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Why motion is the future of brand identity, and how to do it right

Creative Boom

Andrew Vucko, founder and ECD of Vucko, explains how motion can transform static identities into living ones fit for the 21st century. A few years ago, the question was: should your brand identity include motion? In 2025, though, that's losing its relevance; the idea that static identities aren't enough is widely accepted.

Branding 449
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10 Top Visual Trends for 2025

Graphic Design Junction

The world of visual design is constantly evolving, and 2025 promises to deliver some of the most exciting transformations yet. In this article, we explore the top visual trends for 2025 , giving you a glimpse into what will shape the creative landscape across industries. What is Maximalism?

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10 Top Graphic Design Trends for 2025

Graphic Design Junction

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. By reimagining classic elements like vintage typography or retro color schemes with a contemporary, high-tech twist, they create visuals that feel both familiar and forward-thinking.

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Should creatives be thinking about Gen Beta already?

Creative Boom

For brands, that means being ultra transparent about their practices, values, and ethical sourcing while offering unique and personalised experiences. In their reality, perfectly generated, error-free creative assets will be the baseline. Photography via. Let's start with some obvious things.

Education 243
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The Power of Lettermark Logos for Small Business Branding

Inkbot Design

The Power of Lettermark Logos for Small Business Branding Good branding plays a pivotal role in the modern oversaturated market. Focusing on a brand image is especially critical for small businesses seeking to stand out and gain a competitive edge. Instead, they condense branding into a clear, easy-to-remember symbol.

Brand 40
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The Future of Graphic Design: Trends and Predictions

Inkbot Design

📖 Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing 📅 Published: [DATE] The Future of Graphic Design: Trends and Predictions Forget the crystal ball gazing into the graphic design industry. It's making it incredibly easy to produce generic, soulless, and strategically empty visual content. These are distractions.

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"The only thing that's guaranteed is change," D&AD's President shares his advice for young creatives

Creative Bloq

I met him recently at D&AD Festival where we spoke about his role at D&AD, his advice for young creatives and the challenges branding is facing today. Elsewhere at the festival, I spoke to Lisa Smith about when you should change a logo as well as on D&ADs Festival and Awards identity. Why not try a subscription?

Branding 181