'Saucy, beautiful, funny': Paula Scher on redesigning the century-old wine brand, Blue Nun
Creative Boom
MARCH 6, 2023
The new label features a saucy, glamorous portrait of a blushing nun inspired by the French 20th-century designer and Art Deco artist Erté, who often celebrated the beautiful, bold women of the 1920s in his art. Motion offers a fresh new layer that brings the 1920s inspiration straight into the 21st century. Credit: Pentagram
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