Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

Brand 78

Brand Branding Templates Marketing 78

Inkbot Design

NOVEMBER 9, 2023

Managing Social Media Brands: The Complete Guide Today, social media is one of the most powerful tools for building and managing your brand. You need a strategic and thoughtful approach to social media to connect with customers, boost engagement, and grow your brand in the long run.

Media 73

Media Brand Branding Marketing 73

Inkbot Design

DECEMBER 20, 2023

Ultimate Guide to Video Marketing on YouTube Video marketing has exploded in popularity over the last decade. YouTube, in particular, has become the go-to platform for brands looking to engage with audiences through video content. 90% of the best-performing content marketing includes video. How will you captivate them?

Marketing 82

Marketing Marketing Arts and Crafts Brand 82

Inkbot Design

MAY 6, 2024

11 Inexpensive Branding Strategies on a Budget Have you ever felt that only big companies with huge marketing budgets can afford to have stellar branding? There are plenty of ways for even cash-strapped businesses to create a fantastic brand identity connecting with their audience; all it takes is imagination and know-how.

Brand 72

Brand Branding Marketing Marketing 72

Inkbot Design

FEBRUARY 19, 2024

Video Content Marketing Strategy: A Comprehensive Guide Hey there, fellow marketers! And when combined with a well-crafted marketing strategy, video can be a game-changer for your brand. What is Video Content Marketing? Do you want to increase brand awareness , drive sales, or provide educational content?

Marketing 84

Marketing Marketing Media Advertising 84

Inkbot Design

SEPTEMBER 28, 2023

Integrated Marketing: Boost Your Marketing Strategy Integrated marketing is a holistic approach that uses different channels to convey a consistent message and connect with consumers. It involves coordinating various marketing activities to create a unified brand experience.

Marketing 85

Marketing Marketing Publication Media 85

Inkbot Design

MAY 7, 2024

Social Media Challenges: The Good, Bad and Dangerous Viral internet trends are not a new concept for anyone with social feeds. That’s why I’m asking myself, what is a “social media challenge”? You had better be prepared because it will get wild out here on this strange journey through the land of social media… dares!

Media 83

Media Education Advertising Advertising 83

Just Creative

APRIL 5, 2020

Whether you’re a seasoned business owner or just starting out, an essential way to grow your business is to be consistent with your marketing efforts. Here are some must-have website features: Social Media Integration: allows users to visit your social media pages and follow your business on those channels. Network Like a Pro.

Marketing 295

Marketing Marketing Internet and Software Development Media 295

Inkbot Design

JANUARY 13, 2024

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly. Greater visibility gives brands access to larger markets.

Digital 82

Digital Brand Branding Media 82

Inkbot Design

JUNE 14, 2022

Why Brand Personality is Crucial for Brands to Market Better. Brand personality refers to the brand's unique characteristics that distinguish it from competitors. a particular feature), its price, or its location in the market. The Importance of Building a Brand Personality.

Marketing 74

Marketing Marketing Brand Branding 74

Inkbot Design

OCTOBER 8, 2023

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. They craft messages that capture the essence of a brand and communicate its unique value proposition to the target audience.

Advertising 77

Advertising Advertising Agency Marketing 77

Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 141

Marketing Marketing Brand Branding 141

Inkbot Design

NOVEMBER 3, 2023

8 Video Marketing Strategies that Reel in an Audience Have you ever gone fishing? Video marketing is a lot like fishing. Just like novice anglers, many businesses struggle with video marketing. Just like novice anglers, many businesses struggle with video marketing. Let's dive in!

Marketing 87

Marketing Marketing Media Production 87

Canny

SEPTEMBER 15, 2022

Like you, we can’t get enough of marketing movies and marketing-focused television. That said, if you were to ask me to pick between the two, I’d more than likely go with a movie where marketing is one of the main elements. Marketing movies, on the other hand, tend to be a lot easier to digest, in my opinion. Steve Jobs.

Marketing 147

Marketing Marketing Inspiration Networking 147

Inkbot Design

APRIL 5, 2023

Affiliate Marketing for Beginners: How to Start with Zero Investment Do you want to penetrate the affiliate marketing world and suggest products like your favourite blogger but don't know how or where to begin without investing in advance? From the basics of affiliate marketing to making money online. You got lucky today.

Marketing 107

Marketing Marketing Programming Production 107

Template Monster

JANUARY 5, 2024

This means, that before we bid goodbye to this year, we must budget for 2024 social media videos. We share how and why video on social media is an absolute game-changer for your brand , why it simply has no competition with other types of content – and why you should be prioritizing it. Why use video for social media?

Media 52

Media Marketing Marketing Brand 52

Inkbot Design

APRIL 12, 2022

4 Ways To Use Video Marketing For Effective Corporate Branding. Corporate branding is essential because it lets you know your personality, values, and characteristics. If you want your corporate brand to stand out, you must create valuable content for your online audience. 2 – Set Clear Video Marketing Goals.

Corporate Branding 89

Corporate Branding Marketing Marketing Brand 89

Inkbot Design

AUGUST 25, 2022

How To Use Digital Marketing to Promote Your Business. Digital marketing promotes your business online through various mediums such as blogs, videos, and social media platforms. It has evolved into a powerful and affordable marketing tool that allows businesses to reach their target audience at a minimal cost.

Marketing 102

Marketing Marketing Digital Internet and Software Development 102

Canny

JANUARY 24, 2024

As a brand grows and develops, establishing a brand architecture becomes increasingly important. With the introduction of more brands, products, and services, companies need to work out how these all fit together within the top-level brand or it can become very confusing. What is Brand Architecture?

Architecture 78

Architecture Brand Branding Portfolio 78

Graphic Design Junction

MARCH 28, 2022

When developing a modern marketing campaign, incorporating video content is a must. Some of the biggest social media networks are 100% video-based (YouTube and TikTok, to name a few), and that’s not the only reason. Even if you create excellent visual and text-based content, consumers will seek out video that corresponds to your brand.

Marketing 91

Marketing Marketing Production Media 91

Inkbot Design

NOVEMBER 30, 2023

Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.

Marketing 77

Marketing Marketing Advertising Advertising 77

Inkbot Design

DECEMBER 29, 2022

8 Reasons Why Video Marketing Is Critical for Your Business. This year has been the year of the video revolution for marketers. According to Wyzowl, 63% of companies already use video content marketing. Eighty-two per cent of those organisations consider video marketing an integral aspect of their strategy. Source: Promo.

Marketing 112

Marketing Marketing Advertising Advertising 112

HONGKIAT

NOVEMBER 20, 2023

In this article, we cut straight to the chase on how you, as a marketer, can leverage the power of conversational AI to up your game using ChatGPT to its full potential. Research a specific market. Define [Industry] 's market segments, opportunities, and recommend the prime target. Create a social media script for a video.

Marketing 61

Marketing Marketing Media Travel 61

Inkbot Design

FEBRUARY 23, 2024

Mobile Marketing: Reaching Customers Wherever They Go Mobile devices have become an integral part of our everyday lives. As technology advances, mobile marketing is emerging as a highly effective way for brands to reach target audiences. Mobile marketing aims to reach and engage with customers no matter where they are.

Marketing 57

Marketing Marketing Advertising Advertising 57

Inkbot Design

MAY 17, 2022

Top 6 Digital Marketing Trends for Your Small Business. We are in the second quarter of 2022, where keeping up with dynamic digital marketing trends may seem challenging, but business owners need to do so. Small to mid-sized business owners struggle to adapt to shifting consumer behaviour while digital marketers embrace the chance.

Marketing 135

Marketing Marketing Digital Advertising 135

Canny

MARCH 1, 2022

Now you might be thinking ‘what is a marketing TV show?’. The Marketing Brief Template. The Marketing Brief Template. Who knew these marketing TV shows provided more value than just entertainment. Let’s take a look at some of the best marketing TV shows to inspire your next campaign. And we get it.

Marketing 147

Marketing Marketing Inspiration Media 147

Inkbot Design

JANUARY 25, 2023

TikTok for Business: How to Market your Brand If your business has yet to try TikTok marketing , 2023 is the right time to make the most out of this social network and use TikTok for business. It's no secret that TikTok has become the most popular social media platform and the most downloaded app in the world.

Marketing 45

Marketing Marketing Brand Branding 45

Inkbot Design

OCTOBER 16, 2023

Brand Growth Strategy: An Introduction to Branding A brand growth strategy is a long-term plan companies implement to increase their market share and brand equity. It involves strategically growing the reach and impact of a brand, allowing it to stay competitive.

Brand 77

Brand Branding Marketing Marketing 77

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

Brand 74

Brand Branding Arts and Crafts Digital 74

Inkbot Design

OCTOBER 25, 2023

The Top 5 Benefits of Blogging for Marketing Blogging has become a potent tool for connection, education, and expression, where information is shared exponentially. It includes journalism, storytelling, marketing, education, and entertainment. Blogging is an excellent approach to build and market your skills.

Marketing 80

Marketing Marketing Networking Media 80

Inkbot Design

MAY 20, 2022

9 Social Video Branding Tips That Will Make Your Content Go Viral. In a world where Facebook, Instagram, and Twitter are places for brands and businesses, social video marketing is gaining popularity. It's a great way to build your brand while giving your viewers something to discuss on social media.

Brand 135

Brand Branding Media Marketing 135

Creative Market

DECEMBER 30, 2021

This is not always true in the marketing world. A lot of graphic designers have come up with marketing methods that are based on getting people to look at their work before they are given any insight. It’s called marketing through design and it has been quite popular among graphic design businesses lately.

Client 128

Client Graphic Design Marketing Marketing 128

Inkbot Design

MARCH 4, 2024

Gamification Marketing: A Fun Way to Boost Engagement Let's get straight to the point – gamification marketing is the buzzword du jour in the marketing world. Simply put, it integrates game-like elements into your marketing campaigns and strategies. But what exactly does it mean? Why Does Gamification Work So Well?

Marketing 52

Marketing Marketing Brand Branding 52

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. What is tourism sector branding? In this article, we will discuss both.

Tourism 67

Tourism Travel Brand Branding 67

Inkbot Design

NOVEMBER 19, 2023

Complete Guide to Increasing Your Brand Visibility Visibility. If your brand isn't visible, it doesn't exist. Brand visibility is critical for success. This guide will walk you through everything you need to know to increase your brand's visibility in 2024. Every brand is desperately competing for attention.

Brand 96

Brand Branding Marketing Marketing 96

Canny

AUGUST 26, 2021

B2B marketing is difficult, and one of the most important parts of B2B marketing is understanding your audience. The Marketing Brief Template. The Marketing Brief Template. In the world of marketing, you need to understand the difference between targeting individual consumers and businesses. What is B2B Marketing?

Marketing 145

Marketing Marketing Media Production 145

Inkbot Design

OCTOBER 23, 2023

Ultimate Guide to Infographics Design in Marketing Hey there! Infographics can be used in various contexts, such as business presentations, educational materials, marketing campaigns , and social media posts. Are you looking to spice up your content with some visual flair? Instagram 1,200 Photos, Stories, Explore 8.78

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Infographics Marketing Marketing Templates 93