been to attract discerning parents with a stylish Scandi-inspired look and feel rather than leading on overly childish or baby-based codes. We are over the moon with how our brand now effortlessly fits in a new category and can potentially attract a new group of eco-conscious consumers."

Brand 444

Brand Branding Production Coding 444

Creative Boom

NOVEMBER 21, 2023

The world's largest brand and design agency Landor & Fitch has unveiled a new name and visual identity reflecting its wider offerings as a company and paying homage to its aquatic origins. We use our new brand colour, the ultramarine blue, to signal redefining the brand and design category.

Agency 458

Agency Consulting Inspiration Theme 458

BP&O

JULY 19, 2022

Too often, style migrates from one category to another, or the identity of a sub-culture (visually speaking), is exploited in a commercial context. This is where ‘authenticity’ emerges, to support genuine origin credentials, or to mask the appropriation with narrative context.

Marketing 218

Marketing Marketing Branding Brand 218

Creative Boom

MAY 19, 2024

The identity features a typeface called TP Atten (the original drawing of New Atten), which is based on the voice of naturalist Sir David Attenborough. Span has designed a new identity for Chicago's Nature Museum, taking inspiration from Illinois's native prairies.

Brand 540

Brand Branding Fonts Inspiration 540

Creative Boom

MARCH 18, 2024

In a post-pandemic world, "people are increasingly looking for more original ways to spend time away from home" he adds, and so the design team was tasked with rejuvenating the brand for a new, modern audience while staying true to its history.

Travel 495

Travel Brand Branding Illustration 495

Creative Boom

APRIL 14, 2022

The Morphy font dissects elements from the original logotype but now modernised across the structure to bring an "engineered authority" to the brand. Otherway developed a bold, new packaging design to "cut through the noise of a traditionally cluttered category" as part of the brand reset.

Brand 351

Brand Branding Production Fonts 351

Creative Boom

JUNE 11, 2024

It wanted the new identity to pay respect to its unique origin story but also reflect its phenomenal growth as Australia's tastiest frozen meal service. The original illustrations enjoyed a punk and "rough-around-the-edges" flair, something that drew the studio to references to traditional tattoos.

Brand 455

Brand Branding Illustration Illustrator 455

Creative Boom

SEPTEMBER 24, 2023

There's no point in just being wacky just for the sake of it, though: there has to be an underlying, original idea or goal if you want to push typography forward. Use in design Pigeonholing this font, though, isn't easy: its free-flowing marker nib-to-square angles put this experimental typeface into a mixed-use category.

Fonts 456

Fonts Arts and Crafts Printmaking Marketing 456

Design Milk

FEBRUARY 13, 2024

The philanthropic event, held in partnership with Champagne Pommery , saw over 200 dazzling submissions from three design categories: most original, best likeness to an iconic form, and Pommery prize for that which uses the supplies provided. The contest provides our community a place in the larger design conversation.

Branding 317

Branding Brand Fashion Artist 317

Creative Boom

JULY 2, 2024

Frive – formerly known as Lions Prep – was originally targeted at gym goers, while its new brand looks to open the menu to a variety of people needing speedy, nutritious meals. Among Equals has collaborated with ready-to-eat meal brand Frive on its new identity as it moves to improve how we eat in the UK.

Brand 504

Brand Branding Marketing Marketing 504

Creative Boom

FEBRUARY 11, 2022

We immersed ourselves in the world of interiors and homewares so that we could confidently create clear space for Yellowpop to stand out in its category," Koto tells Creative Boom. "We Alongside the rebrand, Yellowpop launches its latest collection of original neon designs.

Art 332

Art Inspiration Brand Branding 332

Creative Boom

MARCH 12, 2024

This approach breaks away from the category's traditional focus on perfection, and injects a sense of play and enjoyment back into sport. The new Decathlon brand platform is rooted in this new positioning, entitled 'make sport yours'; enabling everyone to embrace sport on their own terms and live happier, healthier lives.

Sports 541

Sports Brand Branding Portfolio 541

Graphic Design Junction

NOVEMBER 28, 2024

These fonts span across categories, offering something for everyone—from whimsical Christmas-themed typography to professional logo fonts and everything in between. Display Font Thirsty Dog 26. Fuego Font New Fonts Free For Graphic Designers Explore the complete list of 26 stunning fonts curated especially for graphic designers like you.

Fonts 246

Fonts Graphic Design Graphic Arts and Crafts 246

Creative Boom

JANUARY 28, 2025

The words are flagged under three categories: Jargon, Unoriginal, and Overstated. Ultimately, they designed it to help themselves, their clients, and the wider creative community write with more clarity, creativity, and originality. If it contains any problematic words from the app's growing database, you'll get a gentle nudge.

Client 465

Client Marketing Marketing Brand 465

Creative Boom

MARCH 21, 2024

Original idea Dr Shah, who's amassed an online audience of nearly 20 million followers under the moniker @DermDoctor, first approached Practice in 2022 with an idea. Practice, which specialises in building category-defining, mission-driven brands from end-to-end, only selects a small handful of client projects to work on every year.

Branding 464

Branding Brand Production Arts and Crafts 464

UX Collective

MARCH 28, 2025

Within this collection, organize categories as shown in the image below for a clear structure. Additionally, consider creating a central unit category that standardizes all unit values across the design system. For instance, within the Display category, you mighthave: Display-XL: For the most impactful, attention-grabbing text.

Typography 102

Typography Fonts Production Layout 102

Creative Boom

JULY 10, 2024

The Pentawards annual packaging design competition has announced its shortlist, featuring projects in the sustainability category that demonstrate exceptional material innovation. Wet pulp vs dry pulp In 2021, Sony released Original Blended Material, an environmentally conscious paper material.

Sports 456

Sports Production Manufacturing Packaging Design 456

Creative Boom

SEPTEMBER 15, 2024

The goal was to balance Twinings' long-standing legacy with a fresh, modern aesthetic that would appeal to a new generation of tea drinkers in the competitive ready-to-drink category. The colour palette is dominated by natural, earthy tones, reflecting the product's plant-based origins. Typography complements this approach.

Branding 456

Branding Brand Production Fonts 456

Creative Boom

APRIL 21, 2024

Tania Boler Tania Boler is the founder and president of Elvie, a London-based company that develops innovative technology products to improve women's lives in overlooked categories such as breast pumps and pelvic floor health. Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K.

Agency 500

Agency Marketing Marketing Branding 500