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Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions. As such, we were looking forward to getting design insights from a true master. First is our approach. Second, our team.
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A: First, I clarify the project goals and target audience through client discussions. Next, I research to inspire my design concept and layout. I gather client feedback to finalise the design before delivering polished files in the needed formats. Q3: How do you present design work and explain your rationale to clients?
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