Inkbot Design

FEBRUARY 20, 2023

A Look at What's in Store for the Graphic Design Industry In today's fast-paced world, graphic design has become indispensable for any brand, business or organisation that wants to make an impact. For example, we can use AR to design and develop interactive product catalogues, educational apps, marketing materials , and games.

Graphic Design 125

Graphic Design Graphic Digital Media 125

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

Brand 80

Brand Branding Arts and Crafts Digital 80

Inkbot Design

JANUARY 31, 2024

11 Modern Logo Design Trends: The Future of Visual Branding The world of logo design is constantly changing. Designers have more tools to create stunning brand identities as visual communication methods and technologies progress. Simplicity and Minimalism Reign Supreme Less is more regarding modern logo design.

Brand 94

Brand Branding Digital Graphic 94

Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? It seizes attention, provokes curiosity and creates an emotional bond between people and the brand. That is the power of creative packaging design.

Packaging Design 40

Packaging Design Production Brand Branding 40

Inkbot Design

OCTOBER 10, 2023

The Role of Graphic Design and Branding for Businesses A strong brand identity is critical for any business, and graphic design is crucial. By using visual elements effectively, companies can communicate their message and personality to their target audience. Take a well-known international fast-food chain.

Graphic Design 78

Graphic Design Brand Branding Graphic 78

Inkbot Design

AUGUST 21, 2023

Beyond the transformative powers of lipsticks, eyeshadows, and powders, makeup brands themselves have tapped into the importance of visual branding. Their logos encapsulate their identities and values, becoming beacons of recognition across the beauty landscape.

Brand 86

Brand Branding Agency Typography 86

Inkbot Design

JULY 17, 2023

Innovative Branding: Unleashing the Power of Creativity Today, we're diving headfirst into the captivating world of innovative branding and exploring how creativity can transform your brand into a force to be reckoned with. And that's where innovative branding swoops in to save the day.

Brand 75

Brand Branding Arts and Crafts Marketing 75

Inkbot Design

JULY 9, 2023

Get ready to unleash your creativity and create packaging that grabs your brand's attention and tells a compelling story. It needs to communicate your brand's values , establish a connection with your target audience, and convey the unique benefits of your product—all in a split second! Are you ready?

Packaging Design 145

Packaging Design Production Brand Branding 145

Inkbot Design

MAY 13, 2023

Church Logo Design: Creating a Memorable Identity for Your Ministry In the sea of nearly 380,000 registered churches in the United States alone, making your ministry stand out is no easy task. It's a visual summary of who you are, what you stand for, and what seekers or your congregation can expect from your ministry.

Digital 102

Digital Typography Fonts Brand 102

Inkbot Design

JUNE 4, 2023

Mascot Logos: Unleashing the Branding Magic In the bustling realm of modern branding, a unique and vibrant protagonist has been silently stealing the show – mascot logos. Let me drop a little secret here: Mascot logos aren't just about fun and games – they're powerful, strategic tools in branding.

Brand 84

Brand Branding Digital Advertising 84

Inkbot Design

MAY 24, 2023

Storytelling in Design: Creating Brand Narratives That Resonate In a world saturated with advertisements and brand messages, capturing the attention and loyalty of consumers has become a formidable challenge. Are you aware that brand stories influence the purchasing decisions of about 68% of consumers ?

Brand 78

Brand Branding Advertising Advertising 78

Graphic Design Junction

MARCH 15, 2024

Immersive User Experiences: Augmented Reality (AR) and Virtual Reality (VR) technologies are revolutionizing web design, offering users interactive and immersive experiences. This is happening because of cooler tech like AI, people wanting different things from websites, and new ideas about how websites should look.

Web Design 97

Web Design Web Design Inspiration Layout 97

Inkbot Design

FEBRUARY 23, 2024

The Components of a Web Development Team Building a website or web application takes a coordinated effort from various professionals. At the core, the web development team is a cross-functional group that handles everything from planning and designing to building, testing and launching a digital product.

Project Management 92

Project Management Coding Architecture Production 92

Inkbot Design

FEBRUARY 13, 2024

Best Branding Practices to Increase Your Brand Power 87% of consumers say that brand loyalty influences their purchasing decisions. Since many brands compete for consumer attention, establishing a solid and memorable brand identity is essential. Now, let's learn how to upgrade your brand and succeed.

Brand 52

Brand Branding Marketing Marketing 52

Inkbot Design

FEBRUARY 11, 2023

The Top 10 Most Recognisable Blue Logos in the World Logos are one of the most critical elements of brand identity. They serve as a visual representation of a company's mission, values and products. These logos have become synonymous with their respective brands and have had a lasting impact on consumers.

Brand 92

Brand Branding Marketing Marketing 92

Inkbot Design

FEBRUARY 6, 2024

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers. Social media and digital content improve discoverability.

Digital 97

Digital Marketing Marketing Art 97

UX Collective

MARCH 1, 2023

We continue to see the bar move higher as we look to standardize Universal, Inclusive, and Accessible design, as well as visually appealing ways to tell stories with customers’ data. This year emotional design will help designers to evoke powerful positive reactions from customers that are pleasant and memorable.

Internet and Software Development 97

Internet and Software Development Production Digital Marketing 97

Inkbot Design

FEBRUARY 7, 2024

An In-Depth Look at Material Design Material Design is a visual language and design system created by Google to guide the design aesthetics and user interface interactions across its products and services. The design language was developed with a “mobile-first” ideology to optimise the user experience.

Layout 84

Layout Animation Production Graphic 84

Inkbot Design

NOVEMBER 3, 2023

But the brands willing to take an unconventional approach with their OOH campaigns can create that coveted double-take. That's a lot of noise for brands to break through. A creatively executed billboard, for example, can create visual impact through scale and art direction. OOH allows for contextual communication.

Advertising 92

Advertising Advertising Digital Media 92

Inkbot Design

JULY 21, 2023

For instance, industry leader Adobe, with its AI integration known as Adobe Sensei, empowers designers to create visually stunning graphics with unparalleled ease and speed, enhancing the quality and efficiency of design workflows. AI-integrated graphic design tools are unlocking new possibilities and streamlining creative processes.

Graphic Design 89

Graphic Design Graphic Arts and Crafts Internet and Software Development 89

Inkbot Design

OCTOBER 8, 2023

These agencies work closely with businesses to help them develop effective marketing strategies and deliver compelling messages to their target audiences. Advertising agencies provide various services, including market research , creative concept development, content and media production, media placement, monitoring, and refinement.

Advertising 83

Advertising Advertising Agency Marketing 83

Inkbot Design

FEBRUARY 17, 2023

One of the key factors in Apple's success is its strong branding, led by its iconic logo design. This focus on innovation and ease of use led to the development of the Apple I, the company's first computer. This focus on innovation and ease of use led to the development of the Apple I, the company's first computer. trillion.

Brand 94

Brand Branding Production Education 94

Inkbot Design

OCTOBER 6, 2023

AI in Branding: Exploring the Future of Marketing Artificial Intelligence (AI) has become a game-changer in branding, revolutionising how businesses connect with their target audience and deliver personalised experiences. Let's explore the role of AI in branding and some exciting trends shaping the future of AI in marketing.

Marketing 91

Marketing Marketing Brand Branding 91

Inkbot Design

MAY 11, 2023

Whether you're a seasoned fashion marketer, a brand owner or just a curious fashion enthusiast, we invite you to join us on this journey. So, in this section, let's dive deep into the incredible significance of market research and discover how it can propel fashion brands to conquer the competition. But hold on a moment, my friend.

Fashion 45

Fashion Marketing Marketing Brand 45

Inkbot Design

SEPTEMBER 7, 2023

The Metaverse: A New Frontier for Brand Marketing The Metaverse is getting ready to shake up how we do things online and how brands market themselves. As virtual and augmented reality get better, people want more immersive experiences with brands, not just dull old ads. So, let's do that.

Marketing 94

Marketing Marketing Brand Branding 94

Inkbot Design

JANUARY 8, 2024

This guide covers the major categories and types of advertising to help you make informed decisions when developing your campaigns. Traditional Advertising Before the digital age, brands relied heavily on traditional advertising mediums like print, radio, and television to spread brand awareness and promote products and services.

Advertising 89

Advertising Advertising Digital Entertainment 89

Inkbot Design

APRIL 3, 2023

What sets your brand apart from others? Whether you're promoting a new product, building brand awareness, or simply trying to stay top of mind with your customers, advertising can help you achieve those goals. With all this noise, how can we create advertising that stands out and makes a lasting impact? Let's find out.

Advertising 45

Advertising Advertising Arts and Crafts Art 45

Creative Boom

FEBRUARY 9, 2023

Credit: minds + assembly / Society of Valued Minds Brands have long recognised the value of collaborating with artists. Or what about Vodka brand Absolut's many canny artistic collaborations, including with Keith Haring and Damien Hirst? It meant their bottles quickly became collector's items.

Artist 369

Artist Brand Branding Art 369

Inkbot Design

JULY 9, 2023

Brand Experience: Crafting Memorable Connections Welcome to the exciting world of branding, where creating memorable connections is the name of the game. Today, we're diving deep into “The Power of Brand Experience: Crafting Memorable Connections.” That, my friend, is the magic of brand experience.

Brand 59

Brand Branding Arts and Crafts Production 59

Inkbot Design

MARCH 24, 2023

Developing a solid portfolio is imperative to stand out in this arena, highlighting your ability to marry creativity with understanding the business side. Within the modern work ecosystem, outdated notions surrounding conventional job roles can often hold back the emergence of opportunities for innovation and self-expression.

Entertainment 45

Entertainment Arts and Crafts Advertising Advertising 45

Under Consideration / Brand

JANUARY 9, 2020

Launched at the end of 2019, Sloy is a new "augmented reality short video" mobile app (in a similar vein to Tik Tok) created by Yandex, a large Russian tech company (that runs Yandex Search, the leading search engine in the country). The logo and identity for Sloy was designed by Yandex's in-house design team. So, the new logo.

Brand 61

Brand Branding Fashion Fonts 61

Inkbot Design

JULY 4, 2023

The Power of Storytelling in Branding Have you ever wondered why some brands seem to have an almost magical hold on our hearts and minds? Welcome to an exciting exploration of “The Power of Storytelling in Branding”! Isn't branding all about logos, taglines, and catchy jingles?” Think about it.

Brand 77

Brand Branding Arts and Crafts Media 77

Inkbot Design

APRIL 6, 2023

The increasing reliance on digital technologies fuels this growth, the rise of eCommerce, and the growing importance of social media platforms in advertising and branding strategies. The possibilities are endless, from brand management to advertising, market research to public relations, and digital marketing to content creation.

Marketing 75

Marketing Marketing Education Advertising 75

Creative Boom

NOVEMBER 8, 2023

So, it feels like a moment for brands to capitalise on demonstrating a level of altruism whilst showing their identities in a fresh way. We've all got our favourite fonts, but it's good to mix things up now and again and stop your design work from becoming stale. And the start of a new year is the perfect time to do so. Naughty Roll.

Fonts 541

Fonts Brand Branding Inspiration 541

Inkbot Design

AUGUST 27, 2023

The Secrets of the Top 10 Famous Personal Brands Personal branding has become a pivotal strategy for individuals to carve out their unique niche and make a lasting impression. Just as corporations carefully craft their brand identities , people can cultivate their brands to amplify their visibility and influence.

Brand 80

Brand Branding Education Publication 80

Design Week

DECEMBER 16, 2020

Brand strategist Emily Penny created a similar postcard for her local community in Chichester, and pointed out that physical messages helped to reach vulnerable communities who might not be as online. What’s driving so many car brands to redesign their identity? “And I don’t want this to stop with an image.”

Graphic Design 94

Graphic Design Brand Branding Graphic 94

Inkbot Design

APRIL 3, 2023

In branding, minimalism has emerged as a powerful tool for creating instantly recognisable and highly memorable logos. The Nike swoosh and Apple's sleek apple logo are prime examples of minimalist logos that have become iconic symbols of their respective brands. Look no further.

Art 45

Art Brand Branding Fonts 45